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Fox: Marketing & Supply Chain Management (Topic)

Viewing: 1 - 50 of 227 papers

1.

A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers

Fox School of Business Research Paper No. 18-042
Number of pages: 72 Posted: 18 Oct 2018 Last Revised: 26 Nov 2018
Working Paper Series
Texas A&M University - Mays Business School, Temple University - Department of Marketing and Supply Chain Management, Texas A&M University and University of Nebraska-Lincoln
Downloads 197
2.

Relative Effectiveness of Print and Digital Advertising: A Memory Perspective

Fox School of Business Research Paper No. 18-037
Number of pages: 59 Posted: 24 Sep 2018 Last Revised: 18 Oct 2018
Working Paper Series
Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Marketing and Supply Chain Management, Center for Neural Decision Making, Temple University and Temple University - Department of Management Information Systems
Downloads 36
3.

Why Does the Nigeria Diaspora Invest in Their Country of Origin?

2018 Engaged Management Scholarship Conference: Philadelphia, PA, Fox School of Business Research Paper No. 18-027
Number of pages: 26 Posted: 30 Aug 2018 Last Revised: 11 Sep 2018
Working Paper Series
Ruskat Medical Equipment Corporation and Temple University
Downloads 9
4.

When to Play Your Advertisement? Optimal Insertion Policy of Behavioral Advertisement

Fox School of Business Research Paper No. 18-016
Posted: 23 Apr 2018 Last Revised: 16 May 2018
Working Paper Series
Temple University - Department of Marketing and Supply Chain Management, Tulane University - A.B. Freeman School of Business and Shanghai Jiao Tong University (SJTU)
5.

Whistleblowers Need Not Apply

American Business Law Journal, 2018, Fox School of Business Research Paper No. 18-013, Baruch College Zicklin School of Business Research Paper No. 2018-05-02
Number of pages: 55 Posted: 08 Mar 2018 Last Revised: 24 Nov 2018
Accepted Paper Series
Temple University - Fox School of Business and Management and Zicklin School of Business, Department of Law, Baruch College - The City University of New York
Downloads 87
6.

The Redistricting Discovery Project: Automated, Non-Partisan Generation of Redistricting Maps to Assist Public Deliberation

Number of pages: 11 Posted: 05 Dec 2017
Working Paper Series
University of Pennsylvania - The Wharton School, University of Pennsylvania and Temple University - Department of Marketing and Supply Chain Management
Downloads 26
7.

Designing Personalized Treatment Plans for Breast Cancer Patients: A Predictive Analytics Approach

Posted: 26 Jul 2017 Last Revised: 11 Jan 2019
Working Paper Series
University of Maryland - Robert H. Smith School of Business, George Washington University - School of Business, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
8.

A Hashtag is Worth a Thousand Words: An Empirical Investigation of Social Media Strategies in Trademarking Hashtags

Mays Business School Research Paper No. 2997653
Posted: 07 Jul 2017
Working Paper Series
School of Business, University of Washington Bothell, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
9.

The Effects of Social Media Tone on Engagement: Evidence from Indian General Election 2014

Posted: 05 Jun 2017 Last Revised: 20 Jul 2018
Working Paper Series
Texas A&M University - Mays Business School, University of South Carolina - Darla Moore School of Business, Temple University - Department of Marketing and Supply Chain Management and Indian Institute of Management (IIMB), Bangalore
10.

Reason's Enemy Is Not Emotion: Engagement of Cognitive Control Networks Explains Biases in Gain/Loss Framing

J Neurosci. 2017 Mar 6, p. 3486-16; DOI: 10.1523/JNEUROSCI.3486-16.2017, Fox School of Business Research Paper No. 17-010
Posted: 10 Mar 2017 Last Revised: 24 Apr 2017
Accepted Paper Series
Duke University - Department of Psychology and Neuroscience, Temple University - Department of Psychology, Lundquist College of Business, University of Oregon, Temple University - Department of Marketing and Supply Chain Management, University of Colorado Boulder and Duke University - Department of Psychology and Neuroscience
11.

Pension Risk Management with Funding and Buyout Options

Insurance: Mathematics and Economics, Forthcoming, Fox School of Business Research Paper No. 17-012
Number of pages: 47 Posted: 21 Feb 2017 Last Revised: 24 Apr 2017
Accepted Paper Series
University of Manitoba - Asper School of Business, University of Nebraska at Lincoln - Department of Finance and Temple University - Risk Management & Insurance & Actuarial Science
Downloads 51
12.

