Local Media Ownership and Media Quality
Adam D. Rennhoff
Middle Tennessee State University
Kenneth C. Wilbur
University of California, San Diego (UCSD) - Rady School of Management
August 26, 2011
The United States Federal Communications Commission regulates local media ownership to promote competition, diversity and the provision of local programming. This study investigates how local media cross-ownership, co-ownership and ownership diversity are associated with media market outcomes. It does so by regressing local-market media quality variables on local-market media ownership variables, controlling for unobserved market characteristics. Scant evidence is found to indicate that local media ownership affects local media usage or programming.
Number of Pages in PDF File: 22
Keywords: Law, Media, News, Regulation, Television
Date posted: April 8, 2011 ; Last revised: October 3, 2012
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