Author Page for Raphael Thomadsen

Can Non-Tiered Customer Loyalty Programs Be Profitable?

Marketing Science, forthcoming

Number of pages: 49 Posted: 08 Apr 2016 Last Revised: 08 Sep 2020

Arun Gopalakrishnan, Zhenling Jiang, Yulia Nevskaya and Raphael Thomadsen

Rice University - Jones Graduate School of Business, University of Pennsylvania - The Wharton School, Olin Business School - Washington University in St. Louis and Olin School - Washington University in St. Louis

Downloads 453 (110,600)

Citation 1

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The Impact of Government Interventions on COVID-19 Spread and Consumer Spending

Number of pages: 37 Posted: 09 Nov 2020 Last Revised: 12 Jul 2022

Nan Zhao, Song Yao, Raphael Thomadsen and Chong Bo Wang

Georgia Institute of Technology, Washington University in St. Louis - John M. Olin Business School, Olin School - Washington University in St. Louis and Washington University in Saint Louis, John M. Olin Business School, Students

Downloads 264 (199,098)

Citation 1

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Costly Collusion in Differatiated Industries

Number of pages: 41 Posted: 22 Aug 2004

Ki-Eun Rhee and Raphael Thomadsen

KDI School of Public Policy and Management and Olin School - Washington University in St. Louis

Downloads 263 (199,877)

Citation 2

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4.

An Empirical Analysis of Assortment Similarities Across U.S. Supermarkets

Marketing Science (2010), Vol. 29, No. 5, pp 858-879

Number of pages: 43 Posted: 23 Sep 2008 Last Revised: 13 Nov 2012

Minha Hwang, Bart J. Bronnenberg and Raphael Thomadsen

McGill University - Faculty of Management, Tilburg University, CentER and Olin School - Washington University in St. Louis

Downloads 213 (244,972)

Citation 6

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5.

Effects of Income Distribution Changes on Assortment Size in the Mainstream Grocery Channel

Number of pages: 51 Posted: 07 Nov 2018 Last Revised: 29 Jan 2021

Rafael Becerril Arreola, Randolph E. Bucklin and Raphael Thomadsen

University of South Carolina, UCLA Anderson School of Management and Olin School - Washington University in St. Louis

Downloads 194 (266,662)

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6.

A Salesforce-Driven Model of Consumer Choice

Number of pages: 38 Posted: 02 May 2016

Tat Y. Chan, Raphael Thomadsen and Bicheng Yang

Washington University in St. Louis - John M. Olin Business School, Olin School - Washington University in St. Louis and Washington University in St. Louis - John M. Olin Business School

Downloads 171 (297,996)

Citation 3

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7.

When Push Comes to Shelf: How Point-of-Sale Marketing Mix Impacts National-Brand Purchase Shares

Number of pages: 32 Posted: 13 Nov 2012

Minha Hwang and Raphael Thomadsen

McGill University - Faculty of Management and Olin School - Washington University in St. Louis

Downloads 157 (320,341)

Citation 4

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A Reflection on Analytical Work in Marketing: Three Points of Consensus

Number of pages: 12 Posted: 02 Sep 2011

Raphael Thomadsen, Robert Zeithammer, Dina Mayzlin, A. Yesim Orhun, Amit Pazgal, Debu Purohit, Ram C. Rao, Michael H. Riordan, Jiwoong Shin, Monic Sun and J. Miguel Villas-Boas

Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management, University of Southern California - Marshall School of Business, University of Michigan, Stephen M. Ross School of Business, Rice University, Duke University - Fuqua School of Business, The University of Texas at Dallas, Naveen Jindal School of Management, Columbia University - Columbia Business School, Yale School of Management, Questrom School of Business, Boston University and University of California, Berkeley

Downloads 129 (374,238)

Citation 1

Abstract:

9.

Impact of a Supreme Court Decision on the Preferences of Americans regarding Abortion Policy

Number of pages: 32 Posted: 16 Sep 2022 Last Revised: 13 Jan 2023

Raphael Thomadsen, Robert Zeithammer and Song Yao

Olin School - Washington University in St. Louis, University of California, Los Angeles (UCLA) - Anderson School of Management and Washington University in St. Louis - John M. Olin Business School

Downloads 128 (376,478)

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10.

