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MKTG: Channel Management & Retailing (Topic)

56,600 Total downloads

Viewing: 1 - 50 of 235 papers

1.

Impact of Sales Promotion on Buyer Behaviour: An Empirical Study of Indian Retail Customers

Journal of Management, Vol. 3, No. 1, pp. 11-24, January-June 2009
Number of pages: 14 Posted: 24 Jun 2010
Accepted Paper Series
NSHM Business School and IMI Bhubaneswar
Downloads 4,054
2.

Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization

Number of pages: 22 Posted: 31 Jan 2012
Working Paper Series
RWTH Aachen University, RWTH Aachen University and RWTH Aachen University - School of Business and Economics
Downloads 3,423
3.

Impact of E-Commerce on Supply Chain Management

Number of pages: 14 Posted: 02 Dec 2013
Working Paper Series
Audisankara College of Engineering & Technology
Downloads 2,708
4.

Offline Showrooms in Omni-Channel Retail: Demand and Operational Benefits

Number of pages: 43 Posted: 22 Dec 2013 Last Revised: 08 Mar 2017
Working Paper Series
University of Pennsylvania - Marketing Department, University of Pennsylvania - Operations, Information and Decisions Department and Harvard University - Technology & Operations Management Unit
Downloads 2,559
5.

Visual Merchandising: Impact on Consumer Behaviour (An Exploratory Study of Apparel Segment in Ahmedabad)

“Mapping the Global Future: Evolution Through Innovation, and Excellence”, Eds., Nejdet Delener, Leonora Fuxman, F. Victor Lu, and Susana Rodrigues, published by Global Business and Technology Association (GBATA), New York, USA, July, 2012, pp. 607-614.,
Number of pages: 9 Posted: 15 Aug 2012 Last Revised: 14 Mar 2013
Accepted Paper Series
L. J. Institute of Management Studies and Nirma University - Institute of Management
Downloads 2,409
6.

Supply Chain Structures on the Internet: Marketing-Operations Coordination

Simon School of Business Working Paper No. OP 00-05
Number of pages: 32 Posted: 13 Jan 2001
Working Paper Series
The Wharton School, University of Pennsylvania and INSEAD - Technology and Operations Management
Downloads 2,001
7.

The Impact of Ebook Distribution on Print Sales: Analysis of a Natural Experiment

Management Science, Forthcoming
Number of pages: 30 Posted: 29 Nov 2011 Last Revised: 14 Dec 2017
Accepted Paper Series
The University of Hong Kong - Faculty of Business and Economics, Georgia Institute of Technology - Scheller College of Business and Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
Downloads 1,984
8.

Driving Online and Offline Sales: The Cross-Channel Effects of Digital Versus Traditional Advertising

Tuck School of Business Working Paper No. 2012-103
Number of pages: 50 Posted: 07 Nov 2011 Last Revised: 19 Aug 2014
Working Paper Series
University of North Carolina - Chapel Hill, Massey University - Dept of Communication, Journalism & Marketing and Dartmouth College - Tuck School of Business
Downloads 1,515
9.

Agency Selling or Reselling? Channel Structures in Electronic Retailing

Forthcoming, Management Science
Number of pages: 38 Posted: 01 Mar 2012 Last Revised: 05 Apr 2015
Accepted Paper Series
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Columbia University - Columbia Business School and University of Pennsylvania - The Wharton School - Department of Marketing
Downloads 1,356
10.

Integration of Online and Offline Channels in Retail: The Impact of Sharing Reliable Inventory Availability Information

Number of pages: 36 Posted: 20 Sep 2012 Last Revised: 10 Sep 2014
Working Paper Series
University of Pennsylvania - Operations, Information and Decisions Department and Harvard University - Technology & Operations Management Unit
Downloads 1,104
11.

Distribution Channels for Consumer Goods in India: Past, Present, and Future Directions

Number of pages: 19 Posted: 04 May 2013
Working Paper Series
State University of New York (SUNY) at Binghamton
Downloads 1,021
12.

Card Loyalty. A New Emerging Issue in Grocery Retailing

SDA Bocconi, Research Division, Working Paper No. 01-42
Number of pages: 27 Posted: 11 Jun 2001
Working Paper Series
SDA Bocconi
Downloads 994
13.

