Search Results
CSN: Television (Sub-Topic)

12,745 Total downloads

Viewing: 1 - 50 of 59 papers

1.

Why Do Some Terrorist Attacks Receive More Media Attention Than Others?

Kearns, E.M., Betus, A. & Lemieux, A. "Why Do Some Terrorist Attacks Receive More Media Attention Than Others?" Justice Quarterly, Forthcoming
Number of pages: 53 Posted: 07 Mar 2017 Last Revised: 17 Apr 2018
Accepted Paper Series
University of Alabama, Georgia State University and Georgia State University - Global Studies Institute
Downloads 9,106
2.

Eyes in the Aisles: Why Is Cap’N Crunch Looking Down at My Child?

“Eyes in the Aisles: Why is Cap’n Crunch Looking Down at my Child?,” Environment and Behavior, 47:7 (August 2015), 715-733. ,
Number of pages: 32 Posted: 03 Apr 2014 Last Revised: 29 Apr 2017
Accepted Paper Series
Cornell University, Yale University and Cornell University
Downloads 999
3.

'Truthiness' and Second Level Agenda Setting: Satire News and Its Influence on Perceptions of Television News Credibility

Electronic News 9(2), 122-136, 2015
Number of pages: 22 Posted: 20 Nov 2014 Last Revised: 27 Feb 2018
Accepted Paper Series
Lehigh University and Texas Christian University
Downloads 296
4.

Evaluating Advertising Effectiveness of Creative Television Advertisements for High Involvement Products

Number of pages: 17 Posted: 22 Mar 2016
Working Paper Series
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
Downloads 241
5.

Who's Watching TV?

NYU Working Paper No. ;CBA-16-02
Number of pages: 37 Posted: 25 Oct 2016
Working Paper Series
New York University, Department of Information, Operations, and Management Sciences, Students, AT&T - Research Department and New York University
Downloads 227
6.

Attitude Towards Cosmetic Products Advertisements in Television Among Youth

Number of pages: 11 Posted: 18 May 2017
Working Paper Series
Bharathiar University - Bharathiar School of Management and Entrepreneur Development and Bharathiar University - Bharathiar School of Management and Entrepreneur Development
Downloads 204
7.

Moving Media and Conflict Studies Beyond the CNN Effect

Review of International Studies, March 2016
Number of pages: 19 Posted: 09 Mar 2016
Accepted Paper Series
Bar-Ilan University, International Peace Research Institute, Oslo (PRIO), International Peace Research Institute, Oslo (PRIO) and University of Manchester
Downloads 129
8.

Recognition Versus Recall as Measures of Television Commercial Forgetting

Journal of Marketing Research, Vol. XXV, pp. 72-80, (February 1988)
Number of pages: 10 Posted: 28 Apr 2016
Accepted Paper Series
University of Kansas - School of Business, University of Wisconsin - Madison - Graduate School of Business and University of Wisconsin - Madison - Business Research
Downloads 126
9.

TV Viewing and Advertising Targeting

Number of pages: 70 Posted: 09 Mar 2017 Last Revised: 13 Dec 2017
Working Paper Series
University College London and Duke University - Fuqua School of Business
Downloads 126
10.

Telecracy: Testing for Channels of Persuasion

Number of pages: 51 Posted: 23 Dec 2012 Last Revised: 13 Jul 2014
Working Paper Series
Bank of Italy, Boston College and Trinity College Dublin
Downloads 116
11.

Representations of the Police in Contemporary Russian Police TV-Series

Higher School of Economics Research Paper No. WP BRP 41/HUM/2014
Number of pages: 30 Posted: 11 Apr 2014
Working Paper Series
University of Cambridge, the Department of Sociology
Downloads 91
12.

The Subtle Use of Connotation and Symbolism in the Advertising of True Match by L’Oréal

Eleventh Conference on English Studies. UNIKA Atma Jaya Jakarta. 2014
Number of pages: 5 Posted: 21 May 2015 Last Revised: 12 Jun 2016
Accepted Paper Series
Universitas Dhyana Pura
Downloads 88
13.

What If There Were No BBC Television? The Net Impact on UK Viewers

Patrick Barwise and Robert G. Picard, What If There Were No BBC Television? The Net Impact on UK Viewers, RISJ Reports, February 2014. Oxford: Reuters Institute for the Study of Journalism, University of Oxford.
Number of pages: 100 Posted: 29 Mar 2016
Working Paper Series
London Business School and University of Oxford - Reuters Institute for the Study of Journalism
Downloads 82
14.

Cable News: Audience Autonomy and Political Polarization

APSA 2014 Annual Meeting Paper
Number of pages: 44 Posted: 22 Aug 2014
Working Paper Series
University of Dayton, University of Cincinnati and University of Cincinnati
Downloads 80
15.

Investigating the Effectiveness of Product Placements in Television Shows: The Role of Modality and Plot Connection Congruence on Brand Memory and Attitude

Journal of Consumer Research, 29 (3), 306-318, December 2002
Number of pages: 13 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business
Downloads 80
16.

