Dr. Pradeep Gupta

Professor, Haryana School Of Business, G.J.U.S.& T., Hisar

Professor

Hisar

India

SCHOLARLY PAPERS

2

DOWNLOADS

1,209

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Marketing Strategies of Commercial Banks in India with Reference to Alternate Delivery Channels - Part I - Public Sector Bank's Edge

Number of pages: 13 Posted: 13 Oct 2013
Dr.Dinesh Kumar Gupta and Dr. Pradeep Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management and Professor, Haryana School Of Business, G.J.U.S.& T., Hisar
Downloads 819 (42,030)

Abstract:

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Commercial banks in India, nationalised banks, private sector banks, marketing, strategy, price determination, driving factors for e-delivery channels

2.

Mother Tongue Friendly e-Delivery Banking Channels in India - Ultimate Solution for its Popular Usage

Number of pages: 9 Posted: 18 Jun 2008 Last Revised: 29 Jul 2014
Dr.Dinesh Kumar Gupta and Dr. Pradeep Gupta
Guru Jambheshwar University of Science and Technology - Department of Business Management and Professor, Haryana School Of Business, G.J.U.S.& T., Hisar
Downloads 390 (106,082)

Abstract:

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Mother tongue friendly, Hindi, Internet Banking, India, Public sector Banks