Anand V. Bodapati

University of California, Los Angeles (UCLA) - Anderson School of Management

110 Westwood Plaza

Los Angeles, CA 90095-1481

United States

SCHOLARLY PAPERS

6

DOWNLOADS
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1,879

CITATIONS
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SSRN RANKINGS

Top 12,106

in Total Papers Citations

33

Scholarly Papers (6)

1.

Determining Influential Users in Internet Social Networks

Number of pages: 44 Posted: 29 Sep 2009
Michael Trusov, Anand V. Bodapati and Randolph E. Bucklin
University of Maryland - Robert H. Smith School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and UCLA Anderson School of Management
Downloads 1,026 (14,983)
Citation 17

Abstract:

Internet, Social Networking, Bayesian Methods

2.

The Impact of Feature Advertising on Customer Store Choice

Stanford University Graduate School of Business Research Paper No. 1935
Number of pages: 46 Posted: 15 May 2006
V. Seenu Srinivasan and Anand V. Bodapati
Stanford University - Graduate School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 463 (45,516)
Citation 1

Abstract:

distribution, store choice, feature advertising

3.

The Recoverability of Segmentation Structure from Store-Level Aggregate Data

Journal of Marketing Research, Forthcoming
Number of pages: 37 Posted: 29 Mar 2004
Anand V. Bodapati and Sachin Gupta
University of California, Los Angeles (UCLA) - Anderson School of Management and Cornell University - Samuel Curtis Johnson Graduate School of Management
Downloads 144 (167,520)
Citation 9

Abstract:

Aggregation, latent class model, logit model, choice model, segmentation, panel data

4.

Choice Models and Customer Relationship Management

Kamakura, Wagner A., Mela, Carl F., Ansari, Asim, Bodapati, Anand V., Fader, Peter, Iyengar, Raghuram, Naik, Prasad A. , Neslin, Scott, Sun, Baohong, Verhoef, Peter C., Wedel, Michel and Wilcox, Ronald T., Choice Models and Customer Relationship Management (2005). Marketing Letters 16:3/4, 279-291
Number of pages: 13 Posted: 12 Feb 2014
Rice University, Duke University - Fuqua School of Business, Columbia Business School - Marketing, University of California, Los Angeles (UCLA) - Anderson School of Management, University of Pennsylvania - Marketing Department, University of Pennsylvania - Marketing Department, University of California, Davis, Tuck School of Business at Dartmouth, Carnegie Mellon University - David A. Tepper School of Business, University of Groningen - Department of Marketing & Marketing Research, University of Maryland - Robert H. Smith School of Business, Marketing Department and University of Virginia - Darden School of Business
Downloads 71 (224,506)
Citation 2

Abstract:

customer relationship management, direct marketing

5.

Challenges and Opportunities in High-Dimensional Choice Data Analyses

Marketing Letters, Vol. 19, No. 3/4, Seventh Tri-Annual Choice Symposium (December 2008), pp. 201-213
Number of pages: 14 Posted: 24 Jun 2014
University of California, Davis, University of Maryland - Robert H. Smith School of Business, Marketing Department, Polimetrix Inc., University of California, Los Angeles (UCLA) - Anderson School of Management, University of Pennsylvania - Marketing Department, Rice University, IBM - Almaden Research Center, University of Michigan, Stephen M. Ross School of Business, Columbia University - Department of Statistics and Carnegie Mellon University - Tepper School of Business
Downloads 14 (423,440)
Citation 2

Abstract:

6.

Recommendation Agents on the Internet

Journal of Interactive Marketing, Vol. 14, No. 3, Summer 2000
Number of pages: 10 Posted: 21 Nov 2015 Last Revised: 20 Feb 2016
Dawn Iacobucci, Phipps Arabie and Anand V. Bodapati
Vanderbilt University - Marketing, Rutgers, The State University of New Jersey and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 0 (529,071)
Citation 2

Abstract: