Abstract

http://ssrn.com/abstract=2310379
 
 

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'Queasy Does It': False Alcohol Beliefs and Memories May Lead to Diminished Alcohol Preferences


Seema L. Clifasefi


University of Washington, Center for the Study of Health and Risk Behavior

Daniel M. Bernstein


Kwantlen Polytechnic University; University of Washington

Antonia Mantonakis


Brock University, Department of Marketing, International Business and Strategy

Elizabeth F. Loftus


University of California, Irvine - Department of Psychology and Social Behavior; University of California, Irvine School of Law

January 30, 2013

Acta Psychologica, Vol. 143, 2013, pp. 14-19
UC Irvine School of Law Research Paper No. 2013-130

Abstract:     
Studies have shown that false memories can be implanted via innocuous suggestions, and that these memories can play a role in shaping people's subsequent attitudes and preferences. The current study explored whether participants (N=147) who received a false suggestion that they had become ill drinking a particular type of alcohol would increase their confidence that the event had occurred, and whether their new-found belief would subsequently affect their alcohol preferences. Results indicated that participants who received a suggestion that they had gotten sick drinking rumor vodka before the age of 16 reported increased confidence that the suggested experience had occurred.Moreover, participants who received a false alcohol suggestion also showed a strong trend to report diminished preference for the specified type of alcohol after the false suggestion. Implantation of a false memory related to one's past drinking experiences may influence current drink preferences and could be an important avenue for further exploration in the development of alcohol interventions.

Number of Pages in PDF File: 7

Keywords: False memories, Alcohol

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Date posted: August 16, 2013  

Suggested Citation

Clifasefi, Seema L. and Bernstein, Daniel M. and Mantonakis, Antonia and Loftus, Elizabeth F., 'Queasy Does It': False Alcohol Beliefs and Memories May Lead to Diminished Alcohol Preferences (January 30, 2013). Acta Psychologica, Vol. 143, 2013, pp. 14-19; UC Irvine School of Law Research Paper No. 2013-130. Available at SSRN: http://ssrn.com/abstract=2310379

Contact Information

Seema L. Clifasefi (Contact Author)
University of Washington, Center for the Study of Health and Risk Behavior ( email )
NE Colombia Rd.
Seattle, WA 98195
United States
Daniel M. Bernstein
Kwantlen Polytechnic University ( email )
12666-72nd Avenue
Surrey, British Columbia V3W 2M8
Canada
604-599-3372 (Phone)
University of Washington ( email )
NE Colombia Rd.
Seattle, WA 98195
United States
206 616-6107 (Phone)
Antonia Mantonakis
Brock University, Department of Marketing, International Business and Strategy ( email )
Department of Marketing
International Business and Strategy
St. Catherines
Canada
Elizabeth F. Loftus
University of California, Irvine - Department of Psychology and Social Behavior ( email )
4201 Social & Behavioral Sciences Gateway
University of California, Irvine
Irvine, CA 92697-7085
United States
University of California, Irvine School of Law
535A Administration
Irvine, CA 92697-1000
United States
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References:  37

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