Multi-Media Communication Systems for Social Development in Nigeria: A Symbiotic Deconstruction
New Media and Mass Communication, 10: 23-32, 2013
10 Pages Posted: 20 May 2020
Date Written: Jan 23, 2013
Abstract
Discourses on multimedia perceived and actual potentials in triggering and sustaining social development rent the academic platforms today. Braced with its very spectacular converge of text, sound, pictures, animation, and video components , this system of communication has evolved as a promising veritable and versatile tool for social development. Our study was set with this prospective perspective of ascertaining the symbiosis between the two variables. Using the survey method of research, urbanized cities in Nigeria were selected and data from populations of communication scholars and development experts were also tested using Pearson correlation coefficient factors. Findings confirmed a positive symbiosis that is mutual and beneficial in all aspects of social development used in the study. A rapid drive towards the effective usage of multimedia communication systems in Nigeria was recommended so that the gains from such efforts could be better harnessed.
Keywords: Multimedia, Symbiosis, Social Development
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