Aydin Alptekinoglu

University of California, Los Angeles - Anderson School of Business

110 Westwood Plaza

Los Angeles, CA 90095-1481

United States

  • University of California, Los Angeles - Anderson School of Business

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Mass Customization Versus Mass Production: Variety and Price Competition

Number of pages: 44 Posted: 13 Jul 2006
Aydin Alptekinoglu and Charles J. Corbett
University of California, Los Angeles - Anderson School of Business and University of California, Los Angeles - Anderson School of Business
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Decisions, Operations, Technology Management, mass customization, mass production, price competition