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IPOs and Product Quality

Neal Stoughton
University of New South Wales (UNSW)

Kit Pong Wong
University of Hong Kong - School of Economics and Finance

Josef Zechner
Vienna University of Economics and Business Administration



Journal of Business

Abstract:     
Given recent public attention paid to high-flying internet IPOs such as Yahoo and Amazon.com, this paper explores a product market motive for going public. We develop a model where consumers look to the stock price to make inferences. The model predicts that only better quality firms will go public. Effects of IPO announcements on rival firms' stock prices are related to inferences of market size and market share. The model also predicts that the likelihood of "hot issue" markets depends on the distribution of market size uncertainty and the degree of network externalities present in consumer preferences.

JEL Classifications: G24, G32

Accepted Paper Series

Date posted: October 12, 2000 ; Last revised: July 25, 2001

Suggested Citation

Stoughton, Neal M., Wong, Kit Pong and Zechner, Josef, IPOs and Product Quality. Journal of Business. Available at SSRN: http://ssrn.com/abstract=243370


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Contact Information

Neal M. Stoughton (Contact Author)
University of New South Wales (UNSW) ( email )
School of Banking and Finance
UNSW
Sydney , NSW 2052
Australia
Keith Kit Pong Wong
University of Hong Kong - School of Economics and Finance ( email )
8th Floor Kennedy Town Centre
23 Belcher's Street
Kennedy Town Hong Kong
(852) 2859-1044 (Phone)
(852) 2548-1152 (Fax)
Josef Zechner
Vienna University of Economics and Business Administration ( email )
Augasse 2-6
Vienna, Wien A-1090
Austria
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