A Conceptual Framework of Corporate Social Responsibility and Innovation
Global Journal of Business Research, v. 6 (5) pp. 85-96, 2012
12 Pages Posted: 29 Jan 2013
Date Written: 2012
Abstract
Innovation and sustainable development are major contemporary issues. Innovation represents an important tool for achieving corporate social responsibility while sustainable development is a challenge for business and emphasises the direction that innovation activities can take. The objective of this contribution is to specify innovation and social responsibility outlines and to propose a conceptual framework of their complementarity in a small and medium enterprise perspective. This approach enables us to reflect on the role of innovation in responsible entrepreneurship by illustrating a scheme which brings together these concepts in an integrated approach.
Keywords: Sustainability, CSR, Innovation, Small business
JEL Classification: M10, M14, O32
Suggested Citation: Suggested Citation