Abstract

 


 



Patagonia Sur: For-Profit Land Conservation in Chile


Arthur I. Segel


Harvard University - Entrepreneurial Management Unit

Nicholas Ibanez


Harvard Business School

Jay Verjee


Harvard Business School

June 28, 2011

Harvard Business School Finance Case No. 211-103

Abstract:     
Warren Adams founded Patagonia Sur in 2007 as one of the world's first for-profit land conservation businesses. His goal was to purchase over 100,000 acres of land in southern Chile and to run a variety of sustainable businesses to generate annual returns for investors. Patagonia Sur planned to derive various streams of revenue from the land-including eco-tourism, sustainable land development, carbon credits, water rights and eco-brokerage-thereby giving a financial return to investors on top of achieving a positive environmental impact. By 2011, Warren had raised over $20 million from high net worth individuals and Patagonia Sur had over 60,000 acres in Patagonia under management. However, institutional investors seriously questioned whether Patagonia Sur could ever do more than break even on an annual basis. Further, they worried that in fact the risk of the investment went up significantly as the company spent both its capital and management time on so many different revenue streams. In addition, some investors felt that for-profit conservation was morally wrong. Warren needed to convince both individual and institutional investors that his vision would succeed in both generating returns and preserving the natural beauty of Patagonia.

Learning Objective: This case is intended to introduce students to a particular business model of for-profit conservation and to force them to think critically about whether it is a viable model, from a financial and social standpoint. Students will analyze the structure of the investment vehicles and the advantages and disadvantages to investors.

working papers series


Date posted: March 8, 2012  

Suggested Citation

Segel, Arthur I., Ibanez, Nicholas and Verjee, Jay, Patagonia Sur: For-Profit Land Conservation in Chile (June 28, 2011). Harvard Business School Finance Case No. 211-103. Available at SSRN: http://ssrn.com/abstract=2018594

Contact Information

Arthur I. Segel (Contact Author)
Harvard University - Entrepreneurial Management Unit ( email )
Cambridge, MA 02163
United States
617-495-6998 (Phone)
Nicholas Ibanez
Harvard Business School ( email )
Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States
Jay Verjee
Harvard Business School ( email )
Soldiers Field Road
Morgan 270C
Boston, MA 02163
United States
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