Boulder, CO 80309-0419
University of Colorado at Boulder - Leeds School of Business
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Paid placement, Advertising, Auction, E-commerce, Search
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Marketing Effort Allocation, Product Line, Multi-Product Competition, Game Theory
Low-Price Guarantee, Price-Matching Guarantee, Price-Beating Guarantee, Dual Marketing Channels, Horizontal Channel Conflict, Game Theory.
prototypical product, pricing, competition, experimental economics, game theory
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