Social Media and Inclusive Human Development in Africa

Information Development, 37(2), pp. 307-325 (June, 2021).

34 Pages Posted: 20 Apr 2020 Last revised: 1 Jun 2021

See all articles by Simplice Asongu

Simplice Asongu

University of Johannesburg

Nicholas Odhiambo

University of South Africa (UNISA) - Department of Economics

Date Written: March 25, 2020

Abstract

This study investigates the relationship between social media and inclusive human development in 49 African countries for the year 2012. Social media is measured with Facebook penetration whereas inclusive human development is proxied by the inequality- adjusted human development index. The empirical evidence is based on Ordinary Least Squares, Tobit and Quantile regressions. Ordinary Least Squares provided baseline results, Tobit regressions account for the limited range in the outcome variable while Quantile regressions are engaged to control for initial levels of inequality-adjusted human development. From Ordinary Least Squares and Tobit results, Facebook penetration is positively associated with inclusive human development. Quantile regressions confirm this positive nexus and further establish that the positive association is slightly higher in magnitude in the above-median sub-sample. From a comparative assessment, it is apparent that with the exception of the resource-wealth sub-samples, higher levels of Facebook penetration are associated with comparatively higher levels of inclusive human development. Accordingly, the positive association between Facebook penetration and inclusive human development is: (i) a positive function of income levels and (ii) more apparent in Middle East and North African countries (compared to Sub-Saharan African countries), English common law countries (compared to their French civil law counterparts), and coastal countries (in relation to landlocked countries).

Keywords: Social Media; Inclusive development; Income levels; Regions

JEL Classification: D83; O30; D74; D83

Suggested Citation

Asongu, Simplice and Odhiambo, Nicholas, Social Media and Inclusive Human Development in Africa (March 25, 2020). Information Development, 37(2), pp. 307-325 (June, 2021)., Available at SSRN: https://ssrn.com/abstract=3560995

Simplice Asongu (Contact Author)

University of Johannesburg ( email )

Nicholas Odhiambo

University of South Africa (UNISA) - Department of Economics ( email )

PO Box 392
Pretoria, 0003
South Africa

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