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Bertrand Competition, Market Information and Observability


Carolyn M. Callahan


University of Memphis

E. Ann Gabriel


Ohio University - School of Accountancy

August 15, 2011

AAA 2012 Management Accounting Section (MAS) Meeting Paper

Abstract:     
Recent economics literature shows renewed interest in models of Bertrand competition with cost uncertainty. We continue this reexamination and introduce cost correlation as a way to mitigate the asymmetry of information between firms facing Bertrand competition. We also allow firms to make an investment to decrease the variance of their cost signals. Our results demonstrate that when the firms’ choices of precision of their cost signals are observable, all firms will choose to be uninformed about their marginal costs and price at the average equilibrium price. On the other hand, with unobservable choices of precision, firms will choose as precise information as possible within the cost-benefit trade-off. Because of the correlation between the firms’ marginal costs, the increased precision of the cost signals not only provides better information about a firm’s own cost but also allows the firm to better infer the rivals’ costs and better anticipate their pricing choices.

Number of Pages in PDF File: 42

Keywords: Bertrand Competition, Inter-Firm Cost Correlation, Product Cost Accuracy, Profitability

JEL Classification: C72, D43, D80, M41

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Date posted: August 16, 2011  

Suggested Citation

Callahan, Carolyn M. and Gabriel, E. Ann, Bertrand Competition, Market Information and Observability (August 15, 2011). AAA 2012 Management Accounting Section (MAS) Meeting Paper. Available at SSRN: http://ssrn.com/abstract=1910339 or http://dx.doi.org/10.2139/ssrn.1910339

Contact Information

Carolyn M. Callahan (Contact Author)
University of Memphis ( email )
School of Accountancy
200 A Fogleman College of Business
Memphis, TN 38152
United States
901 678 4569 (Phone)
901 678 4282 (Fax)
E. Ann Gabriel
Ohio University - School of Accountancy ( email )
College of Business
409 Copeland Hall
Athens, OH 45701
United States
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