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Andrew T. Stephen

University of Oxford - Said Business School

L'Oréal Professor of Marketing

Park End Street

Oxford, OX1 1HP

Great Britain

  • University of Oxford - Said Business School

SCHOLARLY PAPERS

20

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CITATIONS
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Top 12,938

in Total Papers Citations

30

Scholarly Papers (20)

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1.

Are Close Friends the Enemy? Online Social Networks, Self-Esteem, and Self-Control

Journal of Consumer Research, Forthcoming, Columbia Business School Research Paper No. 12-57
Number of pages: 46 Posted: 03 Oct 2012
Keith Wilcox and Andrew T. Stephen
Columbia Business School - Marketing and University of Oxford - Said Business School
Downloads 3,340 (1,456)
Citation 1

Abstract:

social networks, social media, facebook, self esteem, self control, tie strength, consumer behavior

2.

Deriving Value from Social Commerce Networks

Journal of Marketing Research, Forthcoming
Number of pages: 57 Posted: 25 Jun 2008 Last Revised: 22 Jun 2014
Andrew T. Stephen and Olivier Toubia
University of Oxford - Said Business School and Columbia Business School - Marketing
Downloads 3,241 (2,177)
Citation 16

Abstract:

social commerce, marketing, e-commerce, social networks

3.

The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace

Journal of Marketing Research, 49 (October).
Number of pages: 68 Posted: 29 Sep 2009 Last Revised: 05 Aug 2014
Andrew T. Stephen and Jeff Galak
University of Oxford - Said Business School and Carnegie Mellon University
Downloads 2,063 (3,706)
Citation 3

Abstract:

earned media, traditional media, social media, sales, publicity, media, multivariate time series, count data, copula, microlending, microfinance

4.

Which Products Are Best Suited to Mobile Advertising? A Field Study of Mobile Display Advertising Effects on Consumer Attitudes and Intentions

Journal of Marketing Research, Vol. 51, No. 3, pp. 270-285, June 2014
Number of pages: 49 Posted: 28 Mar 2012 Last Revised: 02 Nov 2014
Yakov Bart, Andrew T. Stephen and Miklos Sarvary
Northeastern University - D'Amore-McKim School of Business, University of Oxford - Said Business School and INSEAD - Marketing
Downloads 1,059 (12,066)

Abstract:

mobile advertising, marketing, advertising, mobile, mobile display advertising, elm, persuasion, consumer behavior

5.

Micro-Finance Decision Making: A Field Study of Prosocial Lending

Number of pages: 55 Posted: 06 Jul 2010 Last Revised: 01 Aug 2014
Jeff Galak, Deborah A. Small and Andrew T. Stephen
Carnegie Mellon University, University of Pennsylvania - Marketing Department and University of Oxford - Said Business School
Downloads 447 (43,242)
Citation 1

Abstract:

6.

Explaining the Power-Law Degree Distribution in a Social Commerce Network

Social Networks, Vol. 31, No. 4, pp. 262-270, 2009
Number of pages: 9 Posted: 01 Jul 2008 Last Revised: 04 Aug 2014
Andrew T. Stephen and Olivier Toubia
University of Oxford - Said Business School and Columbia Business School - Marketing
Downloads 390 (56,971)
Citation 3

Abstract:

network evolution, social networks, mixture model, social commerce, empirical statistical modeling

7.

Feeling the Future: The Emotional Oracle Effect

Journal of Consumer Research, Forthcoming
Number of pages: 56 Posted: 19 Oct 2011
Michel Tuan Pham, Leonard Lee and Andrew T. Stephen
Columbia Business School - Marketing, Columbia Business School - Marketing and University of Oxford - Said Business School
Downloads 245 (96,676)
Citation 3

Abstract:

Affect, Emotion, Prediction, Forecasting

8.

On Feelings as a Heuristic for Making Offers in Ultimatum Negotiations

Psychological Science, Vol. 19, No. 10, pp. 1051-1058, 2008
Number of pages: 24 Posted: 09 May 2008 Last Revised: 20 Aug 2011
Andrew T. Stephen and Michel Tuan Pham
University of Oxford - Said Business School and Columbia Business School - Marketing
Downloads 107 (189,667)
Citation 2

Abstract:

affect, emotions, heuristics, bargaining, ultimatum game, affect as information, affect heuristic, trust in feelings

9.

Consumers’ Trust in Feelings as Information

Journal of Consumer Research, Vol. 39, 2012
Number of pages: 54 Posted: 26 Jan 2012
Tamar Avnet, Michel Tuan Pham and Andrew T. Stephen
Yeshiva University - Syms School of Business, Columbia Business School - Marketing and University of Oxford - Said Business School
Downloads 103 (205,943)
Citation 1

Abstract:

Affect, feelings, trust in feelings, diagnosticity of feeling, affect model

10.

Consumer Connectivity in a Complex, Technology-Enabled, and Mobile-Oriented World with Smart Products

Journal of Interactive Marketing, Forthcoming
Number of pages: 24 Posted: 07 Feb 2017 Last Revised: 05 Jul 2017
Peter C. Verhoef, Andrew T. Stephen, P.K. Kannan, Xueming Luo, Vibhanshu Abhishek, Michelle Andrews, Yakov Bart, Hannes Datta, Nathan M. Fong, Donna L. Hoffman, Mandy Hu, Thomas P Novak, William Rand and Yuchi Zhang
University of Groningen - Department of Marketing & Marketing Research, University of Oxford - Said Business School, University of Maryland - Robert H. Smith School of Business, Temple University, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Emory University, Northeastern University - D'Amore-McKim School of Business, Tilburg University, Temple University - Department of Marketing and Supply Chain Management, George Washington University School of Business, The Chinese University of Hong Kong (CUHK) - Department of Marketing, George Washington University School of Business, North Carolina State University and University of Maryland - Robert H. Smith School of Business
Downloads 0 (37,772)

Abstract:

Connected Consumers, IoT, Mobile, Smart Cities, Big Data

11.

