Abstract

http://ssrn.com/abstract=880011
 
 

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Hungry for Money: On the Fungibility of Financial and Caloric Resources


Barbara Briers


Tilburg University - Center and Faculty of Economics and Business Administration

Mario Pandelaere


Catholic University of Leuven (KUL)

Siegfried Dewitte


KU Leuven - Faculty of Business and Economics (FEB)

Luk Warlop


KU Leuven - Faculty of Business and Economics (FEB); BI Norwegian Business School



Abstract:     
This paper attempts to provide an evolutionary explanation for humans' motivation to strive for money in present-day societies. We propose that people's desire for money is an adaptation of their desire for food. In three studies we show that feelings of financial and caloric scarcity are fungible. In Study 1, hungry participants were less likely to donate to charity than satiated participants. In Study 2, an olfactory food cue, known to increase the desire to eat, made participants offer less money in a "give some game" compared to participants in a room free of scent. In Study 3, the respondents' desire for money affected the amount of M&Ms® eaten in a subsequent taste test, but only for dietary-unrestrained participants.

Number of Pages in PDF File: 13

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Date posted: February 2, 2006  

Suggested Citation

Briers, Barbara and Pandelaere, Mario and Dewitte, Siegfried and Warlop, Luk, Hungry for Money: On the Fungibility of Financial and Caloric Resources. Available at SSRN: http://ssrn.com/abstract=880011 or http://dx.doi.org/10.2139/ssrn.880011

Contact Information

Barbara Briers (Contact Author)
Tilburg University - Center and Faculty of Economics and Business Administration ( email )
P.O. Box 90153
Tilburg, 5000 LE
Netherlands
Mario Pandelaere
Catholic University of Leuven (KUL) ( email )
Oude Markt 13
Leuven, Vlaams-Brabant 3000
Belgium
Siegfried Dewitte
KU Leuven - Faculty of Business and Economics (FEB) ( email )
Naamsestraat 69
Leuven, B-3000
Belgium
Luk Warlop
KU Leuven - Faculty of Business and Economics (FEB) ( email )
Naamsestraat 69
Leuven, B-3000
Belgium
BI Norwegian Business School ( email )
Nydalsveien 37
Oslo, 0442
Norway
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