What are Different Research Approaches? Comprehensive Review of Qualitative, Quantitative, and Mixed Method Research, Their Applications, Types, and Limitations
Journal of Management Science & Engineering Research, 5(1): 53-63, 2022 DOI: https://doi.org/10.30564/jmser.v5i1.4538
11 Pages Posted: 18 Aug 2022
Date Written: August 1, 2022
Abstract
There are different ways to examine and explain a study and its findings based on using numbers as a measure, a descriptive style, or a mixture of both. These three research approaches are quantitative, qualitative, and mixed methods that are commonly used by researchers in various research studies. However, with many options regarding the research design, it seems challenging for researchers to select the most appropriate approach based on the study and realize differences. This study provides a comprehensive review of qualitative, quantitative, and mixed-method research methods. Each method is clearly defined and specifically discussed based on applications, types, advantages, and limitations to help researchers identify select the most relevant type based on each study and navigate accordingly.
Keywords: Research methodology, Research approach, Qualitative research, Quantitative research, Mixed methods approach, Research design
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