Competition-Based Dynamic Pricing in Online Retailing: A Methodology Validated with Field Experiments

Forthcoming at Management Science, Ross School of Business Paper No. 1265
Number of pages: 43 Posted: 11 Jan 2015 Last Revised: 26 Jan 2017
Accepted Paper Series
University of Pennsylvania - Operations & Information Management Department, University of Pennsylvania - Operations, Information and Decisions Department and University of Michigan, Stephen M. Ross School of Business
Downloads 953
14.

Retail Location Theory: Evolution and Evaluation

International Review of Retail, Distribution & Consumer Research, Vol. 3, No. 2, p. 185, April 1993
Number of pages: 46 Posted: 11 Mar 2012
Accepted Paper Series
Ulster University
Downloads 946
15.

The Impact of Brand and Category Characteristics on Consumer Stock-Out Reactions

ERIM Report Series Reference No. ERS-2002-106-MKT
Number of pages: 46 Posted: 18 Jan 2003
Working Paper Series
Erasmus University Rotterdam (EUR) - Erasmus Food Management Institute, University of Groningen - Department of Marketing & Marketing Research and Erasmus University Rotterdam (EUR) - Department of Econometrics
Downloads 909
16.

Are Digital Rights Valuable? Theory and Evidence from Ebook Pricing

CeDER Working Paper No. 06-01
Number of pages: 41 Posted: 23 Dec 2005 Last Revised: 12 May 2014
Working Paper Series
Tel Aviv University - Coller School of Management and New York University (NYU): Stern School of Business and Center for Data Science
Downloads 864
17.

Prices and Promotions in U.S. Retail Markets: Evidence from Big Data

Chicago Booth Research Paper No. 17-18
Number of pages: 82 Posted: 19 May 2017 Last Revised: 11 Feb 2018
Working Paper Series
University of Chicago - Booth School of Business, University of Chicago - Department of Economics and University of Chicago - Booth School of Business
Downloads 744
18.

The Role of Retail Competition, Demographics and Account Retail Strategy as Drivers of Promotional Sensitivity

Number of pages: 38 Posted: 28 Nov 2003
Working Paper Series
University of California, Los Angeles (UCLA) - Anderson School of Management, University of Chicago - Marketing Management and Carnegie Mellon University - David A. Tepper School of Business
Downloads 735
19.

The Effect of Weather on Consumer Spending

Journal of Retailing and Consumer Services, Forthcoming
Number of pages: 39 Posted: 13 Aug 2010
Accepted Paper Series
University of Alberta - Department of Marketing, Business Economics & Law, University of Western Ontario - Richard Ivey School of Business, Independent and University of Alberta - Department of Marketing, Business Economics & Law
Downloads 732
20.

FDI in Multi-Brand Retailing – A Survey of Indian Consumers

Madras University Journal of Business and Finnace, Vol. 01 No. 02, July 2013, pp. 34-45
Number of pages: 25 Posted: 10 Feb 2013 Last Revised: 02 May 2015
Accepted Paper Series
University of Delhi India - Delhi School of Economics - Department of Commerce, University of Delhi - Department of Commerce and Hansraj College, University of Delhi
Downloads 671
21.

Your Uber Is Arriving: Managing On-Demand Workers through Surge Pricing, Forecast Communication and Worker Incentives

Management Science, Forthcoming
Number of pages: 49 Posted: 10 Jan 2017 Last Revised: 19 Apr 2018
Accepted Paper Series
University of Texas at Dallas, Naveen Jindal School of Management and University of Texas at Dallas - Naveen Jindal School of Management
Downloads 670
22.

Do Marketing Campaigns Produce Multichannel Buying and More Profitable Customers? A Field Experiment

Number of pages: 44 Posted: 06 Sep 2012 Last Revised: 21 Aug 2013
Working Paper Series
University of Bologna - Department of Management, Dartmouth College - Tuck School of Business and University of Bologna - Department of Management
Downloads 645
23.

Customer Level Profitability Implications of Satisfaction Programs: A Retailer Satisfaction Field Study

Number of pages: 40 Posted: 24 May 2006
Working Paper Series
Washington University in St. Louis - John M. Olin Business School, Washington University, St. Louis, Stanford Graduate School of Business and Case Western Reserve University
Downloads 610
24.

Building Stronger Channel Relationships Through Information Sharing

ERIM Report Series Reference No. ERS-2002-84-MKT
Number of pages: 62 Posted: 19 Mar 2003
Working Paper Series
IMD International, Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) and Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM)
Downloads 548
25.

