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21,318 Total downloads

Viewing: 1 - 33 of 33 papers

1.
Downloads 19
2.

Review Paper on the Influence of Subjective Norms on the Pre-Purchase Behavior of Electronic Products – An Indian Narrative

International Journal of Management, 11(9), 2020, pp. 1145-1151
Number of pages: 7 Posted: 09 Dec 2020
Accepted Paper Series
Research Scholar & Assistant Professor of Commerce, PG and Research Department of Commerce, A.D.M. College for Women (Autonomous), (Affiliated to Bharathidasan University), Nagapattinam, Tamilnadu, In and Research Advisor, Head & Associate Professor of Commerce, PG and Research Department of Commerce, A.D.M. College for Women (Autonomous), (Affiliated to Bharathidasan University) Nagapattinam, Tamilnad
Downloads 3
3.

An Integrative Model for Complex Conjoint Analysis

Number of pages: 46 Posted: 12 Nov 2020
Working Paper Series
The Ohio State University (OSU) - Department of Marketing and Logistics, The Modellers, LLC and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 30
4.

The Impact of E-Commerce on Brand Awareness and Brand Promotion of the Zimbabwe Tourism and Hospitality Sector

Number of pages: 57 Posted: 16 Dec 2019
Working Paper Series
Coverlink Microinsurance Pvt Ltd
Downloads 80
5.

Volumetric Demand and Set Size Variation

Number of pages: 57 Posted: 12 Jul 2019 Last Revised: 22 Dec 2019
Working Paper Series
Ohio State University (OSU) - Fisher College of Business and bms marketing + strategy
Downloads 57
6.

About the Distributed Model of Composite Conveyor

Modelling and information technologies in science, engineering and education. – Kharkov, Ukraine: Kharkiv National Automobile and Highway University (KhNAHU), 21-22 November 2018. – 2018. –P.23–28
Number of pages: 6 Posted: 19 Dec 2018
Accepted Paper Series
National Technical University "Kharkiv Polytechnic Institute" and National Technical University "Kharkiv Polytechnic Institute"
Downloads 6
7.

Benefit Formation and Enhancement

Number of pages: 54 Posted: 23 Oct 2018
Working Paper Series
Ohio State University (OSU) - Fisher College of Business, Ohio State University (OSU) - Fisher College of Business and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 60
8.

Optimal Design of Free Samples for Digital Products and Services

Journal of Marketing Research (2018)
Number of pages: 50 Posted: 31 Aug 2018 Last Revised: 26 Apr 2019
Accepted Paper Series
Ohio State University (OSU) - Department of Marketing and Logistics, University of Texas at Dallas and University of Maryland - Robert H. Smith School of Business
Downloads 131
9.

How Do Delivery Variety Decisions Contribute to Sales? An Empirical Study on Demand and Supply Integration

Decision Sciences, Forthcoming
Number of pages: 42 Posted: 16 Nov 2017
Accepted Paper Series
Ohio State University (OSU) - Department of Marketing and Logistics, University of Maryland and University of Maryland
Downloads 10
10.

Improving Text Analysis Using Sentence Conjunctions and Punctuation

Number of pages: 53 Posted: 31 Jan 2017
Working Paper Series
Catholic University of Eichstätt-Ingolstadt and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 136
11.

Conjunctive Screening in Models of Multiple Discreteness

Number of pages: 25 Posted: 29 Apr 2016 Last Revised: 01 Apr 2020
Working Paper Series
Korea University Business School (KUBS), Ohio State University (OSU) - Fisher College of Business, Korea University Business School (KUBS) and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 117
12.

Do Less Ethical Consumers Denigrate More Ethical Consumers? The Effect of Willful Ignorance on Judgments of Others

Number of pages: 42 Posted: 24 Oct 2015
Working Paper Series
Ohio State University, Students, University of Texas - McCombs School of Business and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 333
13.

The Student's Satisfaction Influential Factors at Cihan University

International Journal of Advanced Research in Engineering & Management (IJAREM), Vol. 01, Issue 02, May 2015, Pages 63-72
Number of pages: 10 Posted: 03 Aug 2015
Accepted Paper Series
Cihan University and Ninevah University
Downloads 58
14.

Short-Term Bias and Strategic Misalignment in Operational Solutions: Perceptions, Tendencies, and Traps

Humanistic Management Network, Research Paper Series No. 19/15
Number of pages: 59 Posted: 20 May 2015 Last Revised: 09 Jun 2015
Working Paper Series
University of Minnesota - Twin Cities, Carlson School of Management, Students, Institute of Management, Università della Svizzera italiana (USI, Lugano), University of Minnesota - Twin Cities - Department of Operations and Management Science and The Ohio State University
Downloads 51
15.

Effect of Store Atmosphere on Consumer Purchase Intention

International Journal of Marketing Studies; Vol. 7, No. 2; 2015, ISSN 1918-719X E-ISSN 1918-7203, Published by Canadian Center of Science and Education
Number of pages: 9 Posted: 13 Apr 2015
Working Paper Series
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and Shaheed Zulfikar Ali Bhutto Institute of Science and Technology Karachi Pakistan
Downloads 3,503
16.

