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Organizational Communication eJournal

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Viewing: 1 - 50 of 1,159 papers

1.

Specific and General Knowledge and Organizational Structure

Michael C. Jensen, FOUNDATIONS OF ORGANIZATIONAL STRATEGY, Harvard University Press, 1998, CONTRACT ECONOMICS, pp. 251-274, Lars Werin and Hans Wijkander, eds., Blackwell, Oxford, 1992, Journal Of Applied Corporate Finance, Vol. 8, No. 2, Summer 1995
Number of pages: 33 Posted: 01 Sep 1995 Last Revised: 17 Jan 2011
Accepted Paper Series
Harvard Business School and Simon School, University of Rochester (Deceased)
Downloads 17,019
2.

A Critical Review of Digital Marketing

M. Bala, D. Verma (2018). A Critical Review of Digital Marketing. International Journal of Management, IT & Engineering, 8(10), 321–339.
Number of pages: 19 Posted: 14 Apr 2020
Accepted Paper Series
DAV College for Girls and ISGEC Heavy Engineering Limited
Downloads 8,759
3.

Information, Technology and Information Worker Productivity

Information Systems Research, Forthcoming
Number of pages: 40 Posted: 05 Nov 2006 Last Revised: 31 Aug 2014
Accepted Paper Series
Massachusetts Institute of Technology (MIT) - Sloan School of Management, National Bureau of Economic Research (NBER) and Boston University – Questrom School of Business

Multiple version iconThere are 2 versions of this paper

Downloads 7,670
4.

TV Advertising Effectiveness and Profitability: Generalizable Results from 288 Brands

Number of pages: 46 Posted: 20 Jan 2020 Last Revised: 17 Apr 2021
Working Paper Series
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Northwestern - Kellogg

Multiple version iconThere are 2 versions of this paper

Downloads 5,592
5.

Culture and Identity-Protective Cognition: Explaining the White Male Effect in Risk Perception

Journal of Empirical Legal Studies, Vol. 4, No. 3, pp. 465-505, November 2007, Yale Law School, Public Law Working Paper No. 152
Number of pages: 48 Posted: 28 Jun 2007 Last Revised: 16 Apr 2013
Accepted Paper Series
Yale University - Law School, George Washington University - Law School, Pennsylvania State University, Decision Research and Decision Research
Downloads 4,152
6.

The Role of Social Media Advertising in Consumer Buying Behavior

International Journal of Commerce and Finance, Vol. 2, Issue 1, 2016, 81-89
Number of pages: 9 Posted: 03 Apr 2019
Accepted Paper Series
Istanbul Commerce University and affiliation not provided to SSRN
Downloads 3,623
7.

Shining a Light on Dark Patterns

13 Journal of Legal Analysis 43 (2021) , University of Chicago Coase-Sandor Institute for Law & Economics Research Paper No. 879, U of Chicago, Public Law Working Paper No. 719
Number of pages: 67 Posted: 07 Aug 2019 Last Revised: 29 Mar 2021
Accepted Paper Series
University of Chicago and University of Chicago Law School
Downloads 3,358
8.

Visual Analysis of Images in Brand Culture

GO FIGURE: NEW DIRECTIONS IN ADVERTISING RHETORIC, Barbara J. Phillips, Edward McQuarrie, eds., M.E. Sharpe, pp. 277-296, 2008
Number of pages: 36 Posted: 24 Feb 2020 Last Revised: 24 Feb 2020
Accepted Paper Series
Rochester Institute of Technology
Downloads 3,205
9.

Affinity Profiling and Discrimination by Association in Online Behavioural Advertising

Berkeley Technology Law Journal, Vol. 35, No. 2, 2020, Forthcoming
Number of pages: 74 Posted: 13 Jun 2019 Last Revised: 25 Mar 2020
Accepted Paper Series
University of Oxford - Oxford Internet Institute
Downloads 2,983
10.

Privacy is Dead: The Birth of Social Media Background Checks

Sherry D. Sanders, Privacy is Dead: The Birth of Social Media Background Checks, 39 S.U. L. REV. 243 (2012).
Number of pages: 24 Posted: 14 Mar 2012 Last Revised: 17 Jun 2013
Accepted Paper Series
Southern University Law Center
Downloads 2,920
11.