Conservatism and Asymmetric Timeliness of Loss Reserves Management in Property-Liability Insurance Industry

Fox School of Business Research Paper No. 17-008
Number of pages: 46 Posted: 13 Feb 2017 Last Revised: 17 Apr 2017
Working Paper Series
Department of Risk, Insurance, and Healthcare Management, Fox School of Business, Temple University
Downloads 92
13.

Consumer Connectivity in a Complex, Technology-Enabled, and Mobile-Oriented World with Smart Products

Journal of Interactive Marketing, Forthcoming
Number of pages: 24 Posted: 07 Feb 2017 Last Revised: 05 Jul 2017
Accepted Paper Series
University of Groningen - Department of Marketing & Marketing Research, University of Oxford - Said Business School, University of Maryland - Robert H. Smith School of Business, Temple University, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Emory University, Northeastern University - D'Amore-McKim School of Business, Tilburg University, Temple University - Department of Marketing and Supply Chain Management, George Washington University School of Business, The Chinese University of Hong Kong (CUHK) - Department of Marketing, George Washington University School of Business, North Carolina State University and University of Maryland - Robert H. Smith School of Business
Downloads 896
14.

Sleeping with Competitors: The Impact of NPD Phases on Stock Market Reactions to Horizontal Collaboration

Journal of the Academy of Marketing Science (2015) 43:490-511; DOI 10.1007/s11747-014-0396-3, Kelley School of Business Research Paper No. 17-3
Number of pages: 55 Posted: 22 Dec 2016 Last Revised: 05 Jan 2017
Accepted Paper Series
Shanghai Jiao Tong University (SJTU), Temple University, Indiana University - Kelley School of Business - Department of Marketing and Hanken School of Economics
Downloads 26
15.

How Does Shopping with Others Influence Impulsive Purchasing?

Journal of Consumer Psychology (2005), 15(4), 288-294
Posted: 21 Dec 2016
Accepted Paper Series
Temple University
16.

Integrating Customer Orientation, Corporate Entrepreneurship, and Learning Orientation in Organizations-in-Transition: An Empirical Study

International Journal of Research in Marketing 19 (2002), 367–382,
Posted: 21 Dec 2016
Accepted Paper Series
Purdue University, Temple University and Hong Kong Baptist University (HKBU)
17.

Benchmarking Advertising Efficiency

Journal of Advertising Research, November/December (2001), 41(6), 7-18
Posted: 21 Dec 2016
Accepted Paper Series
Temple University and Georgia State University - J. Mack Robinson College of Business
18.

Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions

Information Systems Research, 26(3), 552-564. DOI: 10.1287/isre.2015.0586
Number of pages: 30 Posted: 21 Dec 2016 Last Revised: 03 Jan 2017
Accepted Paper Series
Sichuan University - Business School, Arizona State University (ASU) - Department of Information Systems, Temple University and Fudan University
Downloads 231
19.

Omnichannel Promotion Effectiveness

Robert H. Smith School Research Paper No. RHS 2884190
Number of pages: 45 Posted: 20 Dec 2016
Working Paper Series
University of Maryland - Robert H. Smith School of Business, Temple University and Wuhan University
Downloads 399
20.

Corporate Social Performance, Analyst Stock Recommendations, and Firm Future Returns

Strategic Management Journal (2015) 36: 123-136
Posted: 19 Dec 2016
Accepted Paper Series
Temple University, Hong Kong University of Science & Technology (HKUST) - Department of Management & Organization, Ludwig Maximilians University of Munich - Munich School of Management and Fudan University - School of Management
21.

Selecting Healthcare Providers for Bundled Payments in Healthcare Services

Number of pages: 36 Posted: 16 Dec 2016
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Texas A&M University, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
Downloads 40
22.

Hospital Quality, Medical Charge Variation, and Patient Care Efficiency: Implications for Bundled Payment Reform Models

Mays Business School Research Paper No. 2876358
Number of pages: 44 Posted: 01 Dec 2016
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Texas A&M University - Department of Information & Operations Management, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
Downloads 83
23.

Stranger Danger on Online Digital Platforms: An Empirical Evaluation of Detecting Review Manipulation

Posted: 23 Nov 2016
Working Paper Series
School of Business, University of Washington Bothell, University of Memphis, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
24.

Context May Be King, but Generalizability Is the Emperor!

Journal of Information Technology, Volume 31, Issue 3, pp 257–264, DOI: 10.1057/s41265-016-0005-7, September 2016, Fox School of Business Research Paper No. 16-032,
Number of pages: 12 Posted: 01 Nov 2016 Last Revised: 15 Nov 2016
Accepted Paper Series
Temple University - Department of Management Information Systems, Temple University - Department of Marketing and Supply Chain Management and Temple University - Department of Management Information Systems
Downloads 49
25.

