Social Objectivity And Entrepreneurial Opportunities: Implications For Entrepreneurship and Management

39 Pages Posted: 22 Apr 2014 Last revised: 21 Apr 2020

See all articles by Russ McBride

Russ McBride

University of Utah - Department of Entrepreneurship & Strategy; Department of Philosophy

Robert Wuebker

University of Utah - Department of Management

Date Written: March 20, 2020

Abstract

An important conversation in entrepreneurship focuses on the question of whether entrepreneurial opportunities are objective or subjective. The discovery view suggests that they are objective. The creation view suggests they are subjective. Resolving the debate requires first understanding what objectivity is for any social phenomena. The debate can then be disaggregated into two questions: Are entrepreneurial opportunities ontologically subjective and can they be epistemologically objective? The answer to both questions is “Yes.” Transforming a completely subjective opportunity into an epistemologically objective opportunity requires changing beliefs—of consumers, employees, governments, and other stakeholders—along with the rights and responsibilities of these stakeholders vis-a-vis the entity created to exploit an opportunity. This view of opportunities has important implications for social science research more broadly, as well as management and entrepreneurship, specifically.

Keywords: Entrepreneurship, Opportunity, Social Ontology

Suggested Citation

McBride, Russ and Wuebker, Robert, Social Objectivity And Entrepreneurial Opportunities: Implications For Entrepreneurship and Management (March 20, 2020). Available at SSRN: https://ssrn.com/abstract=2427142 or http://dx.doi.org/10.2139/ssrn.2427142

Russ Mcbride

University of Utah - Department of Entrepreneurship & Strategy ( email )

1655 East Campus Center Dr.
Salt Lake City, UT 84112
United States

Department of Philosophy ( email )

215 South Central Campus Dr.
Carolyn Tanner Irish Humanities Building
Salt Lake City, UT 84112
United States

Robert Wuebker (Contact Author)

University of Utah - Department of Management ( email )

1645 East Campus Circle Drive
Salt Lake City, UT 84112-9304
United States