Competition and Price Discrimination in the Market for Mailing Lists

FEDS Working Paper No. 2005-56

Number of pages: 34 Posted: 05 Jan 2006

Ron Borzekowski, Raphael Thomadsen and Charles Taragin

Yale University, Olin School - Washington University in St. Louis and Federal Trade Commission

Downloads 123 (387,987)

Citation 3

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11.

TV Advertising Effectiveness with Racial Minority Representation: Evidence from the Mortgage Market

Number of pages: 50 Posted: 27 Jul 2023

Donggwan Kim, Zhenling Jiang and Raphael Thomadsen

Washington University in St. Louis - John M. Olin Business School, University of Pennsylvania - The Wharton School and Olin School - Washington University in St. Louis

Downloads 120 (395,163)

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12.

Vertical Differentiation with Variety-Seeking Customers

Number of pages: 29 Posted: 01 Jan 2011 Last Revised: 03 Sep 2011

Robert Zeithammer and Raphael Thomadsen

University of California, Los Angeles (UCLA) - Anderson School of Management and Olin School - Washington University in St. Louis

Downloads 115 (407,572)

Citation 9

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13.

Refocusing Loyalty Programs in the Era of Big Data: A Societal Lens Paradigm

Stourm, Valeria, Scott Neslin, Eric T. Bradlow, Els Breugelmans, So Yeon Chun, Pedro Gardete, P.K. Kannan, Praveen Kopalle, Young-Hoon Park, David Restrepo Amariles, Raphael Thomadsen, Yuping Liu-Thompkins, Rajkumar Venkatesan (2020) Marketing Letters, published online June 2, 2020.

Number of pages: 16 Posted: 18 Sep 2020

Valeria Stourm, Scott Neslin, Eric Bradlow, Els Breugelmans, So Yeon Chun, Pedro Gardete, P.K. Kannan, Praveen K. Kopalle, Young-Hoon Park, David Restrepo-Amariles, Raphael Thomadsen, Yuping Liu‐Thompkins and Rajkumar Venkatesan

HEC Paris, Dartmouth College - Tuck School of Business, University of Pennsylvania - Marketing Department, KU Leuven @ Antwerp, INSEAD - Technology and Operations Management, Nova School of Business and Economics, University of Maryland - Robert H. Smith School of Business, Dartmouth College - Tuck School of Business, Cornell University - Samuel Curtis Johnson Graduate School of Management, HEC Paris - Tax & Law, Olin School - Washington University in St. Louis, Old Dominion University and University of Virginia - Darden School of Business

Downloads 86 (495,848)

Citation 1

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14.

Forecasting the Spread of COVID-19 under Different Reopening Strategies

Liu, Meng, Thomadsen, Raphael, and Yao, Song. Forecasting the spread of COVID-19 under different reopening strategies. Sci Rep 10, 20367 (2020). https://doi.org/10.1038/s41598-020-77292-8

Number of pages: 17 Posted: 15 Jun 2020 Last Revised: 23 Nov 2020

Meng Liu, Raphael Thomadsen and Song Yao

Washington University in St. Louis, Olin School - Washington University in St. Louis and Washington University in St. Louis - John M. Olin Business School

Downloads 76 (533,617)

Citation 8

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15.

The Impact of Switching Stores on State Dependence in Brand Choice

Number of pages: 37 Posted: 08 Apr 2016

Raphael Thomadsen

Olin School - Washington University in St. Louis

Downloads 63 (589,896)

Citation 3

Abstract:

16.

Profit-Increasing Consumer Exit

Marketing Science, Vol. 32, No. 6, 2013; pp. 998–1008; DOI: 10.1287/mksc.2013.0804

Posted: 05 Dec 2013

Amit Pazgal, David Soberman and Raphael Thomadsen

Rice University, University of Toronto - Rotman School of Management and Olin School - Washington University in St. Louis

Raphael Thomadsen

Olin School - Washington University in St. Louis

Associate Professor

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Scholarly Papers (16)

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