Jean-Pierre Dubé

University of Chicago - Booth School of Business

Sigmund E. Edelstone Professor of Marketing

5807 South Woodlawn Avenue

Chicago, IL 60637

United States

http://gsb.uchicago.edu/fac/jean-pierre.dube

National Bureau of Economic Research (NBER)

1050 Massachusetts Avenue

Cambridge, MA 02138

United States

SCHOLARLY PAPERS

33

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160

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Scholarly Papers (33)

1.

Banner Advertising as a Customer Retention Tool in Customer Relationship Management

Number of pages: 38 Posted: 17 Dec 2003
University of Michigan, Stephen M. Ross School of Business, University of Chicago - Booth School of Business, National University of Singapore (NUS) and University of Chicago
Downloads 1,697 (9,299)

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Advertising response, banner advertising, e-commerce, internet retailing, targeting, micromarketing, survival models, hierarchical Bayesian models, Markov Chain Monte Carlo methods

Improving the Numerical Performance of BLP Static and Dynamic Discrete Choice Random Coefficients Demand Estimation

Chicago Booth School of Business Research Paper No. 11-41
Number of pages: 34 Posted: 05 Feb 2009 Last Revised: 11 Jul 2016
Jean-Pierre Dubé, Jeremy T. Fox and Che-Lin Su
University of Chicago - Booth School of Business, University of Michigan and University of Chicago - Booth School of Business
Downloads 1,609 (9,933)

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demand estimation, logit, random coefficients, dynamic, nested-fixed-point, constrained optimization

Improving the Numerical Performance of Blp Static and Dynamic Discrete Choice Random Coefficients Demand Estimation

NBER Working Paper No. w14991
Number of pages: 52 Posted: 26 May 2009 Last Revised: 12 Jun 2009
Jean-Pierre Dubé, Jeremy T. Fox and Che-Lin Su
University of Chicago - Booth School of Business, University of Michigan and University of Chicago - Booth School of Business
Downloads 49 (391,167)

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3.

An Empirical Model of Advertising Dynamics

Number of pages: 43 Posted: 18 Dec 2003
Jean-Pierre Dubé, Günter J. Hitsch and Puneet Manchanda
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Michigan, Stephen M. Ross School of Business
Downloads 1,078 (18,954)

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Dynamic Oligopoly, Markov Perfection, Advertising

4.

Do Switching Costs Make Markets Less Competitive?

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 20-002
Number of pages: 48 Posted: 13 Jun 2006 Last Revised: 28 Aug 2016
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 1,032 (20,161)

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switching costs, dynamic model, brand loyalty, state dependence

5.

Product Differentiation and Mergers in the Carbonated Soft Drink Industry

University of Chicago GSB Working Paper
Number of pages: 27 Posted: 04 Sep 2003
Jean-Pierre Dubé
University of Chicago - Booth School of Business
Downloads 897 (24,864)

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mergers, demand estimation, multiple-discreteness, structural modeling

6.

Brand History, Geography, and the Persistence of Brand Shares

Journal of Political Economy 117, No. 1 (February 2009): 87-115, DOI:10.1086/597301, Chicago GSB Research Paper No. 08-21, Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series. 2-003
Number of pages: 34 Posted: 29 Sep 2008 Last Revised: 28 Aug 2016
Bart J. Bronnenberg, Sanjay K. Dhar and Jean-Pierre Dubé
Tilburg University, CentER, University of Chicago - Marketing Management and University of Chicago - Booth School of Business
Downloads 761 (31,243)

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7.
Downloads 674 ( 36,855)

Scalable Price Targeting

Number of pages: 47 Posted: 26 Jun 2017 Last Revised: 27 Aug 2017
Jean-Pierre Dubé and Sanjog Misra
University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 666 (36,887)

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price discrimination, targeting, scalable price targeting, welfare, lasso regression, weighted likelihood bootstrap, data-mining, field experiment

Scalable Price Targeting

NBER Working Paper No. w23775
Number of pages: 47 Posted: 11 Sep 2017
Jean-Pierre Dubé and Sanjog Misra
University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 8 (607,863)

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Food Deserts and the Causes of Nutritional Inequality

Stanford University Graduate School of Business Research Paper No. 18-6
Number of pages: 78 Posted: 05 Jan 2018 Last Revised: 21 Nov 2018
New York University (NYU), Stanford Graduate School of Business, University of Chicago - Booth School of Business, University of Pennsylvania - The Wharton School, U.S. Department of Agriculture (USDA) - Economic Research Service (ERS) and Princeton University
Downloads 560 (46,457)

