Download This PaperThe Future of Public Service Broadcasting: Grim or Bright?
European Journal of Communication 35:1 (2020), pp. 65-70.
4 Pages Posted: 20 Jan 2020 Last revised: 4 May 2020
Date Written: November 7, 2019
Abstract
This is a piece that contemplates on the future of public service broadcasting (PSB) by integrating and analyzing the insights gained from two books: ‘A Future of Public Service Television’, edited by Des Freedman and Vana Goblot and ‘Public Service Media in the Networked Society’, edited by Gregory Ferrell Lowe, Hilde Van den Bulck and Karen Donders. It appears that the transformations in the digital environment may be both undermining the positioning of PSB and increasing the demand for trusted media institutions.
Keywords: public service broadcasting, digital transformation, digital technologies, european media markets
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