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In Search of a Euro Effect: Big Lessons from a Big Mac Meal?

David C. Parsley
Vanderbilt University - Owen Graduate School of Management

Shang-Jin Wei
Columbia Business School; National Bureau of Economic Research (NBER); Centre for Economic Policy Research (CEPR); International Monetary Fund (IMF); China Academy of Financial Research (CAFR)


August 19, 2007


Abstract:     
Using highly disaggregated price data of the Big Mac Meal and its ten ingredients from twenty-five European countries since 1993, we investigate two questions related to the effects of the adoption of the Euro on prices. First, was the changeover to the euro accompanied, as many believe, by an increase in prices in member countries? Second, does the adoption of the euro promote goods market arbitrage in the form of a faster speed of convergence to a common price? On the first question, in order to net out global or regional effects on prices not related to the adoption of the euro, we compare the experience of eurozone countries to non-euro European countries in a 'difference-in-differences' specification. We perform statistical tests over different time horizons, and conclude that there is no evidence of significant price increases associated with the adoption of the euro even for food items. On the second question, we examine the trend in price dispersion as well as the persistence of deviations from the law of one price. Once After properly accounting for possible non-linearities, we find little systematic evidence of a significant improvement in goods market integration following the introduction of the euro. On these two questions (at least), there is no euro effect to be found.

Keywords: price dispersion, goods market integration, euro

JEL Classifications: F31

Working Paper Series

Date posted: June 21, 2007 ; Last revised: September 21, 2009

Suggested Citation

Parsley, David C. and Wei, Shang-Jin, In Search of a Euro Effect: Big Lessons from a Big Mac Meal? (August 19, 2007). Available at SSRN: http://ssrn.com/abstract=995491


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Contact Information

David C. Parsley (Contact Author)
Vanderbilt University - Owen Graduate School of Management ( email )
401 21st Avenue South
Nashville, TN 37203
United States
615-322-0649 (Phone)
615-343-7177 (Fax)
Shang-Jin Wei
Columbia Business School ( email )
3022 Broadway
New York, NY 10027
United States
National Bureau of Economic Research (NBER) ( email )
1050 Massachusetts Avenue
Cambridge, MA 02138
United States
Centre for Economic Policy Research (CEPR) ( email )
90-98 Goswell Road
London EC1V 7RR United Kingdom
International Monetary Fund (IMF) ( email )
700 19th Street, N.W.
Washington, DC 20431
United States
China Academy of Financial Research (CAFR)
1954 Huashan Road
Shanghai P.R.China, 200030 China

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