How to Make Ideas Interesting

9 Pages Posted: 5 Nov 2014 Last revised: 24 Nov 2014

See all articles by Arnold Wentzel

Arnold Wentzel

University of Johannesburg - Department of Economics

Date Written: November 3, 2014

Abstract

This paper develops a theory of what makes ideas interesting and provides guidelines on how to use it (especially in teaching and presenting).

Keywords: Interesting, fun, fascination, disruption

Suggested Citation

Wentzel, Arnold, How to Make Ideas Interesting (November 3, 2014). Available at SSRN: https://ssrn.com/abstract=2518495 or http://dx.doi.org/10.2139/ssrn.2518495

Arnold Wentzel (Contact Author)

University of Johannesburg - Department of Economics ( email )

P.O. Box 524
Auckland Park 2006, Johannesburg
South Africa

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