Emotions and Opportunities: The Interplay of Opportunity Evaluation, Fear, Joy, and Anger as Antecedent of Entrepreneurial Exploitation
Isabell M. Welpe
Technische Universität München (TUM) - School of Management
University of Applied Management (UAM); Ludwig-Maximilians-University of Munich (LMU)
affiliation not provided to SSRN
Ludwig Maximilians University of Munich
David B. Audretsch
Indiana University - Institute for Development Strategies; King Saud University; WHU - Otto Beisheim School of Management; Indiana University Bloomington - School of Public & Environmental Affairs (SPEA)
Entrepreneurship Theory and Practice, Vol. 36, Issue 1, pp. 69-96, 2012
This research examines the interplay of opportunity evaluation and emotions as determinants of entrepreneurial exploitation using affect‐as‐information theory and the affective processing principle as conceptual bases. Three central assumptions are confirmed across two studies. The first is that the effects of opportunity characteristics on exploitation are mediated by evaluation. The second is that emotions influence exploitation decisions in addition to evaluation. Fear reduces exploitation, whereas joy and anger increase it. The third is that fear, joy, and anger influence evaluation's effect on exploitation with higher levels of fear reducing and higher levels of joy and anger increasing the positive impact of evaluation on exploitation.
Number of Pages in PDF File: 28Accepted Paper Series
Date posted: January 19, 2012
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