Rupinder Paul Jindal

Milgard School of Business

Assistant Professor

Tacoma, WA 98402

United States

SCHOLARLY PAPERS

11

DOWNLOADS

581

SSRN CITATIONS
Rank 37,375

SSRN RANKINGS

Top 37,375

in Total Papers Citations

2

CROSSREF CITATIONS

13

Scholarly Papers (11)

1.

Managing Salesforce Product Perceptions and Control Systems in the Success of New Product Introductions

Journal of Marketing Research, 2009
Number of pages: 40 Posted: 06 Apr 2010 Last Revised: 06 Oct 2014
Adam Rapp, Douglas E. Hughes, Rupinder Paul Jindal and Michael Ahearne
Clemson University - Department of Marketing, affiliation not provided to SSRN, Milgard School of Business and University of Houston - C.T. Bauer College of Business
Downloads 285 (107,492)
Citation 1

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Product Perceptions, Control Systems, Sales Force, New Products

2.

Designed to Succeed: Dimensions of Product Design and Their Impact on Market Share

Journal of Marketing, Vol. 80, No. 4, p. 72−89, Jul 2016
Number of pages: 51 Posted: 13 Sep 2016 Last Revised: 21 Nov 2018
Rupinder Paul Jindal, Kumar R Sarangee, Raj Echambadi and Sangwon Lee
Milgard School of Business, Independent, Independent and Ball State University
Downloads 119 (236,620)

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Product Design, Ergonomics, New Products, Mixed Models, Auto Industry

3.

Determinants of the Variety of Routes to Market

International Journal of Research in Marketing, 24 (1), 17-29, 2007
Number of pages: 38 Posted: 07 Oct 2014
Rupinder Paul Jindal, Werner J. Reinartz, Manfred Krafft and Wayne Hoyer
Milgard School of Business, University of Cologne, University of Muenster and Independent
Downloads 43 (416,603)

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channels of distribution; routes to market; multiple channels; customer orientation; customer search behavior

4.

Alternative Measures of Satisfaction and Word of Mouth

Journal of Services Marketing, Forthcoming
Number of pages: 39 Posted: 27 Sep 2016 Last Revised: 06 Jun 2017
Eugene Sivadas and Rupinder Paul Jindal
University of Washington, Tacoma and Milgard School of Business
Downloads 31 (466,668)

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Customer Satisfaction, Word of Mouth (WOM), Seemingly Unrelated Regression (SUR), Recursive System of Equations with Correlated Errors

5.

Opportunism in Buyer-Seller Relationships: Some Unexplored Antecedents

Journal of Business Research, Forthcoming
Number of pages: 34 Posted: 05 Oct 2014 Last Revised: 20 Jan 2015
Bohyeon Kang and Rupinder Paul Jindal
Kyungpook National University - School of Business Administration and Milgard School of Business
Downloads 23 (508,967)

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Opportunism, Buyer-seller relationships, SEM, B-to-B marketing, Relationship marketing, TCE

6.

Evaluating and Managing Brand Repurchase Across Multiple Geographic Retail Markets

Echambadi, Raj, Rupinder Jindal, and Edward Blair (2013), “Evaluating and Managing Brand Repurchase Across Multiple Geographic Retail Markets,” Journal of Retailing, 89 (4), 409-22.
Number of pages: 43 Posted: 04 Oct 2014 Last Revised: 06 Oct 2014
Raj Echambadi, Rupinder Paul Jindal and Ed Blair
Independent, Milgard School of Business and University of Houston - C.T. Bauer College of Business
Downloads 19 (532,599)

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Brand repurchase; Retailing; Brand performance; Geographic variation; HLM; Multi-level models; Gasoline; Marketing strategy

7.

Selling, General, and Administrative Expense (SGA)-Based Metrics in Marketing: Conceptual and Measurement Challenges

Ptok, Annette, Rupinder P. Jindal, and Werner Reinartz (2018), “Selling, General, and Administrative expense (SGA)-Based Metrics in Marketing: Conceptual and Measurement Challenges,” Journal of the Academy of Marketing Science, Forthcoming
Number of pages: 71 Posted: 24 May 2018 Last Revised: 12 Oct 2018
Annette Ptok, Rupinder Paul Jindal and Werner J. Reinartz
Independent, Milgard School of Business and University of Cologne
Downloads 18 (538,471)
Citation 2

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Validation, Content Validity, Construct Validity, Selling, General, and Administrative Expense (SGA), Compustat, Marketing–Accounting Interface

8.

Movie Aspects, Tweet Metrics, and Movie Revenues: The Influence of iOS vs. Android

Zimbra, David, Kumar Sarangee, and Rupinder P. Jindal (2017), “Movie Aspects, Tweet Metrics, and Movie Revenues: The Influence of iOS vs. Android,” Decision Support Systems, Accepted for publication.
Number of pages: 35 Posted: 31 Aug 2017 Last Revised: 22 Sep 2017
David Zimbra, Kumar R Sarangee and Rupinder Paul Jindal
Santa Clara University, Independent and Milgard School of Business
Downloads 16 (550,219)

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Word of mouth (WOM), Twitter, Mobile advertising, iOS vs. Android, Movies

9.

Reducing the Size of Internal Hierarchy: The Case of Multi-Unit Franchising

Journal of Retailing, Vol. 87, No. 4, pp. 549-562, 2011
Number of pages: 43 Posted: 06 Dec 2011 Last Revised: 06 Oct 2014
Rupinder Paul Jindal
Milgard School of Business
Downloads 13 (568,539)

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franchising, distribution channels, agency theory, IOR, internal hierarchies, chain organizations

10.

Factors Influencing Hospital Readmission Penalties: Are They Really Under Hospitals’ Control?

Decision Support Systems, Forthcoming
Number of pages: 35 Posted: 31 Mar 2018 Last Revised: 20 May 2018
Rupinder Paul Jindal, Dinesh K. Gauri, Gaganjot Singh and Sean Nicholson
Milgard School of Business, Walton College of Business, Independent and Independent
Downloads 11 (581,171)

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readmission penalties, geo-demographics, hospital ownership, case mix index, health information technology

The Dual Role of Communication in Franchise Relationships: A Franchisee Perspective

Journal of Small Business Management, 56 (March), 197-214, 2018
Number of pages: 35 Posted: 09 Oct 2017 Last Revised: 20 May 2018
Bohyeon Kang and Rupinder Paul Jindal
Kyungpook National University - School of Business Administration and Milgard School of Business
Downloads 3 (665,050)

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Communication, Franchising, Business-to-Business Marketing, Structural Equation Modeling

The Dual Role of Communication in Franchise Relationships: A Franchisee Perspective

Journal of Small Business Management, Vol. 56, pp. 197-214, 2018
Number of pages: 18 Posted: 30 Mar 2018
Bohyeon Kang and Rupinder Paul Jindal
Kyungpook National University - School of Business Administration and Milgard School of Business
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