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Using Networks for Changing Innovation Strategy: The Case of Ibm


Koen Dittrich


Erasmus University Rotterdam (EUR) - Department of Management of Technology and Innovation

Geert Duysters


Eindhoven University of Technology (TUE) - Eindhoven Center for Innovation Studies (ECIS); University of Maastricht

Ard-Pieter De Man


Eindhoven University of Technology (TUE) - Eindhoven Center for Innovation Studies (ECIS); Universiteit Maastricht

23 2004, 12

ERIM Report Series Reference No. ERS-2004-111-ORG

Abstract:     
Large-scale strategic change projects in companies may be supported by using alliance networks. This paper shows that IBM’s change from an exploitation strategy towards an exploration strategy required a radically different network strategy as well. By entering into more non-equity alliances, involving new partners in the network and loosening the ties with existing partners, IBM supported its transformation from a hardware manufacturing company to a global service provider and software company.

Number of Pages in PDF File: 38

Keywords: Networks, innovation, strategic change, exploration/exploitation, IBM

JEL Classification: M, M13, L22, O32

working papers series


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Date posted: January 19, 2005  

Suggested Citation

Dittrich, Koen, Duysters, Geert and De Man, Ard-Pieter, Using Networks for Changing Innovation Strategy: The Case of Ibm (23 2004, 12). ERIM Report Series Reference No. ERS-2004-111-ORG. Available at SSRN: http://ssrn.com/abstract=650827

Contact Information

Koen Dittrich (Contact Author)
Erasmus University Rotterdam (EUR) - Department of Management of Technology and Innovation ( email )
RSM Erasmus University
PO Box 1738
3000 DR Rotterdam
Netherlands
+31 10 408 2597 (Phone)
+31 10 408 9014 (Fax)
Geert Duysters
Eindhoven University of Technology (TUE) - Eindhoven Center for Innovation Studies (ECIS) ( email )
Box 513
NL-5600 MB Eindhoven
Netherlands
+31 40 247 4646 (Fax)
University of Maastricht
P.O. Box 616
Maastricht, 6200MD
Netherlands
Ard-Pieter De Man
Eindhoven University of Technology (TUE) - Eindhoven Center for Innovation Studies (ECIS) ( email )
NL-5600 MB Eindhoven
Netherlands
HOME PAGE: http://www.strategic-alliances.org/Bios/ardpieterdemanbio1204.pdf
Universiteit Maastricht ( email )
P.O. Box 616
Maastricht, 6200MD
Netherlands
Feedback to SSRN (Beta)


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