30 Years of Railway Liberalization: What does it Mean for Us?

Posted: 30 Sep 2013
Working Paper Series
Ecole Polytechnique Federale de Lausanne - MTEI
17.

Management Delle Imprese Di Logistica: Razionalità E Innovazione Nella Sfida Per La Competitività (Logistic Providers Management: Competing between Rationality and Innovation)

Finanza Marketing e Produzione, No. 2, 2013
Posted: 04 Mar 2013 Last Revised: 25 Jul 2013
Accepted Paper Series
University of Naples Federico II and University of Naples Federico II
18.

Develop a Framework for Selection of Intermediary in Marketing Channel

Iranian Journal of Management Studies (IJMS), Vol. 4, No. 1, pp. 25-42, March 2011
Number of pages: 18 Posted: 18 Jul 2012
Accepted Paper Series
University of Tehran, affiliation not provided to SSRN and University of Tehran - Faculty of Management
Downloads 150
19.

Analyzing Platforms Goods Using Multiple-Discrete Continuous Demand Models

Number of pages: 47 Posted: 28 Mar 2012 Last Revised: 28 Sep 2019
Working Paper Series
Brigham Young University - Marriott School of Business and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 237
20.

Choice Models for Budgeted Demand and Constrained Allocation

Fisher College of Business Working Paper No. 1939109
Number of pages: 31 Posted: 05 Oct 2011
Working Paper Series
Keio University - Faculty of Business and Commerce, The Modellers, LLC and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 216
21.

A Category-Level Model of Asymmetric Complements

Fisher College of Business Working Paper
Number of pages: 45 Posted: 28 Apr 2010
Working Paper Series
Arizona State University, Korea University Business School (KUBS) and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 197
22.

Investigating the Strategic Influence of Customer and Employee Satisfaction on Firm Financial Performance

Fisher College of Business Working Paper No. 1154048
Number of pages: 44 Posted: 02 Jul 2008 Last Revised: 27 Sep 2010
Working Paper Series
Brigham Young University - Marriott School and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 546
23.

Endogenous Technological Progress and the Cross Section of Stock Returns

Journal of Financial Economics (JFE), Forthcoming, Fisher College of Business Working Paper No. 12-03-022, Charles A. Dice Center Working Paper No. 2012-022
Number of pages: 62 Posted: 25 Mar 2008 Last Revised: 26 Nov 2012
Working Paper Series
University of Minnesota
Downloads 531
24.

The Intellectual Structure of Supply Chain Management: A Bibliometric Approach

Journal of Business Logistics, Forthcoming, Fisher College of Business Working Paper No. 930028
Number of pages: 41 Posted: 14 Sep 2006
Accepted Paper Series
Ohio State University (OSU) - Fisher College of Business, Ohio State University (OSU) - Fisher College of Business and Ohio State University (OSU) - Fisher College of Business
Downloads 803
25.

Investigating Endogeneity Bias in Marketing

Fisher College of Business Working Paper No. 2006-06-001
Number of pages: 27 Posted: 08 Sep 2006
Working Paper Series
University of Wisconsin-Madison, Goethe University Frankfurt - Department of Marketing and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 265
26.

Assessing Price Elasticity for Private Labels and National Brands: Differences by Income and Store Location

Fisher College of Business Working Paper No. 2006-01-004
Number of pages: 30 Posted: 17 May 2006
Working Paper Series
Ohio State University, Ohio State University, Ohio State University and Texas Christian University - M.J. Neeley School of Business
Downloads 379
27.

The Theoretical Separation of Brand Equity and Brand Value: Managerial Implications for Strategic Planning

Number of pages: 28 Posted: 04 Apr 2006
Working Paper Series
Robins School of Business, University of Richmond and Texas Christian University - M.J. Neeley School of Business
Downloads 2,422
28.

Producing a Measure of Brand Equity by Decomposing Brand-Benefit Beliefs into Brand and Attribute Sources

Number of pages: 47 Posted: 29 Mar 2006
Working Paper Series
Robins School of Business, University of Richmond and Texas Christian University - M.J. Neeley School of Business
Downloads 910
29.

An Integrated Model of Discrete Choice and Response Time

Fisher College of Business Working Paper No. 2006-01-007
Number of pages: 42 Posted: 29 Mar 2006
Working Paper Series
Goethe University Frankfurt - Department of Marketing, Ohio State University (OSU) - Department of Marketing and Logistics and Ohio State University
Downloads 333
30.

Product Attributes and Models of Multiple Discreteness

Number of pages: 47 Posted: 12 Oct 2005
Working Paper Series
Korea University Business School (KUBS), Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 289
31.

Hierarchical Bayes Models: A Practitioners Guide

Number of pages: 44 Posted: 28 Jan 2005
Working Paper Series
Ohio State University (OSU) - Department of Marketing and Logistics, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Chicago - Booth School of Business
Downloads 6,320
32.

Volumetric Conjoint Analysis

Number of pages: 29 Posted: 02 Jun 2004
Working Paper Series
Korea University Business School (KUBS), Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 740
33.

Bayesian Statistics and Marketing

Number of pages: 57 Posted: 17 Sep 2002
Working Paper Series
Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 2,386