Stijn M. J. van Osselaer

Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE)

Professor of Marketing

P.O. Box 1738

3000 DR Rotterdam, NL 3062 PA

Netherlands

SCHOLARLY PAPERS

6

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CITATIONS
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8

Scholarly Papers (6)

1.

Of Rats and Brands: A Learning-and-Memory Perspective on Consumer Decisions

Number of pages: 30 Posted: 06 Apr 2005
Stijn M. J. van Osselaer
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE)
Downloads 404 (54,536)

Abstract:

Brand management, brand equity, co-branding, ingredient branding, brand extension, consumer decision making, learning, memory, consumer behavior, consumer psychology

2.

Irrelevant Information and Mediated Intertemporal Choice

Journal of Consumer Psychology, Vol. 14, No. 2, 2004
Number of pages: 47 Posted: 08 Jun 2004
Stijn M. J. van Osselaer, Joseph W. Alba and Puneet Manchanda
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), University of Florida - Warrington College of Business Administration and University of Michigan, Stephen M. Ross School of Business
Downloads 230 (77,891)
Citation 8

Abstract:

medium effects, loyalty programs, frequent flyer programs, intertemporal choice, distributed choice, choice over time, dual-process, associative influence, medium maximization, sequences of outcomes

3.

Behavior Activation is not Enough

Journal of Consumer Psychology, 2005
Number of pages: 25 Posted: 05 Feb 2005
Chris Janiszewski and Stijn M. J. van Osselaer
University of Florida - Department of Marketing and Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE)
Downloads 228 (99,380)

Abstract:

Goal priming, mimicry, habits, consumer psychology, non-conscious choice

4.

The Emotional Information Processing System is Risk Averse: Ego-Depletion and Investment Behavior

ERIM Report Series Reference No. ERS-2008-064-MKT
Number of pages: 30 Posted: 03 Nov 2008
Bart De Langhe, Steven Sweldens, Stijn M. J. van Osselaer and Mirjam A. Tuk
University of Colorado at Boulder, INSEAD - Marketing, Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and Imperial College Business School
Downloads 221 (104,561)

Abstract:

emotional information processing system, risk averse, ego depletion, investment behavior

5.

Evaluative Conditioning 2.0: Referential Versus Intrinsic Learning of Affective Value

ERIM Report Series Reference No. ERS-2008-062-MKT
Number of pages: 54 Posted: 03 Nov 2008
Steven Sweldens, Stijn M. J. van Osselaer and Chris Janiszewski
INSEAD - Marketing, Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and University of Florida - Department of Marketing
Downloads 52 (301,003)

Abstract:

evaluative conditioning, referential learning, intrinsic learning

6.

When and Why We Forget to Buy

Journal of Consumer Psychology (Forthcoming)
Number of pages: 18 Posted: 19 Oct 2015 Last Revised: 20 Nov 2015
Daniel Fernandes, S. Puntoni, Stijn M. J. van Osselaer and Elizabeth Cowley
Catholic University of Portugal, Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM), Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and University of Sydney Business School
Downloads 0 (275,394)

Abstract:

Memory; Metamemory; Consideration sets; Shopping lists; Memory-based search; Stimulus-based search