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Fox: Marketing & Supply Chain Management (Topic)

Viewing: 1 - 50 of 227 papers

1.

A Framework for Analyzing Influencer Marketing in Social Networks: Selection and Scheduling of Influencers

Fox School of Business Research Paper No. 18-042
Number of pages: 72 Posted: 18 Oct 2018 Last Revised: 26 Nov 2018
Working Paper Series
Texas A&M University - Mays Business School, Temple University - Department of Marketing and Supply Chain Management, Texas A&M University and University of Nebraska-Lincoln
Downloads 346
2.

Relative Effectiveness of Print and Digital Advertising: A Memory Perspective

Fox School of Business Research Paper No. 18-037
Number of pages: 59 Posted: 24 Sep 2018 Last Revised: 18 Oct 2018
Working Paper Series
Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Marketing and Supply Chain Management, Center for Neural Decision Making, Temple University and Temple University - Department of Management Information Systems
Downloads 72
3.

Why Does the Nigeria Diaspora Invest in Their Country of Origin?

2018 Engaged Management Scholarship Conference: Philadelphia, PA, Fox School of Business Research Paper No. 18-027
Number of pages: 26 Posted: 30 Aug 2018 Last Revised: 11 Sep 2018
Working Paper Series
Ruskat Medical Equipment Corporation and Temple University
Downloads 22
4.

When to Play Your Advertisement? Optimal Insertion Policy of Behavioral Advertisement

Fox School of Business Research Paper No. 18-016
Posted: 23 Apr 2018 Last Revised: 16 May 2018
Working Paper Series
Temple University - Department of Marketing and Supply Chain Management, Tulane University - A.B. Freeman School of Business and Shanghai Jiao Tong University (SJTU)
5.

Whistleblowers Need Not Apply

American Business Law Journal, 2018, Fox School of Business Research Paper No. 18-013, Baruch College Zicklin School of Business Research Paper No. 2018-05-02
Number of pages: 55 Posted: 08 Mar 2018 Last Revised: 24 Nov 2018
Accepted Paper Series
Temple University - Fox School of Business and Management and Zicklin School of Business, Department of Law, Baruch College - The City University of New York
Downloads 91
6.

The Redistricting Discovery Project: Automated, Non-Partisan Generation of Redistricting Maps to Assist Public Deliberation

Number of pages: 11 Posted: 05 Dec 2017
Working Paper Series
University of Pennsylvania - The Wharton School, University of Pennsylvania and Temple University - Department of Marketing and Supply Chain Management
Downloads 26
7.

Designing Personalized Treatment Plans for Breast Cancer Patients: A Predictive Analytics Approach

Posted: 26 Jul 2017 Last Revised: 11 Jan 2019
Working Paper Series
University of Maryland - Robert H. Smith School of Business, George Washington University - School of Business, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
8.

A Hashtag is Worth a Thousand Words: An Empirical Investigation of Social Media Strategies in Trademarking Hashtags

Mays Business School Research Paper No. 2997653
Posted: 07 Jul 2017
Working Paper Series
School of Business, University of Washington Bothell, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
9.

The Effects of Social Media Tone on Engagement: Evidence from Indian General Election 2014

Posted: 05 Jun 2017 Last Revised: 20 Jul 2018
Working Paper Series
Texas A&M University - Mays Business School, University of South Carolina - Darla Moore School of Business, Temple University - Department of Marketing and Supply Chain Management and Indian Institute of Management (IIMB), Bangalore
10.

Reason's Enemy Is Not Emotion: Engagement of Cognitive Control Networks Explains Biases in Gain/Loss Framing

J Neurosci. 2017 Mar 6, p. 3486-16; DOI: 10.1523/JNEUROSCI.3486-16.2017, Fox School of Business Research Paper No. 17-010
Posted: 10 Mar 2017 Last Revised: 24 Apr 2017
Accepted Paper Series
Duke University - Department of Psychology and Neuroscience, Temple University - Department of Psychology, Lundquist College of Business, University of Oregon, Temple University - Department of Marketing and Supply Chain Management, University of Colorado Boulder and Duke University - Department of Psychology and Neuroscience
11.

Pension Risk Management with Funding and Buyout Options

Insurance: Mathematics and Economics, Forthcoming, Fox School of Business Research Paper No. 17-012
Number of pages: 47 Posted: 21 Feb 2017 Last Revised: 24 Apr 2017
Accepted Paper Series
University of Manitoba - Asper School of Business, University of Nebraska at Lincoln - Department of Finance and Temple University - Risk Management & Insurance & Actuarial Science
Downloads 53
12.

Conservatism and Asymmetric Timeliness of Loss Reserves Management in Property-Liability Insurance Industry

Fox School of Business Research Paper No. 17-008
Number of pages: 46 Posted: 13 Feb 2017 Last Revised: 17 Apr 2017
Working Paper Series
Department of Risk, Insurance, and Healthcare Management, Fox School of Business, Temple University
Downloads 96
13.

