Katerina Pramatari

Athens University of Economics and Business - Department of Management Science and Technology

Athens GR-11362

Greece

http://www.eltrun.aueb.gr

  • Athens University of Economics and Business - Department of Management Science and Technology

    • Email
    • Tel: +30 210 8203663
    • Fax: +30 219 8203664
SCHOLARLY PAPERS

11

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TOTAL CITATIONS

10

Scholarly Papers (11)

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1.

Consumer-Retailer Emotional Attachment: Some Antecedents and the Moderating Role of Attachment Anxiety

European Journal of Marketing, vol. 44, nos. 9&10, pp. 1478-1499
Number of pages: 39 Posted: 12 May 2008 Last Revised: 29 Apr 2014
Pavlos A. Vlachos, Aristeidis Theotokis, Katerina Pramatari and Adam Vrechopoulos
Alba Graduate Business School,The American College of Greece, Leeds University Business School, Athens University of Economics and Business - Department of Management Science and Technology and Athens University of Economics and Business
Downloads 665 (84,747)

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Consumer-firm emotional attachment, attachment antecedents, consumer loyalty, attachment theory, attachment anxiety, grocery retailing

2.

Consumer Acceptance of RFID-Enabled Services: A Model of Multiple Attitudes, System Characteristics and Individual Traits

Number of pages: 17 Posted: 20 Feb 2009
Katerina Pramatari and Aristeidis Theotokis
Athens University of Economics and Business - Department of Management Science and Technology and Leeds University Business School
Downloads 398 (158,652)
Citation 9

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3.

Consumer Acceptance of Technology Contact

Number of pages: 18 Posted: 17 Apr 2009 Last Revised: 19 Jun 2014
Aristeidis Theotokis, Katerina Pramatari and George Doukidis
Leeds University Business School, Athens University of Economics and Business - Department of Management Science and Technology and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 366 (174,149)
Citation 1

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Technology-based Services, Pervasive/Ubiquitous IS, Technology Contact, Retailing, Consumer Behavior

4.

Consumer Tradeoffs between Perishable Product Attributes

Number of pages: 29 Posted: 11 Sep 2008 Last Revised: 23 Apr 2009
Aristeidis Theotokis, Katerina Pramatari and Pavlos A. Vlachos
Leeds University Business School, Athens University of Economics and Business - Department of Management Science and Technology and Alba Graduate Business School,The American College of Greece
Downloads 341 (188,269)

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Perishables Management, Expiration Date, Grocery Stores, Consumer Behavior, Dynamic Pricing

5.

Too Much of a Good Thing: Curvilinear Effects in the Evaluation of Services and the Mediating Role of Trust

Journal of Services Marketing, vol. 25, no. 6, pp. 440–450
Number of pages: 31 Posted: 19 Jun 2008 Last Revised: 13 Dec 2013
Pavlos A. Vlachos, Adam Vrechopoulos and Katerina Pramatari
Alba Graduate Business School,The American College of Greece, Athens University of Economics and Business and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 174 (366,271)

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Trust, word-of-mouth, satisfaction, economic value, curvilinear mechanisms, grocery retailing

6.

The Moderating Role of Customer-Technology Contact on Attitude towards Technology-Based Services

European Journal of Information Systems, Vol. 17, No. 4, 2008
Number of pages: 25 Posted: 20 Oct 2008 Last Revised: 11 Oct 2010
Aristeidis Theotokis, Pavlos A. Vlachos and Katerina Pramatari
Leeds University Business School, Alba Graduate Business School,The American College of Greece and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 110 (533,775)

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technology-based services, ubiquitous computing, customer contact, consumer behaviour

7.

Impacts of Sustainability: A Multi-Level Synthesis and Research Agenda

Number of pages: 59 Posted: 07 Jun 2011
Pavlos A. Vlachos, Paulina Papastathopoulou and Katerina Pramatari
Alba Graduate Business School,The American College of Greece, Athens University of Economics and Business - Department of Marketing and Communication and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 104 (552,739)

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8.

Investigating the Impact of Real Options on IT Project Value: The Moderating Effect of Project Scope, Purpose and Span

Number of pages: 53 Posted: 08 Oct 2014
Andriana G. Dimakopoulou, Katerina Pramatari and George Doukidis
Department of Management Science and Technology, Athens University of Economics and Business, Athens University of Economics and Business - Department of Management Science and Technology and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 71 (697,510)

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Real Options theory, IT project evaluation, IT project classification, RFID Technology

9.

Mapping Brand Personification: A Systematic Cartography of the Literature

Number of pages: 11 Posted: 07 Jun 2024
Pavlina Katiaj, Anastasios Koukopoulos, Timoleon Farmakis, Adam Vrechopoulos and Katerina Pramatari
Athens University of Economics and Business - Eltrun, The E-Business Research Center, Athens University of Economics and Business - Eltrun, The E-Business Research Center, Athens University of Economics and Business - Eltrun, The E-Business Research Center, Athens University of Economics and Business - Eltrun, The E-Business Research Center and Athens University of Economics and Business - Department of Management Science and Technology
Downloads 66 (725,434)

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Brand personification, mapping, anthropomorphism

10.

Effects of Expiration Date-Based Pricing on Brand Image Perceptions

Tsiros, Michael and Carrie Heilman (2005), "The Effect of Expiration Dates and Perceived Risks on Purchasing Behavior in Grocery Store Perishable Categories," Journal of Marketing, 69 (2), 114-129., Leeds University Business School Working Paper Forthcoming
Posted: 13 Apr 2016
Aristeidis Theotokis, Katerina Pramatari and Michael Tsiros
Leeds University Business School, Athens University of Economics and Business - Department of Management Science and Technology and University of Miami - Department of Marketing

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11.

Applying Real Options to IT Investment Evaluation: The Case of Radio Frequency Identification (RFID) Technology in the Supply Chain

International Journal of Production Economics, Vol. 156, pp. 191-207, 2014
Posted: 08 Sep 2014
Andriana G. Dimakopoulou, Katerina Pramatari and Andrianos E. Tsekrekos
Department of Management Science and Technology, Athens University of Economics and Business, Athens University of Economics and Business - Department of Management Science and Technology and Athens University of Economics and Business - Department of Accounting and Finance

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Real options, RFID technology, supply chain systems, scale option, timing/deferral option, case study