Pump it Out! The Effect of Transmitter Activity on Content Propagation in Social Media

Saïd Business School WP 2017-01,
Number of pages: 47 Posted: 13 Jan 2017 Last Revised: 15 May 2017
Andrew T. Stephen, Yaniv Dover, Lev Muchnik and Jacob Goldenberg
University of Oxford - Said Business School, Hebrew University of Jerusalem - Jerusalem School of Business Administration, Hebrew University of Jerusalem - Jerusalem School of Business Administration and Interdisciplinary Center (IDC) Herzliyah
Downloads 0 (345,100)

Abstract:

12.

When in Doubt, Elaborate? How Elaboration on Uncertainty Influences the Persuasiveness of Consumer-Generated Product Reviews When Reviewers Are Incentivized

Northeastern U. D’Amore-McKim School of Business Research Paper No. 2821641, Saïd Business School WP 2016-21,
Number of pages: 59 Posted: 13 Aug 2016
Christilene Du Plessis, Andrew T. Stephen, Yakov Bart and Dilney Goncalves
Erasmus University Rotterdam (EUR), Rotterdam School of Management (RSM), Students , University of Oxford - Said Business School, Northeastern University - D'Amore-McKim School of Business and IE University - IE Business School - Department of Marketing
Downloads 0 (237,170)

Abstract:

incentives, user-generated content, reviewer trustworthiness, uncertainty, attitude certainty

13.

In Mobile We Trust: How Mobile Reviews Can Overcome Consumer Distrust of User-Generated Reviews

Saïd Business School WP 2016-22,
Number of pages: 58 Posted: 13 Aug 2016
Lauren Grewal and Andrew T. Stephen
University of Pittsburgh, Katz Graduate School of Business, Students and University of Oxford - Said Business School
Downloads 0 (253,043)

Abstract:

Mobile Marketing, Online Reviews, User-Generated Content, Word of Mouth

14.

How Word-of-Mouth Transmission Encouragement Affects Consumers’ Transmission Decisions, Receiver Selection, and Diffusion Speed

Saïd Business School WP 2016-14, Columbia Business School Research Paper No. 16-36,
Number of pages: 42 Posted: 01 May 2016
Andrew T. Stephen and Donald R. Lehmann
University of Oxford - Said Business School and Columbia Business School - Marketing
Downloads 0 (238,813)

Abstract:

marketing

15.

When Posting Aspirational Products in Social Media Lowers Interest in Luxury: Relationships between Self-Concept, Social Signaling, and Ownership

Saïd Business School WP 2016-01,
Number of pages: 61 Posted: 15 Jan 2016
Lauren Grewal, Andrew T. Stephen and Nicole Verrochi Coleman
University of Pittsburgh, Katz Graduate School of Business, Students, University of Oxford - Said Business School and University of Pittsburgh - Marketing Group
Downloads 0 (256,870)

Abstract:

Social media, Identity-Signaling, Luxury Products, Psychological Ownership

16.

Is it What You Say or How You Say It? How Content Characteristics Affect Consumer Engagement with Brands on Facebook

Saïd Business School WP 2015-19,
Number of pages: 60 Posted: 29 Oct 2015 Last Revised: 01 Nov 2016
Andrew T. Stephen, Michael Sciandra and Jeffrey Inman
University of Oxford - Said Business School, University of Pittsburgh - Katz Graduate School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 0 (48,048)

Abstract:

17.

Spillover Effects in Seeded Word-of-Mouth Marketing Campaigns

Marketing Science, Forthcoming
Number of pages: 51 Posted: 24 Oct 2015 Last Revised: 26 Feb 2016
Inyoung Chae, Andrew T. Stephen, Yakov Bart and Dai Yao
INSEAD, University of Oxford - Said Business School, Northeastern University - D'Amore-McKim School of Business and INSEAD
Downloads 0 (99,815)

Abstract:

Word-of-Mouth, Seeded Marketing Campaigns, Social Media, Spillover Effects, Viral Marketing

18.

Taking Stock of the Digital Revolution: A Critical Analysis and Agenda for Digital, Social Media, and Mobile Marketing Research

Saïd Business School WP 2015-16,
Number of pages: 66 Posted: 16 Oct 2015
Cait Poynor Lamberton and Andrew T. Stephen
University of Pittsburgh - Katz Graduate School of Business and University of Oxford - Said Business School
Downloads 0 (94,408)

Abstract:

19.

Using Social Media Monitoring Data to Forecast Online Word-of-Mouth Valence: A Network Autoregressive Approach

Saïd Business School WP 2015-15,
Number of pages: 51 Posted: 16 Oct 2015
Felipe Thomaz, Andrew T. Stephen and Vanitha Swaminathan
University of South Carolina - Darla Moore School of Business, University of Oxford - Said Business School and University of Pittsburgh
Downloads 0 (208,600)

Abstract:

social media, valence, Word-of-mouth, network autoregressive, brand interdependence, forecasting

20.

Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter?

Marketing Science, Vol. 32, No. 3, 2013; pp. 368-392; DOI: 10.1287/mksc.2013.0773, Columbia Business School Research Paper No. 13-78
Posted: 13 Nov 2013
Olivier Toubia and Andrew T. Stephen
Columbia Business School - Marketing and University of Oxford - Said Business School

Abstract:

social media, field experiments, dynamic discrete choice models

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