Consumer Connectivity in a Complex, Technology-Enabled, and Mobile-Oriented World with Smart Products

Journal of Interactive Marketing, Forthcoming
Number of pages: 24 Posted: 07 Feb 2017 Last Revised: 05 Jul 2017
Accepted Paper Series
University of Groningen - Department of Marketing & Marketing Research, University of Oxford - Said Business School, University of Maryland - Robert H. Smith School of Business, Temple University, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Emory University, Northeastern University - D'Amore-McKim School of Business, Tilburg University, Temple University - Department of Marketing and Supply Chain Management, George Washington University School of Business, The Chinese University of Hong Kong (CUHK) - Department of Marketing, George Washington University School of Business, North Carolina State University and University of Maryland - Robert H. Smith School of Business
Downloads 918
14.

Sleeping with Competitors: The Impact of NPD Phases on Stock Market Reactions to Horizontal Collaboration

Journal of the Academy of Marketing Science (2015) 43:490-511; DOI 10.1007/s11747-014-0396-3, Kelley School of Business Research Paper No. 17-3
Number of pages: 55 Posted: 22 Dec 2016 Last Revised: 05 Jan 2017
Accepted Paper Series
Shanghai Jiao Tong University (SJTU), Temple University, Indiana University - Kelley School of Business - Department of Marketing and Hanken School of Economics
Downloads 26
15.

How Does Shopping with Others Influence Impulsive Purchasing?

Journal of Consumer Psychology (2005), 15(4), 288-294
Posted: 21 Dec 2016
Accepted Paper Series
Temple University
16.

Integrating Customer Orientation, Corporate Entrepreneurship, and Learning Orientation in Organizations-in-Transition: An Empirical Study

International Journal of Research in Marketing 19 (2002), 367–382,
Posted: 21 Dec 2016
Accepted Paper Series
Purdue University, Temple University and Hong Kong Baptist University (HKBU)
17.

Benchmarking Advertising Efficiency

Journal of Advertising Research, November/December (2001), 41(6), 7-18
Posted: 21 Dec 2016
Accepted Paper Series
Temple University and Georgia State University - J. Mack Robinson College of Business
18.

Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions

Information Systems Research, 26(3), 552-564. DOI: 10.1287/isre.2015.0586
Number of pages: 30 Posted: 21 Dec 2016 Last Revised: 03 Jan 2017
Accepted Paper Series
Sichuan University - Business School, Arizona State University (ASU) - Department of Information Systems, Temple University and Fudan University
Downloads 234
19.

Omnichannel Promotion Effectiveness

Robert H. Smith School Research Paper No. RHS 2884190
Number of pages: 45 Posted: 20 Dec 2016
Working Paper Series
University of Maryland - Robert H. Smith School of Business, Temple University and Wuhan University
Downloads 419
20.

Corporate Social Performance, Analyst Stock Recommendations, and Firm Future Returns

Strategic Management Journal (2015) 36: 123-136
Posted: 19 Dec 2016
Accepted Paper Series
Temple University, Hong Kong University of Science & Technology (HKUST) - Department of Management & Organization, Ludwig Maximilians University of Munich - Munich School of Management and Fudan University - School of Management
21.

Selecting Healthcare Providers for Bundled Payments in Healthcare Services

Number of pages: 36 Posted: 16 Dec 2016
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Texas A&M University, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
Downloads 45
22.

Hospital Quality, Medical Charge Variation, and Patient Care Efficiency: Implications for Bundled Payment Reform Models

Mays Business School Research Paper No. 2876358
Number of pages: 44 Posted: 01 Dec 2016
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Texas A&M University - Department of Information & Operations Management, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
Downloads 89
23.

Stranger Danger on Online Digital Platforms: An Empirical Evaluation of Detecting Review Manipulation

Posted: 23 Nov 2016
Working Paper Series
School of Business, University of Washington Bothell, University of Memphis, University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
24.

Context May Be King, but Generalizability Is the Emperor!

Journal of Information Technology, Volume 31, Issue 3, pp 257–264, DOI: 10.1057/s41265-016-0005-7, September 2016, Fox School of Business Research Paper No. 16-032,
Number of pages: 12 Posted: 01 Nov 2016 Last Revised: 15 Nov 2016
Accepted Paper Series
Temple University - Department of Management Information Systems, Temple University - Department of Marketing and Supply Chain Management and Temple University - Department of Management Information Systems
Downloads 49
25.

Targeted Promotions and Cross-Category Spillover Effects

Fox School of Business Research Paper No. 16-035
Number of pages: 41 Posted: 05 Oct 2016 Last Revised: 15 Nov 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, University of Maryland - Robert H. Smith School of Business, Temple University and Zhejiang University
Downloads 194
26.

