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Sales Revenue Determinants for Generic Pharmaceutical Companies


Destrina Grace Simanjuntak


Dexa Laboratories of Biomolecular Sciences, Dexa Medica Group

Raymond R. Tjandrawinata


Department of Business Development and Dexa Laboratories of Biomolecular Sciences, PT Dexa Medica

September 26, 2011


Abstract:     
We analyze several parameters that influence the amount of sales revenue in generic pharmaceutical companies in Indonesia. The parameters were firms’ one-year lagged of total new products (t-1), one-year lagged profitability (t-1), and market share of new products. Annual data of six large generic pharmaceutical companies were included in the model for a time period spanned from 2003 to 2010. The regression analysis method uses fixed effect models, with generalized least squares (GLS) method. The result shows that firms’ one-year lagged of total new product (t-1), one-year lagged profitability (t-1), and market share of new products to be positive and affect significantly the firms’ sales revenue in the pharmaceutical generic companies in Indonesia.

Number of Pages in PDF File: 11

Keywords: profitability, sales revenue, market share, new generic product, pharmaceutical generic companies

JEL Classification: A10, C23, G30, L21, M21

working papers series


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Date posted: September 26, 2011  

Suggested Citation

Simanjuntak, Destrina Grace and Tjandrawinata, Raymond R., Sales Revenue Determinants for Generic Pharmaceutical Companies (September 26, 2011). Available at SSRN: http://ssrn.com/abstract=1933687 or http://dx.doi.org/10.2139/ssrn.1933687

Contact Information

Destrina Grace Simanjuntak
Dexa Laboratories of Biomolecular Sciences, Dexa Medica Group ( email )
Boulevard Bintaro St. Sector 7, Block B7/B1 No.05
Tangerang, ID Banten 15224
Indonesia
(62)(21)7451777 (Phone)
(62)(21)7452573 (Fax)
Raymond R. Tjandrawinata (Contact Author)
Department of Business Development and Dexa Laboratories of Biomolecular Sciences, PT Dexa Medica ( email )
Tangerang
Indonesia
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