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Inequality, food deserts, grocery demand estimation, nutrition policy

Food Deserts and the Causes of Nutritional Inequality

NBER Working Paper No. w24094
Number of pages: 79 Posted: 19 Dec 2017
New York University (NYU), Stanford Graduate School of Business, University of Chicago - Booth School of Business, University of Pennsylvania - The Wharton School, U.S. Department of Agriculture (USDA) - Economic Research Service (ERS) and Princeton University
Downloads 69 (329,761)
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9.

Market Structure and the Geographic Distribution of Brand Shares in Consumer Package Goods Industries

Number of pages: 46 Posted: 20 Jan 2005
Bart J. Bronnenberg, Sanjay K. Dhar and Jean-Pierre Dubé
Tilburg University, CentER, University of Chicago - Marketing Management and University of Chicago - Booth School of Business
Downloads 548 (48,395)

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Endogenous Sunk Costs, Market Structure, Advertising, Entry, Geography

State Dependence and Alternative Explanations for Consumer Inertia

Chicago Booth School of Business Research Paper No. 09-14
Number of pages: 54 Posted: 18 Mar 2009 Last Revised: 14 Apr 2010
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 410 (68,669)

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state dependence, heterogeneity, search, learning

State Dependence and Alternative Explanations for Consumer Inertia

NBER Working Paper No. w14912
Number of pages: 48 Posted: 29 Apr 2009 Last Revised: 30 Apr 2009
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 52 (380,902)

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11.

Estimating an Sku-Level Brand Choice Model Combining Household Panel Data and Store Data

University of Chicago Graduate School of Business Working Paper
Number of pages: 28 Posted: 08 Sep 2003
Pradeep K. Chintagunta and Jean-Pierre Dubé
University of Chicago and University of Chicago - Booth School of Business
Downloads 458 (60,633)

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Household scanner data, store-level scanner data, price endogeneity, heterogeneity

12.

Tipping and Concentration in Markets with Indirect Network Effects

Chicago GSB Research Paper No. 08-08
Number of pages: 47 Posted: 21 Jan 2008 Last Revised: 11 Aug 2008
Jean-Pierre Dubé, Günter J. Hitsch and Pradeep K. Chintagunta
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Chicago
Downloads 451 (61,778)

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Dynamic Oligopoly, network effects, antitrust, concentration, durable goods, penetration pricing

Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants

Quantitavtive Marketing and Economics, Vol. 2, No. 1, pp. 23-58, 2004, Stanford University Graduate School of Business Research Paper No. 1948
Number of pages: 44 Posted: 22 Jul 2003
Harikesh Nair, Pradeep K. Chintagunta and Jean-Pierre Dubé
Stanford University - Graduate School of Business, University of Chicago and University of Chicago - Booth School of Business
Downloads 399 (70,938)

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high-technology products, indirect network effects, positive feedback, endogeneity, econometrics, economic policy, empirical industrial organization, market research, marketing strategy, product management

Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants

Quantitative Marketing and Economics, Forthcoming
Posted: 08 Jan 2004
Harikesh Nair, Pradeep K. Chintagunta and Jean-Pierre Dubé
Stanford University - Graduate School of Business, University of Chicago and University of Chicago - Booth School of Business

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High-technology products, indirect network effects, positive feedback, endogeneity

Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-44
Number of pages: 68 Posted: 11 Oct 2015 Last Revised: 19 May 2017
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 201 (148,226)

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-18, Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 2-036
Number of pages: 63 Posted: 17 Jul 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 185 (160,105)

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

NBER Working Paper No. w21446
Number of pages: 63 Posted: 18 Aug 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 4 (636,012)

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15.

Cross-Brand Pass-Through in Supermarket Pricing

Marketing Science, Forthcoming, Johnson School Research Paper Series No. 04-08
Number of pages: 34 Posted: 30 Jan 2008
Jean-Pierre Dubé and Sachin Gupta
University of Chicago - Booth School of Business and Cornell University - Samuel Curtis Johnson Graduate School of Management
Downloads 327 (90,100)

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pricing, promotion, retailing, pass-through, econometric models, channels of distribution,

16.