Personalized Mobile Targeting with User Engagement Stages: Combining Structural Hidden Markov Model and Field Experiment

Number of pages: 40 Posted: 05 Oct 2016 Last Revised: 22 May 2018
Working Paper Series
University of Texas at Dallas - Naveen Jindal School of Management, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Temple University and Zhejiang University
Downloads 390
27.

Retargeting Ads for Shopping Cart Recovery: Evidence from Online Field Experiments

Number of pages: 42 Posted: 05 Oct 2016
Working Paper Series
Waseda University - Graduate School of Commerce, University of Georgia and Temple University
Downloads 404
28.

Customer Value Analysis in a Heterogeneous Market

Strategic Management Journal, Vol. 22, No. 9, pp. 845-857, 2001
Posted: 13 Jun 2016
Accepted Paper Series
Pennsylvania State University, Columbia Business School - Marketing and Temple University - Department of Marketing and Supply Chain Management
29.

An Integrated Approach Toward the Spatial Modeling of Perceived Customer Value

Journal of Marketing Research, Vol. 35, No. 2, pp. 236-249
Number of pages: 15 Posted: 11 Jun 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management and Pennsylvania State University
Downloads 139
30.

Revisiting the Miles and Snow Strategic Framework: Uncovering Interrelationships between Strategic Types, Capabilities, Environmental Uncertainty, and Firm Performance

Strategic Management Journal, Volume 26, Issue 1, pages 47-74, 2005
Posted: 11 Jun 2016
Accepted Paper Series
Pennsylvania State University, Temple University, Barclays Investment Bank and Temple University - Department of Marketing and Supply Chain Management
31.

A Stochastic Multidimensional Unfolding Approach for Representing Phased Decision Outcomes

Psychometrika, Volume 61, Issue 3, pp 485-508
Number of pages: 24 Posted: 08 Jun 2016
Accepted Paper Series
Pennsylvania State University, Columbia Business School - Marketing, Northwestern University - Department of Marketing and Temple University - Department of Marketing and Supply Chain Management
Downloads 9
32.

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Number of pages: 34 Posted: 16 Mar 2016
Working Paper Series
Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Temple University - School of Tourism and Hospitality Management
Downloads 92
33.

Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment

Marketing Research 36 (2), 161-186, 2016, DOI: 10.1287/mksc.2016.1012, Fox School of Business Research Paper No. 16-011
Number of pages: 49 Posted: 14 Dec 2015 Last Revised: 20 Jun 2017
Accepted Paper Series
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 146
34.

Competitive Price Targeting with Smartphone Coupons

Fox School of Business Research Paper No. 16-002
Number of pages: 54 Posted: 24 Nov 2015 Last Revised: 16 Dec 2016
Working Paper Series
University of Chicago - Booth School of Business, Sichuan University - Business School, Temple University - Department of Marketing and Supply Chain Management and Temple University

Multiple version iconThere are 2 versions of this paper

Downloads 182
35.

Understanding Voluntary Knowledge Provision and Content Contribution through a Social Media-Based Prediction Market: A Field Experiment

Posted: 24 Sep 2015 Last Revised: 31 Mar 2016
Working Paper Series
University of Florida - Warrington College of Business Administration and Temple University - Department of Marketing and Supply Chain Management
36.

Self-Signaling and Pro-Social Behavior: A Cause Marketing Experiment

Fox School of Business Research Paper No. 15-079
Number of pages: 42 Posted: 26 Jul 2015 Last Revised: 25 Jun 2017
Working Paper Series
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 132
37.

An Integrated Approach for Retail Budget Allocations Across Store Labor and Marketing Activities

Posted: 27 Jun 2015
Working Paper Series
Texas A&M University - Department of Information & Operations Management, Temple University - Department of Marketing and Supply Chain Management and Texas A&M University
38.

Sunny, Rainy, and Cloudy with a Chance of Mobile Promotion Effectiveness

Marketing Science, Forthcoming
Number of pages: 18 Posted: 27 Mar 2015 Last Revised: 19 Jun 2017
Accepted Paper Series
Fudan University - School of Management, Temple University, Fudan University and Zhejiang University
Downloads 586
39.

Reproducibility of the Word Frequency Effect: Comparison of Signal Change and Voxel Counting

NeuroImage 18 (2003) 468–482,
Number of pages: 15 Posted: 07 Nov 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore, Duke-NUS Graduate Medical School Singapore and Temple University - Department of Marketing and Supply Chain Management
Downloads 13
40.

Extending Cournot: When Does Insight Dissipate?

Fox School of Business Research Paper No. 14-036
Number of pages: 37 Posted: 17 Oct 2014 Last Revised: 16 Dec 2016
Working Paper Series
University of Pennsylvania - The Wharton School, Temple University - Department of Marketing and Supply Chain Management and Catholic University of Louvain (UCL) - Center for Operations Research and Econometrics (CORE)
Downloads 55
41.

