Abstract

http://ssrn.com/abstract=1836472
 
 

References (137)



 


 



Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing


Christopher Marquis


Cornell University

Michael W. Toffel


Harvard Business School (HBS) - Technology & Operations Management Unit

Yanhua Zhou


Harvard Business School

July 13, 2015

Harvard Business School Organizational Behavior Unit Working Paper No. 11-115
Harvard Business School Technology & Operations Mgt. Unit Working Paper No. 11-115

Abstract:     
Under increased pressure to report environmental impacts, some firms selectively disclose relatively benign impacts, creating an impression of transparency while masking their true performance. We identify key company- and country-level factors that limit firms’ use of selective disclosure by intensifying scrutiny on them and by diffusing global norms to their headquarters countries. We test our hypotheses using a novel panel dataset of 4,750 public companies across many industries and headquartered in 45 countries during 2004-2007. Results show that firms that are more environmentally damaging, particularly those in countries where they are more exposed to scrutiny and global norms, are less likely to engage in selective disclosure. We discuss contributions to the literature that spans institutional theory and strategic management and to the literature on information disclosure.

Number of Pages in PDF File: 46

Keywords: institutional theory, environmental strategy, stakeholders, information disclosure, non-market strategy


Open PDF in Browser Download This Paper

Date posted: May 10, 2011 ; Last revised: July 16, 2015

Suggested Citation

Marquis, Christopher and Toffel, Michael W. and Zhou, Yanhua, Scrutiny, Norms, and Selective Disclosure: A Global Study of Greenwashing (July 13, 2015). Harvard Business School Organizational Behavior Unit Working Paper No. 11-115; Harvard Business School Technology & Operations Mgt. Unit Working Paper No. 11-115. Available at SSRN: http://ssrn.com/abstract=1836472 or http://dx.doi.org/10.2139/ssrn.1836472

Contact Information

Christopher Marquis (Contact Author)
Cornell University ( email )
363 Sage Hall
Ithaca, NY New York 14850
United States
HOME PAGE: http://www.chrismarquis.com
Michael W. Toffel
Harvard Business School (HBS) - Technology & Operations Management Unit ( email )
Boston, MA 02163
United States
617.384.8043 (Phone)
Yanhua Zhou
Harvard Business School ( email )
Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States
Feedback to SSRN


Paper statistics
Abstract Views: 3,377
Downloads: 820
Download Rank: 17,554
References:  137

© 2015 Social Science Electronic Publishing, Inc. All Rights Reserved.  FAQ   Terms of Use   Privacy Policy   Copyright   Contact Us
This page was processed by apollo2 in 0.313 seconds