Compelling Orthodoxy: Myth and Mystique in the Marketing of Legal Education

Lasson, Kenneth

doi:10.2139/ssrn.1923847

Abstract

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Compelling Orthodoxy: Myth and Mystique in the Marketing of Legal Education

Kenneth Lasson

University of Baltimore School of Law

2011

Abstract:
This article seeks to demonstrate the negative effects of law schools’ preoccupations with enhancing their image and marketing strategy, especially as they are reflected in both scholarship and academic freedom.

Number of Pages in PDF File: 75

Keywords: legal education, law schools, marketing, academic freedom, deans, faculty, law journals, law reviews, ABA, American Bar Association, legal scholarship

JEL Classification: K19, K39, I21, I29, M31, M37

working papers series

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Date posted: September 9, 2011 ; Last revised: December 31, 2012

Suggested Citation

Lasson, Kenneth, Compelling Orthodoxy: Myth and Mystique in the Marketing of Legal Education (2011). Available at SSRN: http://ssrn.com/abstract=1923847 or http://dx.doi.org/10.2139/ssrn.1923847

Contact Information

Kenneth Lasson (Contact Author)

University of Baltimore School of Law ( email )

1420 N. Charles Street
Baltimore, MD 21218
United States

HOME PAGE: http://law.ubalt.edu/template.cfm?page=590