How Effective Is Third-Party Consumer Profiling and Audience Delivery?: Evidence from Field Studies

Forthcoming in Marketing Science - Frontiers
Number of pages: 33 Posted: 16 Jul 2018 Last Revised: 14 Jun 2019
Accepted Paper Series
Melbourne Business School, Massachusetts Institute of Technology (MIT) - Management Science (MS) and BurstSMS
Downloads 2,816
12.

The Market for Fake Reviews

Number of pages: 49 Posted: 20 Aug 2020 Last Revised: 23 Jan 2021
Working Paper Series
University of California, Los Angeles (UCLA), Anderson School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and Marshall School of Business, University of Southern California
Downloads 2,749
13.

The Importance of Communication in Business Management

Radovic Markovic, M., & Salamzadeh, A. (2018). The Importance of Communication in Business Management, The 7th International Scientific Conference on Employment, Education and Entrepreneurship, Belgrade, Serbia.
Number of pages: 18 Posted: 12 May 2020
Accepted Paper Series
Institute of Economic Sciences Belgrade and University of Tehran - Faculty of Management
Downloads 2,686
14.

Productivity Effects of Information Diffusion in Networks

Number of pages: 26 Posted: 21 May 2007
Working Paper Series
Massachusetts Institute of Technology (MIT) - Sloan School of Management, National Bureau of Economic Research (NBER) and Boston University – Questrom School of Business
Downloads 2,297
15.

Measuring Corporate Culture Using Machine Learning

Number of pages: 104 Posted: 21 Oct 2018 Last Revised: 29 Jun 2020
Working Paper Series
University of British Columbia (UBC) - Sauder School of Business, Stevens Institute of Technology, The Chinese University of Hong Kong, Shenzhen - School of Management and Economics and University of Dayton
Downloads 1,924
16.

Blurred Boundaries: Social Media Privacy and the Twenty-First-Century Employee

American Business Law Journal, Vol. 49, No. 1, pp. 63-124, 2012
Number of pages: 62 Posted: 14 Feb 2012
Accepted Paper Series
University of Miami - Department of Business Law, Ryerson University School of Law and affiliation not provided to SSRN
Downloads 1,843
17.

A Two-Sided, Empirical Model of Television Advertising and Viewing Markets

Number of pages: 46 Posted: 24 Feb 2020
Working Paper Series
University of California, San Diego (UCSD) - Rady School of Management
Downloads 1,805
18.

A Descriptive Study of the Effectiveness of Internet Advertising on Consumer Buying Behavior in Nagpur City

International Journal of Latest Engineering and Management Research, Volume 03 - Issue 05
Number of pages: 12 Posted: 18 Mar 2019
Accepted Paper Series
Independent and Dr. Ambedkar Institute of Management Studies and Research
Downloads 1,747
19.

Attention Oligopoly

American Economic Journal: Microeconomics, Forthcoming
Number of pages: 40 Posted: 21 Jun 2018 Last Revised: 05 Jun 2021
Accepted Paper Series
Columbia Business School - Finance and Economics and Imperial College Business School

Multiple version iconThere are 2 versions of this paper

Downloads 1,744
20.

Mining Face-to-Face Interaction Networks using Sociometric Badges: Predicting Productivity in an IT Configuration Task

Number of pages: 19 Posted: 08 May 2008
Working Paper Series
University of Pennsylvania - The Wharton School, MIT - Media Laboratory, Massachusetts Institute of Technology (MIT) - Sloan School of Management, National Bureau of Economic Research (NBER) and Massachusetts Institute of Technology (MIT)
Downloads 1,710
21.

Online Advertisement and Its Impact on Consumer Behavior

Number of pages: 5 Posted: 12 Dec 2018
Working Paper Series
Istanbul Aydin University
Downloads 1,670
22.

Perceived Risk Factors Affecting Consumers’ Online Shopping Behaviour

The Journal of Asian Finance, Economics and Business Vol.6 No.4 pp.246-260, 2019
Number of pages: 13 Posted: 04 Feb 2020
Working Paper Series
affiliation not provided to SSRN, Financial Training & Management Services (FTMS) College, FTMS College and Taylor's University
Downloads 1,554
23.

Firm-Created Word-of-Mouth Communication: A Field-Based Quasi-Experiment

Number of pages: 29 Posted: 27 Jul 2004
Working Paper Series
University of Maryland and University of Southern California - Marshall School of Business
Downloads 1,530
24.

