Using Field Experiments in Accounting and Finance

Posted: 15 Jul 2016

See all articles by Eric Floyd

Eric Floyd

University of California San Diego

John A. List

University of Chicago - Department of Economics

Multiple version iconThere are 2 versions of this paper

Date Written: May 1, 2016

Abstract

The gold standard in the sciences is uncovering causal relationships. A growing literature in economics utilizes field experiments as a methodology to establish causality between variables. Taking lessons from the economics literature, this study provides an “A-to-Z” description of how to conduct field experiments in accounting and finance. We begin by providing a user's guide into what a field experiment is, what behavioral parameters field experiments identify, and how to efficiently generate and analyze experimental data. We then provide a discussion of extant field experiments that touch on important issues in accounting and finance, and we also review areas that have ample opportunities for future field experimental explorations. We conclude that the time is ripe for field experimentation to deepen our understanding of important issues in accounting and finance.

Keywords: field experiments, causality, identification, experimental design, replication

JEL Classification: C00, C9, C93, G00, M4, M5

Suggested Citation

Floyd, Eric and List, John A., Using Field Experiments in Accounting and Finance (May 1, 2016). Journal of Accounting Research, Vol. 54, No. 2, 2016, Available at SSRN: https://ssrn.com/abstract=2809327

Eric Floyd (Contact Author)

University of California San Diego ( email )

CA
United States

John A. List

University of Chicago - Department of Economics ( email )

1126 East 59th Street
Chicago, IL 60637
United States

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