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http://ssrn.com/abstract=2210742
 
 

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The Influence of Collective Opinion on True-False Judgment and Information-Sharing Decision


Huaye Li


Stevens Institute of Technology - Wesley J. Howe School of Technology Management

Yasuaki Sakamoto


Stevens Institute of Technology - Wesley J. Howe School of Technology Management

February 1, 2013

Howe School Research Paper No. 2013–8

Abstract:     
How does the collective opinion of crowds influence people’s credibility judgment and sharing likelihood of health-related statements in social media? The work reported here addressed this question through two experiments. The results of Experiment 1 revealed that the crowd adopted the collective credibility judgment when evaluating the credibility of a statement. Similarly, the results of Experiment 2 showed that the crowd followed the collective sharing likelihood when rating the likelihood of sharing a statement. This social influence took place for statements that were perceived as true, debatable, and false, indicating that the effect of collective opinion was strong.

Number of Pages in PDF File: 11

Keywords: Collective opinion, true-false judgment, information-sharing decision, social media, social influence

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Date posted: February 3, 2013 ; Last revised: August 1, 2013

Suggested Citation

Li, Huaye and Sakamoto, Yasuaki, The Influence of Collective Opinion on True-False Judgment and Information-Sharing Decision (February 1, 2013). Howe School Research Paper No. 2013–8. Available at SSRN: http://ssrn.com/abstract=2210742 or http://dx.doi.org/10.2139/ssrn.2210742

Contact Information

Huaye Li (Contact Author)
Stevens Institute of Technology - Wesley J. Howe School of Technology Management ( email )
Hoboken, NJ 07030
United States

Yasuaki Sakamoto
Stevens Institute of Technology - Wesley J. Howe School of Technology Management ( email )
Hoboken, NJ 07030
United States

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