Engaging Civil Society to Create Sustainable Agricultural Systems: Environmentally-Friendly Coffee in El Salvador and Mexico

THINKING OUT LOUD, LAC Civil Society Team, The World Bank, 1999

9 Pages Posted: 28 Jun 2007

See all articles by Daniele Giovannucci

Daniele Giovannucci

Committee on Sustainability Assessment (COSA)

Peter Brandriss

World Bank

Esteban Brenes Vega

World Wildlife Fund (WWF)

Ina Marlene RUTHENBERG

affiliation not provided to SSRN

Paola Agostini

United Nations - Food and Agriculture Organization (FAO)

Abstract

Farmers are interested in sustainability and markets are interested as well, so how do the two link? While supply chains are indeed developing to facilitate the necessary linkages, civil society organizations serve as a useful component to help ensure farmer adoption in the field and a measure of equity in the relationships between producers and market actors. This paper illustrates some of the key experiences in two of the first efforts to develop innovative market-oriented approaches toward environmental and social sustainability by applying such standards (Organic and Rainforest Alliance) in the coffee business.

Keywords: sustainability, small farmers, markets, marketing, coffee, environment, social, organic, Rainforest Allliance, fair trade

Suggested Citation

Giovannucci, Daniele and Brandriss, Peter and Brenes Vega, Esteban and RUTHENBERG, Ina Marlene and Agostini, Paola, Engaging Civil Society to Create Sustainable Agricultural Systems: Environmentally-Friendly Coffee in El Salvador and Mexico. THINKING OUT LOUD, LAC Civil Society Team, The World Bank, 1999, Available at SSRN: https://ssrn.com/abstract=996772

Daniele Giovannucci (Contact Author)

Committee on Sustainability Assessment (COSA) ( email )

United States

HOME PAGE: http://www.thecosa.org

Peter Brandriss

World Bank ( email )

1818 H Street, NW
Washington, DC 20433
United States

Esteban Brenes Vega

World Wildlife Fund (WWF) ( email )

1250 24th Street NW
Washingtobn, DC 20037
United States
+1.202.495.4468 (Phone)

Ina Marlene RUTHENBERG

affiliation not provided to SSRN ( email )

No Address Available

Paola Agostini

United Nations - Food and Agriculture Organization (FAO) ( email )

Viale delle Terme di Caracalla
Rome, Lazio 00100
Italy

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