Targeted Promotions and Cross-Category Spillover Effects

Fox School of Business Research Paper No. 16-035
Number of pages: 41 Posted: 05 Oct 2016 Last Revised: 15 Nov 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, University of Maryland - Robert H. Smith School of Business, Temple University and Zhejiang University
Downloads 185
26.

Personalized Mobile Targeting with User Engagement Stages: Combining Structural Hidden Markov Model and Field Experiment

Number of pages: 40 Posted: 05 Oct 2016 Last Revised: 22 May 2018
Working Paper Series
University of Texas at Dallas - Naveen Jindal School of Management, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Temple University and Zhejiang University
Downloads 352
27.

Retargeting Ads for Shopping Cart Recovery: Evidence from Online Field Experiments

Number of pages: 42 Posted: 05 Oct 2016
Working Paper Series
Waseda University - Graduate School of Commerce, University of Georgia and Temple University
Downloads 374
28.

Customer Value Analysis in a Heterogeneous Market

Strategic Management Journal, Vol. 22, No. 9, pp. 845-857, 2001
Posted: 13 Jun 2016
Accepted Paper Series
Pennsylvania State University, Columbia Business School - Marketing and Temple University - Department of Marketing and Supply Chain Management
29.

An Integrated Approach Toward the Spatial Modeling of Perceived Customer Value

Journal of Marketing Research, Vol. 35, No. 2, pp. 236-249
Number of pages: 15 Posted: 11 Jun 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management and Pennsylvania State University
Downloads 134
30.

Revisiting the Miles and Snow Strategic Framework: Uncovering Interrelationships between Strategic Types, Capabilities, Environmental Uncertainty, and Firm Performance

Strategic Management Journal, Volume 26, Issue 1, pages 47-74, 2005
Posted: 11 Jun 2016
Accepted Paper Series
Pennsylvania State University, Temple University, Barclays Investment Bank and Temple University - Department of Marketing and Supply Chain Management
31.

A Stochastic Multidimensional Unfolding Approach for Representing Phased Decision Outcomes

Psychometrika, Volume 61, Issue 3, pp 485-508
Number of pages: 24 Posted: 08 Jun 2016
Accepted Paper Series
Pennsylvania State University, Columbia Business School - Marketing, Northwestern University - Department of Marketing and Temple University - Department of Marketing and Supply Chain Management
Downloads 9
32.

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Number of pages: 34 Posted: 16 Mar 2016
Working Paper Series
Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Temple University - School of Tourism and Hospitality Management
Downloads 90
33.

Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment

Marketing Research 36 (2), 161-186, 2016, DOI: 10.1287/mksc.2016.1012, Fox School of Business Research Paper No. 16-011
Number of pages: 49 Posted: 14 Dec 2015 Last Revised: 20 Jun 2017
Accepted Paper Series
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 145
34.

Competitive Price Targeting with Smartphone Coupons

Fox School of Business Research Paper No. 16-002
Number of pages: 54 Posted: 24 Nov 2015 Last Revised: 16 Dec 2016
Working Paper Series
University of Chicago - Booth School of Business, Sichuan University - Business School, Temple University - Department of Marketing and Supply Chain Management and Temple University

Multiple version iconThere are 2 versions of this paper

Downloads 177
35.

Understanding Voluntary Knowledge Provision and Content Contribution through a Social Media-Based Prediction Market: A Field Experiment

Posted: 24 Sep 2015 Last Revised: 31 Mar 2016
Working Paper Series
University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
36.

Self-Signaling and Pro-Social Behavior: A Cause Marketing Experiment

Fox School of Business Research Paper No. 15-079
Number of pages: 42 Posted: 26 Jul 2015 Last Revised: 25 Jun 2017
Working Paper Series
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 131
37.

An Integrated Approach for Retail Budget Allocations Across Store Labor and Marketing Activities

Posted: 27 Jun 2015
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
38.

Sunny, Rainy, and Cloudy with a Chance of Mobile Promotion Effectiveness

Marketing Science, Forthcoming
Number of pages: 18 Posted: 27 Mar 2015 Last Revised: 19 Jun 2017
Accepted Paper Series
Fudan University - School of Management, Temple University, Fudan University and Zhejiang University
Downloads 575
39.

Reproducibility of the Word Frequency Effect: Comparison of Signal Change and Voxel Counting

NeuroImage 18 (2003) 468–482,
Number of pages: 15 Posted: 07 Nov 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore and Temple University - Department of Marketing and Supply Chain Management
Downloads 13
40.

Extending Cournot: When Does Insight Dissipate?

