100 Grant Street
De Pere, WI 54115-2099
St. Norbert College
Brands, product differentiation, brand realism, affordances, ontology of marketing
Caritas in Veritate, Catholic Social Teaching, Holy Trinity, Hybrid Businesses, Non-Profit Enterprise, Social Enterprise, Reciprocity, Gift
Caritas in Veritate, Catholic social thought, business ethics, economic efficiency, humanism in management, papal encyclicals
Market mavens, experts, consumer knowledge
Cooperative marketing, alliances, cooperatives, club goods
Enlightenment, physiocrats, mercantilism, cameralism, free trade, Catholic social thought
Varieties of capitalism, European firms, business model
Catholic social thought, management, liberal arts, teaching of business, Aristotle, Aquinas, ontology, realism
Brands, products, ontology, realism, brand equity, ecological psychology, consumer behavior