Innovation and Market-Driven Management in Fast Fashion Companies

Symphonya, Emerging Issues in Management, n. 2, 2010, pp. 67-85
Number of pages: 19 Posted: 09 Feb 2013
Accepted Paper Series
Università degli Studi di Milano-Bicocca - Department of Economics, Management and Statistics (DEMS)
Downloads 522
26.

Psychographic Segmentation of Young Adult Consumers - A Key to Developing Sustainable Marketing Strategies

Global Journal of Arts & Management. ISSN 2249-2658 (ONLINE): 2249-264X (PRINT) - Rising Research Journal publication, 2011.
Number of pages: 9 Posted: 27 Feb 2014
Accepted Paper Series
Christ (Deemed to be University) and Urumu Dhanalakshmi College
Downloads 514
27.

Modeling of Marketing Channels: Implications for Both Fields and a Call for Future Research

Marketing Letters, Forthcoming
Number of pages: 25 Posted: 16 Jun 2009 Last Revised: 04 Jan 2012
Accepted Paper Series
University of Pennsylvania - Marketing Department, Bocconi University, GSIA, Carnegie Mellon University, University of Notre Dame - Department of Marketing, Yale, Harvard Business School - Marketing Unit, University of Minnesota - Twin Cities, University of Texas at Dallas, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, University of Pennsylvania - Marketing Department and University of Pennsylvania - Marketing Department

Multiple version iconThere are 2 versions of this paper

Downloads 492
28.

Information Sharing, Advice Provision or Delegation: What Leads to Higher Trust and Trustworthiness?

Management Science, Articles in Advance, pp 1-20, 2017
Number of pages: 20 Posted: 19 Feb 2015 Last Revised: 14 Oct 2017
Accepted Paper Series
Jindal School of Management - The University of Texas at Dallas, University of Texas at Dallas - Naveen Jindal School of Management and California State University, Long Beach
Downloads 464
29.

Cannibalization or Synergy? Consumers’ Channel Selection in Online-Offline Multichannel Systems

Journal of Retailing and Consumer Services, Vol. 19, No. 2, pp. 186-194, 2012
Number of pages: 34 Posted: 04 Mar 2012
Accepted Paper Series
University of Duisburg-Essen, University of Hohenheim and University of Duisburg-Essen - Department of Economics and Business Administration
Downloads 461
30.

Internet Effects on Retail Markets

Number of pages: 48 Posted: 18 Apr 2015 Last Revised: 19 Apr 2015
Working Paper Series
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and University of Texas at Dallas - Naveen Jindal School of Management
Downloads 449
31.

Channel Power in Multi-Channel Environments

ERIM Report Series Reference No. ERS-2004-041-MKT
Number of pages: 27 Posted: 23 Jun 2006
Working Paper Series
University of Frankfurt - Department of Electronic Commerce, Catholic University of Leuven (KUL) - Department of Applied Economics and University of Frankfurt - Department of Marketing
Downloads 429
32.

E-Commerce Adoption in the Retail Sector: Empirical Insights

International Journal of Retail & Distribution Management, 2006
Number of pages: 35 Posted: 28 Feb 2006
Accepted Paper Series
University Institute of Lisbon (IUL) - School of Business
Downloads 426
33.

Price Advertising by Manufacturers and Dealers

Forthcoming, Management Science
Number of pages: 40 Posted: 08 Feb 2011 Last Revised: 29 Aug 2014
Working Paper Series
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management, University of Southern California - Marketing Department and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 421
34.

Cooperative Search Advertising

Marketing Science (2019), MIT Sloan Research Paper No. 5176-16
Number of pages: 73 Posted: 12 Sep 2016 Last Revised: 02 Jun 2019
Working Paper Series
affiliation not provided to SSRN and Massachusetts Institute of Technology (MIT) - Sloan School of Management
Downloads 407
35.

Innovation in Marketing Channels: Relationships, Technology, Channel Structure

Symphonya: Emerging Issues in Management, No. 1, pp. 23-42, 2010
Number of pages: 20 Posted: 09 May 2014
Accepted Paper Series
University of Urbino Carlo Bo - Department of Economics, Society and Politics
Downloads 402
36.

The Indian Farmer, Middlemen and the APMCs

Number of pages: 14 Posted: 19 Oct 2010
Working Paper Series
affiliation not provided to SSRN
Downloads 386
37.

