Abstract

http://ssrn.com/abstract=1995132
 
 

References (38)



 
 

Citations (1)



 


 



Going Green: Market Reaction to CSR Newswire Releases


Paul A. Griffin


University of California, Davis - Graduate School of Management

Yuan Sun


Boston University - School of Management

January 29, 2012


Abstract:     
Voluntary disclosure theory predicts that an optimal disclosure decision should produce an overall net benefit for shareholders, and that such net benefit should decrease in public information availability. This study supports the predictions of disclosure theory in the context of climate change. Using voluntary disclosures made through the CSR newswire service, we find that managers’ disclosure decisions involving greenhouse gas emissions produce positive returns to shareholders. This response varies negatively with company size and public information availability. For small companies in a limited public information environment, we find that mean adjusted share price increases significantly by 2.32 percent over days -2 to 2 around the CSR newswire release date. Our sample of disclosing companies received an aggregate market value boost from their CSR newswire releases of approximately ten billion dollars, independent of differences in public information availability.

Number of Pages in PDF File: 31

Keywords: Climate change voluntary disclosure, CSR newswire service, greenhouse gas emission information, event study, Fama-French model

JEL Classification: G14, M41, M45, K22, Q20

working papers series


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Date posted: January 30, 2012  

Suggested Citation

Griffin, Paul A. and Sun, Yuan, Going Green: Market Reaction to CSR Newswire Releases (January 29, 2012). Available at SSRN: http://ssrn.com/abstract=1995132 or http://dx.doi.org/10.2139/ssrn.1995132

Contact Information

Paul A. Griffin (Contact Author)
University of California, Davis - Graduate School of Management ( email )
3102 Gallahger Hall
Davis, CA 95616
United States
(530) 752-7372 (Phone)
(425) 799-4143 (Fax)
HOME PAGE: http://www.gsm.ucdavis.edu/griffin/

Yuan Sun
Boston University - School of Management ( email )
595 Commonwealth Avenue
Boston, MA MA 02215
United States
1-617-353-2353 (Phone)
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