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Les Banquiers Suisses: Can They Remain Leaders in Private Banking?Shahin ShojaiErnst & Young LLP George FeigerContango Capital Advisors Journal of Financial Transformation, Vol. 4, pp. 65-72, April 2002 Abstract: In this paper, we review the historical reasons behind the success of Swiss private banks and discuss whether they possess the attributes necessary to be successful in the future. We suggest that although Swiss banquiers are well positioned to retain their global supremacy, they do need to make important strategic decisions concerning the way they manage their businesses and the technological support they provide for their clients and advisors.
Number of Pages in PDF File: 8 Keywords: Private banking, onshore private banking, wealth management, corporate strategy, market penetration strategies Accepted Paper SeriesDate posted: June 15, 2004 ; Last revised: August 31, 2009Suggested Citation |
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