Information and Inventory in Distribution Channels

Number of pages: 39 Posted: 04 May 2006
Working Paper Series
University of California, Berkeley - Marketing Group, Washington University in St. Louis - John M. Olin Business School and Case Western Reserve University
Downloads 381
38.

The Impact of Mobile Channel Adoption on Customer Omni-Channel Banking Behavior

Number of pages: 41 Posted: 07 Feb 2017 Last Revised: 22 Mar 2017
Working Paper Series
Agency for Science, Technology and Research, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
Downloads 372
39.

Fairness and Channel Coordination

Management Science, Vol. 53, No. 8, pp. 1303-1314, 2007
Number of pages: 28 Posted: 15 Jun 2009
Accepted Paper Series
University of Minnesota - Twin Cities, University of Pennsylvania - Marketing Department and University of Pennsylvania - The Wharton School - Department of Marketing
Downloads 370
40.

The Impact of Internet Referral Services on a Supply Chain

Information Systems Research, Forthcoming
Number of pages: 48 Posted: 27 Jan 2003
Accepted Paper Series
New York University (NYU) - Leonard N. Stern School of Business, Carnegie Mellon University - David A. Tepper School of Business and Stephen M. Ross School of Business, University of Michigan
Downloads 369
41.

The Value of Fit Information in Online Retail: Evidence from a Randomized Field Experiment

Number of pages: 30 Posted: 23 Oct 2015 Last Revised: 30 Oct 2015
Working Paper Series
University of Pennsylvania - Operations, Information and Decisions Department and Harvard University - Technology & Operations Management Unit
Downloads 342
42.

Toys "R" Us Japan and the Global Toy Business

Nanzan Review of American Studies, Volume 18, pp. 89-99, 1996
Number of pages: 11 Posted: 10 Oct 2012
Accepted Paper Series
Montclair State University
Downloads 331
43.

The Relationship between Big Five Personality Traits, Customer Empowerment and Customer Satisfaction in the Retail Industry

Journal of Business and Retail Management Research (JBRMR), Vol. 11 Issue 2, January 2017
Number of pages: 19 Posted: 12 Feb 2017
Accepted Paper Series
Universidad San Pablo de Guatemala - Business School
Downloads 320
44.

Outlet Ownership in Franchising Systems: An Agency Based Approach

Review of Marketing Science WP No. 2001833
Number of pages: 33 Posted: 07 May 2002
Working Paper Series
Indian School of Business (ISB), Hyderabad
Downloads 317
45.

Dominant Retailers and Their Impact on Marketing Channels

Forthcoming in The Handbook of the Economics of Retail and Distribution, edited by Emek Basker, Marshall School of Business Working Paper No. MKT 01.16
Number of pages: 43 Posted: 26 Apr 2015 Last Revised: 12 Apr 2016
Accepted Paper Series
University of Southern California - Marshall School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 303
46.

Hedonic vs. Utilitarian Perspective of Retail Store Loyalty: Insights from a National Study of Households

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 1-020,
Number of pages: 40 Posted: 26 Sep 2014
Working Paper Series
University of Michigan at Flint and Florida State University - Department of Marketing
Downloads 296
47.

A Paradox About the Multi-Level Marketing

Number of pages: 49 Posted: 26 Oct 2013 Last Revised: 08 Nov 2013
Working Paper Series
Université de Parakou
Downloads 277
48.

Suboptimality of Sales Promotions and Improvement Through Channel Coordination

ERIM Report Series Reference No. ERS-2002-10-MKT
Number of pages: 49 Posted: 23 Feb 2003
Working Paper Series
Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) and Agrotechnological Research Institute ATO - Wageningen
Downloads 261
49.

Antecedents of Early Adoption and Use of Social Media Networks for Stakeholder Communications: Evidence from Franchising

Journal of Small Business Management (special issue on Franchising), Forthcoming
Number of pages: 42 Posted: 31 Jul 2011
Accepted Paper Series
Université de Rennes I - Graduate School of Management (IAE-IGR), McMaster University - Michael G. DeGroote School of Business, Université de Rennes 1 and University of Rennes II

Multiple version iconThere are 2 versions of this paper

Downloads 259
50.

Category Management - A Pervasive New Vertical/Horizontal Format

Antitrust Magazine, Spring 2001
Number of pages: 5 Posted: 09 Apr 2011 Last Revised: 26 May 2011
Working Paper Series
Independent
Downloads 253