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The Economics of Risky Health Behaviors


John Cawley


Cornell University - College of Human Ecology, Department of Policy Analysis & Management (PAM); Cornell University - College of Arts & Sciences, Department of Economics; NBER; IZA

Christopher J. Ruhm


University of Virginia - Frank Batten School of Leadership and Public Policy; National Bureau of Economic Research (NBER); Institute for the Study of Labor (IZA)


IZA Discussion Paper No. 5728

Abstract:     
Risky health behaviors such as smoking, drinking alcohol, drug use, unprotected sex, and poor diets and sedentary lifestyles (leading to obesity) are a major source of preventable deaths. This chapter overviews the theoretical frameworks for, and empirical evidence on, the economics of risky health behaviors. It describes traditional economic approaches emphasizing utility maximization that, under certain assumptions, result in Pareto-optimal outcomes and a limited role for policy interventions. It also details nontraditional models (e.g. involving hyperbolic time discounting or bounded rationality) that even without market imperfections can result in suboptimal outcomes for which government intervention has greater potential to increase social welfare. The chapter summarizes the literature on the consequences of risky health behaviors for economic outcomes such as medical care costs, educational attainment, employment, wages, and crime. It also reviews the research on policies and strategies with the potential to modify risky health behaviors, such as taxes or subsidies, cash incentives, restrictions on purchase and use, providing information and restricting advertising. The chapter concludes with suggestions for future research.

Number of Pages in PDF File: 163

Keywords: health behaviors, alcohol, tobacco, smoking, drugs, obesity, diet, food, physical activity, public health, public policy, taxation, subsidies, addiction, externalities, advertising, information, behavioral economics, neuroeconomics, human capital, education, prices, sex, income, time preference, peers, bounded rationality, medical costs, employment, wages, crime, hyperbolic discounting

JEL Classification: I1, I20, I180, D01, H2, D1, D6, D03, D87, D83, J1,

working papers series


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Date posted: May 31, 2011  

Suggested Citation

Cawley, John and Ruhm, Christopher J., The Economics of Risky Health Behaviors. IZA Discussion Paper No. 5728. Available at SSRN: http://ssrn.com/abstract=1855160

Contact Information

John Cawley (Contact Author)
Cornell University - College of Human Ecology, Department of Policy Analysis & Management (PAM) ( email )
3M24 MVR Hall
Ithaca, NY 14853
United States
Cornell University - College of Arts & Sciences, Department of Economics ( email )
414 Uris Hall
Ithaca, NY 14853-7601
United States
NBER
1050 Massachusetts Avenue
Cambridge, MA 02138
United States
IZA ( email )
P.O. Box 7240
Bonn, D-53072
Germany

Christopher J. Ruhm
University of Virginia - Frank Batten School of Leadership and Public Policy ( email )
VA
United States
434-924-7581 (Phone)
HOME PAGE: http://batten.virginia.edu/cruhm.html
National Bureau of Economic Research (NBER)
1050 Massachusetts Avenue
Cambridge, MA 02138
United States
Institute for the Study of Labor (IZA)
P.O. Box 7240
Bonn, D-53072
Germany
Feedback to SSRN (Beta)


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