One Shields Avenue
Apt 153
Davis, CA 95616
United States
University of California, Davis
e-tailing, On-line shopping, Post-sale service, Service quality, Recency effect
Cancellations, refund, pricing, yield management, advance selling, service, money-back guarantees
service quality, service pricing, customer experience, negative externality, customer discomfort management, compensation, customer satisfaction
service failure, customer bill of rights, advanced selling, targeted compensation
Low Price Guarantees, Money Back Guarantees, Customer Retention, Customer Satisfaction