Trends in Television Commercials Directed Towards Young Adults

Number of pages: 9 Posted: 25 Feb 2016
Working Paper Series
M.O.P. Vaishnav College for Women
Downloads 72
17.

The Consumption of Television Programming: Development and Validation of the Connectedness Scale

Journal of Consumer Research, 31 (1), 150-161, 2004
Number of pages: 12 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business, Drake University and University of St. Thomas - Department of Marketing
Downloads 50
18.

A Review of Individual Change and Motivation: A Case Study Based on AMC Breaking Bad TV Series

University of Sri Jayewardenepura, Sri Lanka, 13th International Conference on Business Management (ICBM) 2016
Number of pages: 14 Posted: 02 Feb 2017
Working Paper Series
Commercial Bank of Ceylon PLC
Downloads 45
19.

The Influence of Context on Online Shopping Behavior: The Case of Concurrent TV Consumption

Number of pages: 41 Posted: 03 Feb 2018 Last Revised: 21 Sep 2018
Working Paper Series
Goethe University Frankfurt - Faculty of Economics and Business Administration, Microsoft Research and Cornell University
Downloads 45
20.

Content Analysis of Tamil TV Commercials Aimed at Women in the Post War Context

University of Sri Jayewardenepura, Sri Lanka, 13th International Conference on Business Management (ICBM) 2016
Number of pages: 15 Posted: 18 Feb 2017
Working Paper Series
University of Jaffna and University of Jaffna
Downloads 44
21.

Consumers, Characters, and Products: A Balance Model of Sitcom Product Placement Effects

Journal of Advertising, 35 (1), 7-18 (Lead article) (2006)
Number of pages: 15 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business and Rutgers, The State University of New Jersey - New Brunswick/Piscataway
Downloads 41
22.

Πόλεμος Πατήρ Πάντων Μέσων: Μία Πολεμολογική Προσέγγιση Του Μέσου 'Τηλεόραση' (War, Father of All Media: A Polemological Approach to the TV Medium)

Number of pages: 7 Posted: 25 Jan 2016 Last Revised: 04 Jan 2017
Working Paper Series
Athens School of Fine Arts, Department of Fine Arts (Athens-Greece)
Downloads 39
23.
Downloads 38
24.

Celebrity Endorsements on Indian Television: An Overview

Marketing Mastermind, March 2009
Number of pages: 6 Posted: 30 Nov 2015
Accepted Paper Series
Vishwakarma Institute of Management (VIM) and Karmaveer Bhaurao Patil Institute of Management Studies & Research
Downloads 37
25.

Spanish Television Hinder Hispanic Children's Bilingualism Development in Texas

June 2014, Volume 4, No. 6, pp. 405–417, Journal of Modern Education Review, ISSN 2155-7993, Academic Star Publishing Company,
Number of pages: 13 Posted: 06 Sep 2014
Accepted Paper Series
Yu-Lin Feng, Texas A&M University - Department of Teacher & Bilingual Education, Armando Diaz and Texas A&M University - Department of Teacher & Bilingual Education
Downloads 37
26.

Recognition as a Measure of Learning from Television Commercials

Journal of Marketing Research, Vol. XX, pp. 235-48, (August 1983)
Number of pages: 15 Posted: 28 Apr 2016
Accepted Paper Series
University of Kansas - School of Business and University of Wisconsin - Madison - Graduate School of Business
Downloads 36
27.

When Narrative Brands End: The Impact of Narrative Closure and Consumption Sociality on Loss Accommodation

Journal of Consumer Research, 40 (April 2014), 1039-62
Number of pages: 24 Posted: 18 Nov 2015 Last Revised: 22 Nov 2015
Accepted Paper Series
American University - Kogod School of Business and University of Arizona
Downloads 33
28.

Hidden Persuasions in Soap Operas: Damaged Heroines and Negative Consumer Effects

International Journal of Advertising, 26 (1), 9-26 (Lead article) (2007)
Number of pages: 29 Posted: 18 Nov 2015
Accepted Paper Series
Rutgers, The State University of New Jersey - New Brunswick/Piscataway, American University - Kogod School of Business and Pacific Institute for Research and Evaluation (PIRE)
Downloads 25
30.

Social Media Applications in Crisis Management of Natural Disasters: Lessons for the Arab Region

Arab Media & Society, 25, 1-10, Winter/Spring 2018
Number of pages: 10 Posted: 21 Mar 2018
Accepted Paper Series
Ain Shams University
Downloads 19
31.

Vulnerable Women on Screen and at Home: Soap Opera Consumption

Journal of Macromarketing, 25 (2), 222-225, 2005
Number of pages: 4 Posted: 18 Nov 2015
Accepted Paper Series
Rutgers, The State University of New Jersey - New Brunswick/Piscataway, American University - Kogod School of Business and Pacific Institute for Research and Evaluation (PIRE)
Downloads 19
32.

Influence of Heavy and Low Television Watching on Study Habits of Secondary School Students — A Study

New Media and Mass Communication, Vol. 3, 2012
Number of pages: 10 Posted: 27 Dec 2016
Working Paper Series
Kashmir University and University of Kashmir - Faculty of Education
Downloads 17
33.

