Bernard Garrette

HEC Paris - Strategy & Business Policy

Jouy-en-Josas Cedex, 78351

France

SCHOLARLY PAPERS

3

DOWNLOADS

914

SSRN CITATIONS

5

CROSSREF CITATIONS

6

Scholarly Papers (3)

1.

Challenges in Marketing Socially Useful Goods to the Poor

Ross School of Business Paper No. 1135, California Management Review Forthcoming
Number of pages: 35 Posted: 18 Nov 2009 Last Revised: 04 Nov 2013
Bernard Garrette and Aneel G. Karnani
HEC Paris - Strategy & Business Policy and University of Michigan, Stephen M. Ross School of Business
Downloads 520 (68,188)
Citation 4

Abstract:

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Poverty reduction, bottom of the pyramid, economic development, social goods

2.

Better Vision for the Poor

Ross School of Business Paper No. 1137
Number of pages: 31 Posted: 15 Mar 2010
University of Michigan, Stephen M. Ross School of Business, HEC Paris - Strategy & Business Policy, affiliation not provided to SSRN and affiliation not provided to SSRN
Downloads 364 (103,888)
Citation 3

Abstract:

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Reducing Poverty, Public Health, Vision Correction

3.

Alliances with Competitors: How to Combine and Protect Key Resources?

Number of pages: 21 Posted: 29 Sep 2003
Will Mitchell, Pierre Dussauge and Bernard Garrette
University of Michigan at Ann Arbor - Business School, HEC Paris - Strategy & Business Policy and HEC Paris - Strategy & Business Policy
Downloads 30 (576,696)
Citation 1
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