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Network Horizon and the Sustainability of Network-based Competitive Advantage
Diederik W. Van Liere University of Toronto - Joseph L. Rotman School of Management; Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM); RSM Erasmus University O. Koppius Rotterdam School of Management, Erasmus University; Erasmus Research Institute of Management (ERIM) - Joint Research Institute of Rotterdam School of Management (RSM) and Erasmus School of Economics (ESE), EUR February 14, 2007 Abstract: Recognizing advantageous network positions is key for firms to obtain and sustain competitive advantage. Exploiting these opportunities requires that firms have information about the network structure. We introduce a construct called network horizon to capture this information. We demonstrate, using a computational model of network dynamics, that a firm's network horizon as well as the heterogeneity of network horizons in the network, are two important determinants for the sustainability of network-based competitive advantage.
Keywords: structural hole, bridging position, competitive advantage, network dynamics JEL Classifications: L20, D20 Working Paper SeriesDate posted: February 15, 2007 ; Last revised: February 15, 2007Suggested CitationContact Information
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