The Regulation of Social Media Influencers: An Introduction

'The Regulation of Social Media Influencers: An Introduction' in C. Goanta and S. Ranchordas (eds), The Regulation of Social Media Influencers (Edward Elgar, 2020, Forthcoming), University of Groningen Faculty of Law Research Paper No. 41/2019
Number of pages: 20 Posted: 01 Oct 2019 Last Revised: 02 Dec 2019
Working Paper Series
Maastricht European Private Law Institute and
Downloads 1,515
25.

The Limitations of Corporate Governance Best Practices

Turnbull, Shann 2012. The Limitations of Corporate Governance Best Practices. In The Sage handbook of CORPORATE GOVERNANCE, Thomas Clarke and Douglas Branson, eds., Chapter 19, 428-449, Sage: London & Thousand Oaks, CA.
Number of pages: 22 Posted: 11 Apr 2011 Last Revised: 19 May 2012
Accepted Paper Series
International Institute for Self-Governance
Downloads 1,493
26.

The Artist in Brand Culture

MARKETING THE ARTS: A FRESH APPROACH, Daragh O’Reilly, Finola Kerrigan, eds., Routledge, 2010
Number of pages: 20 Posted: 17 Feb 2020
Accepted Paper Series
Rochester Institute of Technology
Downloads 1,483
27.

The Case Study Method in Training and Management Education

The IUP Journal of Soft Skills, Vol. VI, No. 2, pp. 55-64, June 2012
Number of pages: 15 Posted: 03 Nov 2012 Last Revised: 28 May 2016
Accepted Paper Series
KLS’ Institute of Management Education and Research
Downloads 1,422
28.

Social CRM (SCRM)

Number of pages: 16 Posted: 10 Mar 2020
Working Paper Series
Vivin Consultants Chennai
Downloads 1,314
29.

Emerging Roles of Artificial Intelligence in Ecommerce

International Journal of Trend in Scientific Research and Development | Volume 4 | Issue 5 | August 2020 | pp.223-225
Number of pages: 3 Posted: 14 Jul 2020
Accepted Paper Series
Campbellsville University
Downloads 1,290
30.

Knowledge Management in Non-Governmental Organisations: A Partnership for the Future

Proceedings of the 7th International Conference, Enterprise Information Systems (ICEIS), Miami, USA, May 24-28, 2005
Number of pages: 10 Posted: 03 Jun 2005
Accepted Paper Series
University Fernando Pessoa, University Fernando Pessoa, University Fernando Pessoa and Kedge Business School
Downloads 1,283
31.

An EU Competition law Analysis of Online Display Advertising in the Programmatic Age

TILEC Discussion Paper No. DP2019-031
Number of pages: 46 Posted: 02 Jan 2019 Last Revised: 18 Dec 2019
Working Paper Series
Tilburg Law and Economics Center (TILEC) and Geradin Partners
Downloads 1,191
32.

Celebrity Endorsements in Non-Traditional Advertising: How the FTC Regulations Fail to Keep Up with the Kardashians

Fordham Intellectual Property, Media & Entertainment Law Journal, Vol. 22, No. 1, 2011
Number of pages: 47 Posted: 24 Feb 2020
Accepted Paper Series
Alston & Bird LLP - Atlanta Office
Downloads 1,089
33.

Queering International Development? An Examination of New 'LGBT Rights' Rhetoric, Policy, and Programming among International Development Agencies

Bergenfield, Rachel and Alice Miller. Queering International Development? An Examination of New “Lgbt Rights” Rhetoric, Policy, and Programming Among International Development Agencies (March, 2014). LGBTQ Policy Journal, Harvard Kennedy School.
Number of pages: 18 Posted: 25 Oct 2014
Accepted Paper Series
Yale University and Yale University
Downloads 1,046
34.

How Blockchain Will Change Marketing As We Know It

Number of pages: 6 Posted: 12 Oct 2018
Working Paper Series
Duke University - Fuqua School of Business, Duke University - Fuqua School of Business and Dopamine Alliance
Downloads 1,029
35.

Enhancing the Television-Viewing Experience through Commercial Interruptions

Journal of Consumer Research, Vol. 36, August 2009
Number of pages: 13 Posted: 22 Jan 2020 Last Revised: 22 Jan 2020
Accepted Paper Series
University of California, Berkeley - Haas School of Business, New York University (NYU) - Department of Marketing and Carnegie Mellon University
Downloads 977
36.

