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Chicago Booth MKTG: Behavioral Marketing (Topic)
2,350 Total downloads

Showing Papers 1 - 14 of 14
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Incl. Electronic Paper Preference Disaggregation: Towards an Integrated Framework
Mohammad Ghaderi
ESADE Business School, Students
Date Posted: June 04, 2017
Working Paper Series
9 downloads

Incl. Electronic Paper Adventure Tourism Marketing: A Research on the Tourists’ Behaviours Regarding to Adventure Tourism in Azerbaijan
Harvard Business School Marketing Unit Working Paper
Seymur Malik Guliyev and Konul M. Nuriyeva
State Oil Company of Azerbaijan Republic, Marketing and Operations and Qafqaz University - Azerbaijan University
Date Posted: May 22, 2017
Working Paper Series
20 downloads

The Entrepreneurial University: An Exploration of ‘Value-Creation’ in a Non-Management Department
Journal of Management Development, Vol. 36(2), p. 196-216, 2017
Nnamdi O. Madichie and Ayantunji Gbadamosi
London School of Business & Management and University of East London
Date Posted: April 25, 2017
Accepted Paper Series

Incl. Electronic Paper Factors Affecting Museum Visit Behavior in Bangladesh: An Exploratory Analysis
3rd International Conference on Entrepreneurship and Business Management (ICEBM 2014) Penang, Malaysia – November 6-7, 2014 ISBN: 978-979-9234-51-3,
Rudrendu Ray, Md Shah Azam, Md. Enayet Hossain and Shah Alam Kabir Pramanik
Rajshahi University - Department of Marketing, Rajshahi University - Department of Marketing, Rajshahi University - Department of Marketing and Daffodil International University - Department of Business Administration
Date Posted: April 04, 2017
Accepted Paper Series
13 downloads

Incl. Electronic Paper A Hierarchical Model for Organic Food Expenditures in the U.S.
GwanSeon Kim, Jun Ho Seok and Tyler Mark
University of Kentucky - College of Agriculture - Department of Agricultural Economics, University of Kentucky - College of Agriculture - Department of Agricultural Economics and University of Kentucky - College of Agriculture - Department of Agricultural Economics
Date Posted: February 15, 2017
Last Revised: May 05, 2017
Working Paper Series
58 downloads

Incl. Electronic Paper People Reject (Superior) Algorithms Because They Compare Them to Counter-Normative Reference Points
Berkeley J. Dietvorst
The University of Chicago Booth School of Business
Date Posted: December 08, 2016
Last Revised: December 23, 2016
Working Paper Series
118 downloads

Incl. Electronic Paper Effect of Sales Promotion Schemes on Purchase Quantity: A Study of Malaysian Consumers
Management & Marketing, volume XIV, issue 2/2016
Hawa Jallow and Omkar Dastane
Anglia Ruskin University and Financial Training & Management Services (FTMS) College
Date Posted: December 01, 2016
Last Revised: February 26, 2017
Accepted Paper Series
94 downloads

Incl. Electronic Paper Customer Perceived Value towards Convenience Stores in Malaysia: The Influence on Customer Satisfaction, Loyalty and Retention
Journal of Marketing and Consumer Behaviour in Emerging Markets, Vol. 2(4), p. 4-27, 2016
Abdulrauf Animashaun, Tarila Iman Tunkarimu and Omkar Dastane
Anglia Ruskin University, Anglia Ruskin University and Financial Training & Management Services (FTMS) College
Date Posted: October 17, 2016
Last Revised: February 26, 2017
Accepted Paper Series
51 downloads

Incl. Electronic Paper Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment
Marketing Research 36 (2), 161-186, 2016, DOI: 10.1287/mksc.2016.1012, Fox School of Business Research Paper No. 16-011
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Date Posted: December 14, 2015
Last Revised: June 20, 2017
Accepted Paper Series
100 downloads

Incl. Electronic Paper Specific Naming Patterns of Star Hotels in Bali
Proceedings of the Tourism and Hospitality International Conference (THIC 2015)
Putu Chris Susanto
Universitas Dhyana Pura
Date Posted: December 08, 2015
Last Revised: June 12, 2016
Accepted Paper Series
31 downloads

Determinants of Customer-Based Retailer Equity: An Empirical Verification Approach from Indian Large Retail Market
Bhukya, R. (2015). Determinants of Customer-Based Retailer Equity: An Empirical Verification Approach from Indian Large Retail Market. Journal of Management Research, 7(2), 411-421
Ramulu Bhukya
University of Hyderabad, School of Management Studies, Students
Date Posted: February 07, 2015
Last Revised: July 13, 2016
Accepted Paper Series

Incl. Electronic Paper A Samsung Ad for the iPad? Display Advertising's Competitive Spillovers to Search
Randall A. Lewis and Dan Tri Nguyen
Netflix and University of Chicago - Booth School of Business
Date Posted: January 04, 2014
Working Paper Series
211 downloads

Incl. Electronic Paper Perceived Causality as a Cue to Temporal Distance
Psychological Science, Vol. 16, No. 9, p. 673, 2005
David Faro, France Leclerc and Reid Hastie
London Business School, University of Chicago and University of Chicago - Booth School of Business
Date Posted: November 30, 2009
Accepted Paper Series
78 downloads

Incl. Electronic Paper Banner Advertising as a Customer Retention Tool in Customer Relationship Management
Puneet Manchanda, Jean-Pierre Dubé, Khim Yong Goh and Pradeep K. Chintagunta
University of Michigan, Stephen M. Ross School of Business, University of Chicago - Booth School of Business, National University of Singapore (NUS) and University of Chicago
Date Posted: December 17, 2003
Working Paper Series
1567 downloads