Mirre Stallen

Erasmus Research Institute of Management (ERIM)

P.O. Box 1738

3000 DR Rotterdam

Netherlands

SCHOLARLY PAPERS

2

DOWNLOADS

499

SSRN CITATIONS

0

CROSSREF CITATIONS

2

Scholarly Papers (2)

1.

Celebrities and Shoes on the Female Brain: The Neural Correlates of Product Evaluation in the Context of Fame

ERIM Report Series Reference No. ERS-2009-048-MKT
Number of pages: 26 Posted: 31 Aug 2009
Erasmus Research Institute of Management (ERIM), Erasmus Research Institute of Management (ERIM), Radboud University Nijmegen, Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM), Radboud University Nijmegen and Radboud University Nijmegen - Donders Institute for Brain, Cognition and Behaviour
Downloads 495 (81,213)

Abstract:

Loading...

neuroeconomics, neuromarketing, affect transfer, celebrity endorsement, medial orbital frontal cortex, persuasion

2.

On the Nature, Modeling, and Neural Bases of Social Ties

CEPR Discussion Paper No. DP6950
Number of pages: 38 Posted: 02 Dec 2008
University of Amsterdam - Amsterdam School of Economics (ASE), Erasmus Research Institute of Management (ERIM) and University of Amsterdam - Amsterdam Center for the Study of Adaptive Control in Brain and Behavior (ACACIA)
Downloads 4 (852,299)
  • Add to Cart

Abstract:

Loading...

Affect, Modeling, Neuroeconomics, Social Ties