The Effect of Brand Ambassador, Brand Image, Product Quality, and Price on Purchase Intention

Number of pages: 19 Posted: 06 Jan 2020
Working Paper Series
State University of Jakarta - Faculty of Economics and State University of Jakarta, Faculty of Economics, Students
Downloads 955
37.

Tweeting Up a Storm: The Promise and Perils of Crisis Mapping

Number of pages: 15 Posted: 12 Aug 2014
Working Paper Series
University of Wisconsin - Madison, University of Washington - Department of Geography, Woodrow Wilson International Center for Scholars and Independent
Downloads 867
38.

Impact of Digital Marketing on Online Purchase Intention: Mediation Effect of Customer Relationship Management

Journal of Asian Business Strategy, DOI: 10.18488/journal.1006.2020.101.142.158 Vol. 10, No. 1, 142-158, 2020
Number of pages: 17 Posted: 16 Sep 2020
Accepted Paper Series
Financial Training & Management Services (FTMS) College
Downloads 856
39.
Downloads 816
40.

Common Values? Fifty-Two Cases of Value Semantics Copying on Corporate Websites

Human Systems Management, Vol. 32 No. 4, pp. 249-265
Number of pages: 20 Posted: 18 Dec 2013 Last Revised: 13 Aug 2015
Accepted Paper Series
La Rochelle Business School
Downloads 812
41.

Test & Roll: Profit-Maximizing A/B Tests

Number of pages: 46 Posted: 01 Nov 2018 Last Revised: 23 May 2019
Working Paper Series
Drexel University - Department of Marketing and University of Pennsylvania - The Wharton School
Downloads 809
42.

A Study of Impact of Promotion and Marketing Campaigns by Online Food Delivery Service on Buying Behavior of Customer of Ahmedabad

Number of pages: 15 Posted: 30 Jun 2020 Last Revised: 13 Jul 2020
Working Paper Series
GLS University, affiliation not provided to SSRN and GLS University, Faculty of Management, Students
Downloads 807
44.

Web Privacy Measurement in Real-Time Bidding Systems. A Graph-Based Approach to RTB System Classification

Web Privacy Measurement in Real-Time Bidding Systems. A Graph-Based Approach to RTB System Classification (diss. Leiden), Amsterdam: Ipskamp Printing, ISBN 978 94 028 1323 4, 2019
Number of pages: 294 Posted: 01 Feb 2019
Accepted Paper Series
Leiden Centre of Data Science, Leiden University
Downloads 769
45.

From Stakeholders to Shareholders. Corporate Governance Networks in the Netherlands 1976-1996

Number of pages: 47 Posted: 21 Aug 2003
Working Paper Series
University of Amsterdam / CORPNET, Informatics Institute and University of Amsterdam - Amsterdam Institute for Social Science Research (AISSR)
Downloads 759
46.

Background Noise? TV Advertising Affects Real-Time Investor Behavior

Management Science, Accepted.
Number of pages: 64 Posted: 20 Jan 2020 Last Revised: 04 Feb 2021
Accepted Paper Series
Cornell University and Hong Kong University of Science & Technology (HKUST) - Department of Finance
Downloads 754
47.

The Future of Corporate Governance: Network Governance – A Lesson from the Financial Crisis

Fordham University Schools of Business Research Paper No. 2010-010
Number of pages: 15 Posted: 22 Mar 2010 Last Revised: 02 Nov 2013
Working Paper Series
International Institute for Self-Governance and Fordham University - Gabelli School of Business
Downloads 737
48.

Artificial Intelligence Chatbots are New Recruiters

(IJACSA) International Journal of Advanced Computer Science and Applications, Vol. 10, No. 9, 2019
Number of pages: 5 Posted: 13 Feb 2020
Working Paper Series
Kingdom University and Kingdom University - Department of Business Administration
Downloads 719
49.

Marketing without Advertising – A Case Study of Xiaomi Mobile in India

Number of pages: 7 Posted: 02 Jul 2020
Working Paper Series
Dr. Ambedkar Institute of Management Studies and Research and Dr. Ambedkar Institute of Management Studies and Research
Downloads 711
50.

A Case Study on Marketing Strategy of Xiaomi

International Journal of Management, Technology, and Social Sciences (IJMTS), ISSN: 2581-6012, Vol. 4, No. 2, September 2019.
Number of pages: 7 Posted: 23 Oct 2019
Accepted Paper Series
NMIMS University
Downloads 694