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Information Pollution, Knowledge Overload, Limited Attention Spans, and Our Responsibilities as IS ProfessionalsDavid A. BrayNational Defense University - Information Resources Management College; Emory University - Department of Decision & Information Analysis Global Information Technology Management Association (GITMA) World Conference - June 2008 Abstract: I enclose a general submission piece discussing information pollution and the problems associated with this phenomenon. I detail how information pollution arises, what challenges it brings for us as IS professionals, and future avenues of research and development that might remedy this problem. Specifically, the average knowledge worker - someone who is part of the growing information economy - loses 2.1 hours a day to interruptions associated with multi-tasking. If those workers make an average of $21 an hour, that adds up to $588 billion a year, more than the gross domestic product of Argentina. Another recent study finds knowledge workers experienced interruptions approximately once every 10 minutes and it took an average of 23 minutes for them to return to their original task. What can we do as IS professionals to address information pollution? This paper seeks to provide answers and stimulate future endeavors.
Number of Pages in PDF File: 6 Keywords: information pollution, knowledge overload, attention spans, information systems, cognitive distortion, social distortion, evolutionary biology JEL Classification: D70, D83, D89 working papers seriesDate posted: February 15, 2007 ; Last revised: May 9, 2008Suggested CitationContact Information
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