Fox School of Business Research Paper No. 14-036
Number of pages: 37 Posted: 17 Oct 2014 Last Revised: 16 Dec 2016
Working Paper Series
University of Pennsylvania - The Wharton School, Temple University - Department of Marketing and Supply Chain Management and Catholic University of Louvain (UCL) - Center for Operations Research and Econometrics (CORE)
Downloads 54
41.

Why Do Stores Drive Online Sales? Evidence of Underlying Mechanisms from a Multichannel Retailer

Forthcoming in Information Systems Research
Number of pages: 52 Posted: 25 Sep 2014 Last Revised: 08 Nov 2018
Accepted Paper Series
University of Florida - Warrington College of Business, University of Texas at Dallas and Temple University - Department of Marketing and Supply Chain Management
Downloads 150
42.

Predicting Advertising Success Beyond Traditional Measures: New Insights from Neurophysiological Methods and Market Response Modeling

Journal of Marketing Research (2015), 52 (4), 436-452
Posted: 20 Sep 2014 Last Revised: 17 Dec 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Management Information Systems, Center for Neural Decision Making, Temple University, Temple University - Department of Psychology, Duke University - Fuqua School of Business, University of California, Los Angeles (UCLA) - Marketing Area, New York University (NYU) - Leonard N. Stern School of Business and New York University (NYU) - Department of Marketing
43.

Smellizing Cookies and Salivating: A Focus on Olfactory Imagery

Journal of Consumer Research, Vol. 41 (June 2014), 18-34
Number of pages: 17 Posted: 03 Sep 2014 Last Revised: 30 Dec 2016
Accepted Paper Series
University of Michigan, Stephen M. Ross School of Business, Temple University - Fox School of Business and Management and IE Business School
Downloads 295
44.

Investing for Retirement: The Moderating Effect of Fund Assortment Size on the 1/N Heuristic

Journal of Marketing Research Vol. XLIX (August 2012), 537–550,
Number of pages: 14 Posted: 03 Sep 2014
Accepted Paper Series
Temple University - Fox School of Business and Management, University of Pittsburgh - Katz Graduate School of Business, University of Texas at Austin - Marketing, Boston College - Carroll School of Management and Boston College - Department of Finance

Multiple version iconThere are 2 versions of this paper

Downloads 20
45.

Cause Marketing Effectiveness and the Moderating Role of Price Discounts

Journal of Marketing, Vol. 78 (November 2014), 120-142
Number of pages: 23 Posted: 01 Jul 2014 Last Revised: 30 Dec 2016
Accepted Paper Series
Emory University, Temple University, Sichuan University - Business School and Hanken School of Economics
Downloads 233
46.

Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness

Marketing Science 35 (2), 2016, pp. 218-233, Fox School of Business Research Paper No. 15-040
Number of pages: 16 Posted: 21 May 2014 Last Revised: 20 Jun 2017
Accepted Paper Series
Emory University, Temple University, Sichuan University - Business School and New York University (NYU) - Leonard N. Stern School of Business
Downloads 1,191
47.

Geo-Conquesting: Competitive Locational Targeting of Mobile Promotions

Journal of Marketing Research, 52 (October 2015), 726-735, Fox School of Business Research Paper No. 14-030
Number of pages: 10 Posted: 21 May 2014 Last Revised: 22 Nov 2017
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, Sichuan University - Business School and Temple University
Downloads 200
48.

Age-Related Changes in Object Processing and Contextual Binding Revealed Using fMR Adaptation

Journal of Cognitive Neuroscience 18:4, pp. 495–507, 2006, Fox School of Business Research Paper,
Number of pages: 13 Posted: 14 May 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, National Institutes on Aging, Temple University - Department of Marketing and Supply Chain Management, Independent, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics and University of Illinois at Urbana-Champaign - Department of Psychology
Downloads 12
49.

Comparison of Block and Event-Related fMRI Designs in Evaluating the Word-Frequency Effect

Human Brain Mapping 18:186 –193(2003), Fox School of Business Research Paper,
Number of pages: 8 Posted: 14 May 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, Temple University - Department of Marketing and Supply Chain Management, Duke-NUS Graduate Medical School Singapore and Duke-NUS Graduate Medical School Singapore
Downloads 16
50.

Dissociating Response Conflict from Numerical Magnitude Processing in the Brain: An Event-Related fMRI Study

NeuroImage 32 (2006) 799 – 805, Fox School of Business Research Paper,
Number of pages: 7 Posted: 14 May 2014
Accepted Paper Series
Dartmouth College - Dept. of Education, University of Waterloo - Department of Psychology, Dartmouth College - Dept. of Education and Temple University - Department of Marketing and Supply Chain Management
Downloads 12