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Around-the-Clock Media Coverage and the Timing of Earnings Announcements

Mark Bagnoli
Purdue University

Michael B. Clement
University of Texas at Austin - Department of Accounting

Susan G. Watts
Purdue University


December 2005

McCombs Research Paper Series No. ACC-02-06

Abstract:     
We reexamine the descriptive ability of the conventional wisdom that earnings announcements made after trading and on Friday are dominated by bad news in light of the 24/7 media coverage and other technological changes of the 1990s. We find that the change in media coverage has facilitated a significant change in earnings announcement times: only 27% of earnings announcements are now made during trading as opposed to 67% in prior research. However, our finding of continued dominance of bad news in Friday announcements in particular strongly suggests that the conventional wisdom is not solely the result of managers' desire to take advantage of limited media coverage. Instead, managers appear to be taking advantage of other aspects of investors' behavior, such as their anticipating negative Friday announcements earlier in the week, and the relatively quiet (in terms of trading) weekend period to manage stock price responses to their companies' financial news.

Keywords: Earnings announcements, earnings surprises, analysts' forecasts, strategic timing, bad news, earnings disclosures, market efficiency, earnings response coefficients

JEL Classifications: G12, G14, M41, M45

Working Paper Series

Date posted: July 30, 2004 ; Last revised: May 19, 2006

Suggested Citation

Bagnoli, Mark E., Clement, Michael B. and Watts, Susan G., Around-the-Clock Media Coverage and the Timing of Earnings Announcements (December 2005). McCombs Research Paper Series No. ACC-02-06. Available at SSRN: http://ssrn.com/abstract=570247


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Contact Information

Susan G. Watts (Contact Author)
Purdue University ( email )
Department of Accounting
West Lafayette, IN 47907-1310
United States
765-494-4504 (Phone)
765-496-1778 (Fax)
Mark E. Bagnoli
Purdue University ( email )
Department of Accounting
West Lafayette, IN 47907-1310
United States
765-494-4484 (Phone)
765-496-1778 (Fax)
Michael B. Clement
University of Texas at Austin - Department of Accounting ( email )
Austin, TX 78712
United States
512-471-5619 (Phone)
512-471-3904 (Fax)
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References: 26
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