Do Pharmacists Buy Bayer? Sophisticated Shoppers and the Brand Premium

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series. 1-017, Chicago Booth Research Paper No. 14-17
Number of pages: 46 Posted: 01 Jul 2014
Tilburg University, CentER, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Brown University - Department of Economics
Downloads 326 (90,418)

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branding, private label, painkillers

17.

A Behavioral Analysis of Shanghai Real Estate Prices

Number of pages: 37 Posted: 29 Aug 2006
Christopher K. Hsee, Jean-Pierre Dubé and Yan Zhang
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 304 (97,581)

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pricing, prominence, choice, matching, behavioral

The Formation of Consumer Brand Preferences

Number of pages: 47 Posted: 22 Sep 2016
Bart J. Bronnenberg and Jean-Pierre Dubé
Tilburg University, CentER and University of Chicago - Booth School of Business
Downloads 279 (106,463)

Abstract:

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brand, branding, preferences, consumer, marketing

The Formation of Consumer Brand Preferences

NBER Working Paper No. w22691
Number of pages: 49 Posted: 03 Oct 2016
Bart J. Bronnenberg and Jean-Pierre Dubé
Tilburg University, CentER and University of Chicago - Booth School of Business
Downloads 11 (587,772)

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The Formation of Consumer Brand Preferences

CEPR Discussion Paper No. DP11648
Number of pages: 50 Posted: 22 Nov 2016
Bart J. Bronnenberg and Jean-Pierre Dubé
Tilburg University, CentER and University of Chicago - Booth School of Business
Downloads 0
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The Formation of Consumer Brand Preferences

Annual Review of Economics, Vol. 9, pp. 353-382, 2017
Posted: 14 Aug 2017
Bart J. Bronnenberg and Jean-Pierre Dubé
Tilburg University, CentER and University of Chicago - Booth School of Business

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19.

Category Pricing with State Dependent Utility

Number of pages: 42 Posted: 14 Jan 2006
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and INSEAD
Downloads 249 (120,505)

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Dynamic pricing, loyalty, state dependence, consumer heterogeneity

20.

Prominence Effect in Shanghai Apartment Prices

Journal of Marketing Research, Vol. 45, No. 2, pp. 133-144, 2008
Number of pages: 22 Posted: 23 May 2008
Christopher K. Hsee, Jean-Pierre Dubé and Yan Zhang
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 217 (138,083)

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real estate, pricing, preference reversal, prominence effect, choice vs. matching

21.

Do DVRs Influence Sales?

Chicago Booth Research Paper No. 10-08
Number of pages: 33 Posted: 28 Oct 2009 Last Revised: 30 Jan 2010
Bart J. Bronnenberg, Jean-Pierre Dubé and Carl F. Mela
Tilburg University, CentER, University of Chicago - Booth School of Business and Duke University - Fuqua School of Business
Downloads 205 (145,689)

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Digital Video Recorder, advertising, field study, brand, consumer packaged goods

22.

Accounting for Primary and Secondary Demand Effects with Aggregate Data

Stanford University Graduate School of Business Research Paper No. 1949
Number of pages: 35 Posted: 17 Nov 2006 Last Revised: 11 Jun 2008
Harikesh Nair, Jean-Pierre Dubé and Pradeep K. Chintagunta
Stanford University - Graduate School of Business, University of Chicago - Booth School of Business and University of Chicago
Downloads 203 (147,059)

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Discrete/continuous demand, logit demand system, aggregate data, price endogeneity, primary and secondary demand, econometrics, economic policy, empirical industrial organization, market research, marketing strategy, product management

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Quantitative Marketing and Economics, Forthcoming, Chicago Booth Research Paper No. 12-48
Number of pages: 53 Posted: 09 Sep 2012 Last Revised: 26 Jul 2014
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and UNC Kenan-Flagler Business School
Downloads 183 (161,715)

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conjoint analysis, diffusion models, durable goods adoption, dynamic discrete choice models, identification of discount factors

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

NBER Working Paper No. w18393
Number of pages: 47 Posted: 15 Sep 2012
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and UNC Kenan-Flagler Business School
Downloads 5 (628,558)

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Competitive Price Targeting with Smartphone Coupons

Fox School of Business Research Paper No. 16-002
Number of pages: 54 Posted: 24 Nov 2015 Last Revised: 16 Dec 2016
Jean-Pierre Dubé, Zheng Fang, Nathan M. Fong and Xueming Luo
University of Chicago - Booth School of Business, Sichuan University - Business School, Temple University - Department of Marketing and Supply Chain Management and Temple University
Downloads 182 (162,530)

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competitive price discrimination, mobile marketing, targeting, field experiment, geo-conquesting, geo-fence

Competitive Price Targeting with Smartphone Coupons

NBER Working Paper No. w22067
Number of pages: 46 Posted: 14 Mar 2016
Jean-Pierre Dubé, Zheng Fang, Nathan M. Fong and Xueming Luo
University of Chicago - Booth School of Business, Sichuan University - Business School, Temple University - Department of Marketing and Supply Chain Management and Temple University
Downloads 2 (655,602)

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25.

Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment

Marketing Research 36 (2), 161-186, 2016, DOI: 10.1287/mksc.2016.1012, Fox School of Business Research Paper No. 16-011
Number of pages: 49 Posted: 14 Dec 2015 Last Revised: 20 Jun 2017
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 149 (193,131)

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self-signaling, discrete-choice games of incomplete information, behavioral economics, prosocial behavior, cause marketing

26.

Self-Signaling and Pro-Social Behavior: A Cause Marketing Experiment

Fox School of Business Research Paper No. 15-079
Number of pages: 42 Posted: 26 Jul 2015 Last Revised: 25 Jun 2017
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 132 (212,969)

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prosocial behavior, self-signaling, behavioral economics

Microeconometric Models of Consumer Demand

Number of pages: 94 Posted: 07 Aug 2018 Last Revised: 26 Oct 2018
Jean-Pierre Dubé
University of Chicago - Booth School of Business
Downloads 104 (255,215)

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demand models, consumer theory, marketing, discrete choice, multiple discrete choice

Microeconometric Models of Consumer Demand

NBER Working Paper No. w25215
Number of pages: 94 Posted: 05 Nov 2018
Jean-Pierre Dubé
University of Chicago - Booth School of Business
Downloads 5 (628,558)
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28.

The Evolution of Brand Preferences: Evidence from Consumer Migration

NBER Working Paper No. w16267
Number of pages: 57 Posted: 16 Aug 2010
Bart J. Bronnenberg, Jean-Pierre Dubé and Matthew Gentzkow
Tilburg University, CentER, University of Chicago - Booth School of Business and University of Chicago - Booth School of Business
Downloads 46 (394,790)

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Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test

Number of pages: 48 Posted: 17 Oct 2018
Jean-Pierre Dubé, Bart J. Bronnenberg and Robert Sanders
University of Chicago - Booth School of Business, Tilburg University, CentER and University of Chicago, Booth School of Business
Downloads 44 (409,615)

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Private Label, Brand, information, demand

Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test

NBER Working Paper No. w25214
Number of pages: 48 Posted: 05 Nov 2018
Bart J. Bronnenberg, Jean-Pierre Dubé and Robert E. Sanders
Tilburg University, CentER, University of Chicago - Booth School of Business and University of California, San Diego (UCSD) - Rady School of Management
Downloads 1 (669,933)
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30.

The Economics of Brands and Branding

Number of pages: 90 Posted: 12 Dec 2018
Bart J. Bronnenberg, Jean-Pierre Dubé and Sridhar Moorthy
Tilburg University, CentER, University of Chicago - Booth School of Business and University of Toronto - Rotman School of Management
Downloads 23 (494,877)

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brand, branding, preferences, consumer, marketing

31.

Do Pharmacists Buy Bayer? Informed Shoppers and the Brand Premium

NBER Working Paper No. w20295
Number of pages: 54 Posted: 24 Jul 2014
Tilburg University, CentER, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Brown University - Department of Economics
Downloads 15 (540,648)

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32.

Self-Signaling and Prosocial Behavior: A Cause Marketing Mobile Field Experiment

NBER Working Paper No. w21475
Number of pages: 42 Posted: 25 Aug 2015
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University and Sichuan University - Business School
Downloads 3 (615,766)

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33.

Consumer Misinformation and the Brand Premium: A Private Label Blind Taste Test

CEPR Discussion Paper No. DP13283
Number of pages: 51 Posted: 05 Nov 2018
Bart Bronnenberg, Jean-Pierre Dubé and Robert E. Sanders
Tilburg University, University of Chicago - Booth School of Business and University of California, San Diego (UCSD) - Rady School of Management
Downloads 1 (637,860)
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brands and branding, consumer information, market structure, private label