Abstract

  


 



Living Alavida Loca: A Masterpiece of a Decision


Emir Crowne


University of Windsor - Faculty of Law

Terry Reid


affiliation not provided to SSRN

Varoujan Arman


Blaney McMurtry LLP
July 28, 2011

Journal of Intellectual Property Law & Practice, July 2011

Abstract:     
In Masterpiece Inc. v. Alavida Lifestyles Inc., 2011 SCC 27, the Supreme Court of Canada examined, and clarified, the basic approach that courts should follow in assessing the likelihood of confusion between marks.

Number of Pages in PDF File: 3

Keywords: SCC, Supreme Court, trademarks, trademarks, confusion, trade, marks, survey, Masterpiece

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Date posted: July 29, 2011 ; Last revised: October 18, 2011

Suggested Citation

Crowne, Emir, Reid, Terry and Arman, Varoujan, Living Alavida Loca: A Masterpiece of a Decision (July 28, 2011). Journal of Intellectual Property Law & Practice, July 2011. Available at SSRN: http://ssrn.com/abstract=1898165

Contact Information

Emir Crowne (Contact Author)
University of Windsor - Faculty of Law ( email )
401 Sunset Avenue
Windsor, Ontario N9B 3P4
Canada
HOME PAGE: http://www.uwindsor.ca/emir/
Terry Reid
affiliation not provided to SSRN ( email )
Varoujan Arman
Blaney McMurtry LLP ( email )
2 Queen Street East
Suite 1500
Toronto
Canada
Feedback to SSRN (Beta)


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