Agenda Setting and National Television Stations in Kosovo: The Dehari Case Study

Number of pages: 16 Posted: 27 Jan 2018
Working Paper Series
University of Prishtina
Downloads 15
35.

Rethinking Television Audience Measures: An Exploration into the Construct of Audience Connectedness

Marketing Letters, Vol. 10 (4), 393-407, 1999
Number of pages: 15 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business and Spring Hill College
Downloads 14
36.

Economic News and Household’s Decisions

Number of pages: 8 Posted: 21 Oct 2017
Working Paper Series
Saint Petersburg State University of Economics and Finance, St.-Petersburg State University of Economics and Saint-Petersburg State University of Economics
Downloads 11
37.

Embedded Alcohol Messages in Television Series: The Interactive Effect of Warnings and Audience Connectedness on Viewers’ Alcohol Beliefs

Journal of Studies on Alcohol and Drugs, 69 (May 2008), 459-467
Number of pages: 9 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business and Pacific Institute for Research and Evaluation (PIRE)
Downloads 11
38.

Television Content and Food Intake Among Restrained versus Unrestrained Eaters

Shimizu, Mitsuru and Brian Wansink (2011), “Watching Food-related Television Increases Caloric Intake in Restrained Eaters,” Appetite, 57:661-664.,
Number of pages: 19 Posted: 12 Jan 2016 Last Revised: 27 Apr 2017
Accepted Paper Series
Cornell University and Southern Illinois University at Edwardsville
Downloads 10
39.

Content Analysis of Tamil TV Commercials Aimed at Women in the Post War Context

13th International Conference on Business Management ICBM, December 2016
Number of pages: 15 Posted: 01 Sep 2017
Accepted Paper Series
University of Jaffna and University of Jaffna
Downloads 9
40.

Nature and Impact of Alcohol Messages in a Youth-Oriented Television Series

Journal of Advertising, 38 (3), 97-111, 2009
Number of pages: 15 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business, Pacific Institute for Research and Evaluation (PIRE) and Pacific Institute for Research and Evaluation (PIRE)
Downloads 9
41.

Alcohol Messages in Prime-Time Television Series

Journal of Consumer Affairs, 43(1), 108-128, 2009
Number of pages: 21 Posted: 18 Nov 2015
Accepted Paper Series
American University - Kogod School of Business and Pacific Institute for Research and Evaluation (PIRE)
Downloads 7
42.

Investigating the Role of Television on Changing the Behavior of Adolescents

OIDA International Journal of Sustainable Development, Vol. 10, No. 06, pp. 25-40, 2017
Number of pages: 16 Posted: 08 Nov 2017
Accepted Paper Series
Islamic Azad University - Central Tehran Branch and Islamic Azad University - Science communication Science and Research Branch of Qeshm
Downloads 7
43.

Nature and Impact of Embedded Alcohol Messages

L. J. Shrum (ed.), The Psychology of Entertainment Media, Mahwah, NJ: Lawrence Erlbaum Associates, 2011
Number of pages: 22 Posted: 24 Nov 2015
Accepted Paper Series
American University - Kogod School of Business
Downloads 7
44.

A Study on the Productive Participation in Different Small Screen Programs by the Viewers of Gondar City, Ethiopia.

Pacific Business Review International, Volume 1, Issue 3, August 2016
Number of pages: 7 Posted: 25 Oct 2016
Accepted Paper Series
University of Gondar, University of Gondar, University of Gondar - Department of Marketing Management and University of Gondar
Downloads 6
45.

Neuromarketing in Market Research: Eye Tracking Application

2015 ENTRENOVA Conference Proceedings
Number of pages: 8 Posted: 20 Nov 2018
Working Paper Series
EOS Matrix d.o.o.
Downloads 6
46.

A Revolution in Favor of Television: WCVB-TV and Robert Gardner's Screening Room

Looking With Robert Gardner (2016)
Number of pages: 16 Posted: 05 Sep 2018
Accepted Paper Series
University of Kentucky - College of Law
Downloads 5
47.

Behavior Analysis Matrix for Women Soap Opera Viewers: A Structural Analysis

J. Mgt. Mkt. Review 3 (4) 206 – 212 (2018),
Number of pages: 7 Posted: 11 Jan 2019
Accepted Paper Series
Kalasalingam University
Downloads 5
48.

Reeling the Reality: A Study on Contemporary Reality Shows and Their Influence on Other Entertainment Program Genres

International Research Journal of Social Sciences, Vol. 3(8), 35-38, August (2014)
Number of pages: 4 Posted: 13 Mar 2019
Accepted Paper Series
Manipal Academy of Higher Education, Manipal University and affiliation not provided to SSRN
Downloads 1
49.

Consumer Responses to Product Placement in Television Sitcoms: Genre, Sex, and Consumption

Consumption, Markets and Culture, 7 (4), 373-396, 2004
Posted: 18 Nov 2015
Accepted Paper Series
Rutgers, The State University of New Jersey - New Brunswick/Piscataway and American University - Kogod School of Business