Why Do Stores Drive Online Sales? Evidence of Underlying Mechanisms from a Multichannel Retailer

Forthcoming in Information Systems Research, Mays Business School Research Paper No. 2500942
Number of pages: 52 Posted: 25 Sep 2014 Last Revised: 04 Mar 2019
Accepted Paper Series
University of Florida - Warrington College of Business, University of Texas at Dallas and Temple University - Department of Marketing and Supply Chain Management
Downloads 166
42.

Predicting Advertising Success Beyond Traditional Measures: New Insights from Neurophysiological Methods and Market Response Modeling

Journal of Marketing Research (2015), 52 (4), 436-452
Posted: 20 Sep 2014 Last Revised: 17 Dec 2016
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Marketing and Supply Chain Management, Temple University - Department of Management Information Systems, Center for Neural Decision Making, Temple University, Temple University - Department of Psychology, Duke University - Fuqua School of Business, University of California, Los Angeles (UCLA) - Marketing Area, New York University (NYU) - Leonard N. Stern School of Business and New York University (NYU) - Department of Marketing
43.

Smellizing Cookies and Salivating: A Focus on Olfactory Imagery

Journal of Consumer Research, Vol. 41 (June 2014), 18-34
Number of pages: 17 Posted: 03 Sep 2014 Last Revised: 30 Dec 2016
Accepted Paper Series
University of Michigan, Stephen M. Ross School of Business, Temple University - Fox School of Business and Management and IE Business School
Downloads 316
44.

Investing for Retirement: The Moderating Effect of Fund Assortment Size on the 1/N Heuristic

Journal of Marketing Research Vol. XLIX (August 2012), 537–550,
Number of pages: 14 Posted: 03 Sep 2014
Accepted Paper Series
Temple University - Fox School of Business and Management, University of Pittsburgh - Katz Graduate School of Business, University of Texas at Austin - Marketing, Boston College - Carroll School of Management and Boston College - Department of Finance

Multiple version iconThere are 2 versions of this paper

Downloads 20
45.

Cause Marketing Effectiveness and the Moderating Role of Price Discounts

Journal of Marketing, Vol. 78 (November 2014), 120-142
Number of pages: 23 Posted: 01 Jul 2014 Last Revised: 30 Dec 2016
Accepted Paper Series
Emory University, Temple University, Sichuan University - Business School and Hanken School of Economics
Downloads 236
46.

Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness

Marketing Science 35 (2), 2016, pp. 218-233, Fox School of Business Research Paper No. 15-040
Number of pages: 16 Posted: 21 May 2014 Last Revised: 20 Jun 2017
Accepted Paper Series
Emory University, Temple University, Sichuan University - Business School and New York University (NYU) - Leonard N. Stern School of Business
Downloads 1,204
47.

Geo-Conquesting: Competitive Locational Targeting of Mobile Promotions

Journal of Marketing Research, 52 (October 2015), 726-735, Fox School of Business Research Paper No. 14-030
Number of pages: 10 Posted: 21 May 2014 Last Revised: 22 Nov 2017
Accepted Paper Series
Temple University - Department of Marketing and Supply Chain Management, Sichuan University - Business School and Temple University
Downloads 214
48.

Age-Related Changes in Object Processing and Contextual Binding Revealed Using fMR Adaptation

Journal of Cognitive Neuroscience 18:4, pp. 495–507, 2006, Fox School of Business Research Paper,
Number of pages: 13 Posted: 14 May 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, National Institutes on Aging, Temple University - Department of Marketing and Supply Chain Management, Independent, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics, University of Illinois at Urbana-Champaign - Department of Mathematics and University of Illinois at Urbana-Champaign - Department of Psychology
Downloads 12
49.

Comparison of Block and Event-Related fMRI Designs in Evaluating the Word-Frequency Effect

Human Brain Mapping 18:186 –193(2003), Fox School of Business Research Paper,
Number of pages: 8 Posted: 14 May 2014
Accepted Paper Series
Duke-NUS Graduate Medical School Singapore, Temple University - Department of Marketing and Supply Chain Management, Duke-NUS Graduate Medical School Singapore and Duke-NUS Graduate Medical School Singapore
Downloads 16
50.

Dissociating Response Conflict from Numerical Magnitude Processing in the Brain: An Event-Related fMRI Study

NeuroImage 32 (2006) 799 – 805, Fox School of Business Research Paper,
Number of pages: 7 Posted: 14 May 2014
Accepted Paper Series
Dartmouth College - Dept. of Education, University of Waterloo - Department of Psychology, Dartmouth College - Dept. of Education and Temple University - Department of Marketing and Supply Chain Management
Downloads 13